May 4, 2012 at 8:42am ET by Barry Schwartz

Back in the late 1990s and early 2000s, Inktomi was the search engine that many SEOs focused on when optimizing their sites - they powered Yahoo, HotBot and many other portals and search engines. But soon later, Google began to dominate and Inktomi was bought out by Yahoo for just $250 million. Diego Basch, a former Senior Software Engineer at Inktomi, who is now Director of Engineering at LinkedIn explained why on his personal blog. He outlines the major signs of the fall of Inktomi when he noticed most of the engineers at Inktomi using Google to find content, instead of Inktomi. Bu [...]

How The Food Network Suddenly Spiked In Popularity & Why comScore Isn’t Buying It

Jun 25, 2011 at 2:08pm ET by Vanessa Fox

In May 2011, the mantle of the most-trafficked food site according to comScore passed to Food Network from AllRecipes, who had held the position for over two years. What was its secret recipe? Buying an audience through the AdOn network – a recipe that apparently didn’t ultimately taste right to comScore. They determined the surge was due to “invalid” traffic and revised the numbers, putting AllRecipes back on top. Why comScore Numbers Matter So Much In today’s world of digital content powered by online advertising, advertisers and publishers alike keep a close eye on the numbers. [...]

Live Blogging Baidu CEO Robin Li At Web 2.0 Summit

Nov 15, 2010 at 8:03pm ET by Danny Sullivan

Baidu CEO & Chairman Robin Li will be speaking today at the Web 2.0 Summit in San Francisco. I’m here and will be live blogging his remarks, when the session begins. Li is set to speak at 5:15pm Pacific, and he’ll be interviewed on stage by John Battelle. Live blogging to start shortly. There’s also a live stream here. Don't know much about Baidu? China's largest search engine. BusinessWeek just did a big profile about it, which you can read here or get the highlights from our How Google Could Have Bought Baidu And Other Fascinating Details About China’s Largest Search En [...]

Google Out To Hurt Companies That Issue Press Releases, At Least According to Reuters

Apr 19, 2010 at 1:30am ET by Vanessa Fox

Last week, Google made a bold move that some worry may block audiences from information and harm individuals. This move sent controversial shockwaves through the investment community and mainstream media! It was unorthodox and raised many questions! Or maybe not. The bold move? It issued its first quarter 2010 financial results on investor.google.com and said that future financial performance numbers would be announced on the web site. Shocking for a web company in this day and age of the web, no? Right. No. And the mainstream media and investor community that was so outraged? That woul [...]

Firefox Drops Google For Yandex In Russia, But Big Loser May Be Rambler

Jan 12, 2009 at 8:41am ET by Barry Schwartz

Mozilla's General Counsel, Harvey Anderson, announced the Russian builds of Firefox 3.1 will drop Google for Yandex. He explained that after months of research and surveys, Mozilla learned that their "Russian users really wanted direct access to the Yandex search." So, in the next build of Firefox, the default search provider will be Yandex for Russian users. The big loser in all of this might not be Google. PaidContent.org reports that Rambler, one of the big Russian portals, will be letting their CEO go after seeing their market share drop from 14.9 percent last year to just 6.4 percent [...]

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