Mar 8, 2012 at 12:27pm ET by Greg Sterling

It seems like there are a million apps launching or promoting themselves in connection with the upcoming SXSW conference in Austin, Texas. Among them is Pollroll a new Q&A mobile app from Ask.com. Pollroll, according to Ask, "is designed to facilitate the creation, distribution and sharing of poll questions and results." In addition to answering polls users many annotate their responses with comments. And polls can be shared on Facebook and Twitter. There is a location element here ("Where's the best Austin BBQ spot?") as well as the ability to ask more general questions that don't p [...]

Related Topics: Ask | Ask: Mobile | Top News

Ask Launches Local Conversations iPhone App

Mar 3, 2011 at 3:41pm ET by Greg Sterling

Ask.com noticed some interesting behavior happening on its Q&A iPhone application. People were trying to have "conversations" in the comments area of the app, according to Ask's Jason Rupp. Much of that chat activity was focused on particular locations. But Ask's Q&A app wasn't intended to support full-blown conversations. Cut to several months later and, just in time for the SXSW conference, Ask is launching a new app focused on local conversations. It's called Ask Around. Location awareness on the phone immediately puts people into the middle of a local conversation. All commen [...]

Related Topics: Ask: General | Ask: Mobile | Ask: Other

Ask: Mobile Users Want “Fresh” Information in Real Time

Dec 15, 2010 at 9:04am ET by Greg Sterling

An Ask.com survey, conducted by Harris Interactive (n=1,538 US mobile phone users), finds that user expectations on mobile devices (especially in a local context) are different vs. the PC. The study is intended in part of promote Ask's Q&A mobile app. But the data also reflect and confirm interesting differences between mobile and PC user attitudes and behavior. The study reveals that mobile users have higher expectations of information and want more "real time" content than they do on the PC. This makes sense given that the needs and interests of most mobile users are more immediate th [...]

Related Topics: Ask: General | Ask: Mobile

Ask Comes Full Circle With “Q&A” Offering

Jul 27, 2010 at 8:11am ET by Greg Sterling

As Matt posted earlier this evening Ask is in beta on a new approach to search, or perhaps more accurately: a return to an earlier approach but with greater experience and sophistication. The IAC-owned company is returning, conceptually, to its origins as a question & answer engine, when human editors were involved. This has been in the works since last year when Ask was calling it "social search." The company is making a serious bet that "Q&A" can be a differentiator for Ask and provide new appeal for the engine, which has seen flat-to-modestly-declining traffic over the past two y [...]

Related Topics: Ask: Ask 3D | Ask: General | Ask: Mobile | Ask: Web Search | Top News

Ask Launches New “Deals” Vertical Within Search

Oct 6, 2009 at 2:15am ET by Greg Sterling

Online coupons have been around for many years, at least a decade. Despite this no publisher or site has arisen to yet win the space. There's no Facebook of coupons, no Twitter of coupons and, dare I say it, no Google of coupons. Google itself would seem to have missed or mishandled the opportunity with its peek-a-boo approach to local coupons. Yet coupons and deals have become progressively hotter during the recession. And now there are a growing number of sites online and in mobile that promise access to offers and savings. Sensing a differentiating opportunity, Ask is today launching a [...]

Related Topics: Ask: General | Ask: Maps | Ask: Mobile

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