Videos: Comparing Cortana & Siri & Google Now

cortana-600px Today, Microsoft released the developer preview of Windows Phone 8.1 and with that, the ability to play with a preview of Cortana, Microsoft's answer to Apple Siri and Google Now. Both Gizmodo and CNet have released video demos comparing Cortana & Siri & Google Now. I like the Gizmodo comparison a little more, so we will post that first followed by the CNet review. Gizmodo has not made their video embeddable, so you need to view it on Gizmodo.com. Here is the CNet video: [...]


Part Siri, Part Google Now: Microsoft Announces “Cortana” Virtual Assistant

cortana-600px Rumored for months, Microsoft has formally announced its answer to Apple's Siri and Google's Voice Search/Google Now: Cortana. Danny Sullivan is at the Microsoft Build Conference and live blogging it. Cortana appears to be sassy like Siri and can perform many of the functions that Google Now does (providing reminders and notifications regarding dates, meetings and so on). It appears to have numerous manual personalization capabilities as well. Cortana will also interact with and can launch apps on the device (like Siri or Google). Showing Cortana's smarts, there was apparently an examp [...]


Survey: Search Engines Dominate Mobile Product Research

mobile-apps-search-featured Last week, Local Corporation released survey results from its latest round of consumer mobile shopping research. The company is promoting a new version of its local-mobile shopping app Havvit. The survey was conducted in March and carried out by the Chicago-based e-tailing group and consisted of nearly 1,300 US smartphone owners. Among other questions the survey asked, "When using a mobile device for product research, how do you search?" Survey respondents overwhelmingly said "search engine" vs. the other choices: Search engine: 73 percent Specific mobile website: 33 percent Mobile [...]


Apple Broadening App-Store Search With Related Keywords

mobile-apps-search-featured Mobile app discovery continues to be a challenge for most developers. Quixey (across platforms) and Google (on Android) are trying to address that challenge by indexing deep links within apps. For its part, Apple appears to be trying to broaden App Store search with related keywords. When entering search queries within the App Store, Apple already suggests related search terms. For example, when I enter the query "news" I also see the following search suggestions: news apps news channel 5 news 12 mobile ness radio news 12 newsday newsstand news channel 3 newspaper [...]


New Google Search App Feature Creates Radio Station Based On Recently Played Music

Google Search Play Music Last week, Google took to its Google+ page to announce a music-related Search app feature for Android users. Saying "Play some music" after tapping the Google search mic or saying "Ok Google" will prompt the app to create an "I'm feeling lucky" radio station. According to Google, the radio station will play a "surprise mix of music" based on a user's recent music listening history. For the new Search app feature to work, +Google Play Music app must be installed. [...]


Okay Google: Take A Photo/Video Comes To Google Mobile Search

google-voice-search Google announced on Google+ that you can now ask your Android phone to take a photo or a video by saying, "Ok Google," then "take a photo" or "take a video." This will launch the Android camera app in the photo or video mode so you can quickly take a photo. I should note that there are other variations of the "take a photo" that work, such as "shoot a" and "take a picture" and so on. Google Glass has supported this since it launched, so it makes sense to extend this to Android devices. Where this may come in handy for search is in the future, if Google extends Google Search mobile to han [...]


Mobile To Drive 50 Percent Of Google Paid Search Clicks By End Of 2015 [Study]

Mobile Devices Mobile paid search saw rapid growth last year, owing to both the rise in smartphone and tablet use as well as to the introduction of enhanced campaigns, which largely bakes mobile targeting into advertisers' campaigns. In 2013, 19 percent of Google’s ad revenue came from mobile search ads, and it's expected to rise to 30 percent over the next 3 years, according to eMarketer. Taking a deeper look at its own data on mobile ad performance for Google, Marin Software released its 2014 annual mobile search advertising report today. As Marin EVP Wister Walcott highlighted in his talk at Marke [...]


Matt Cutts: Google Mobile Queries May Surpass PC Search This Year

mobile-search-featured Speaking at SMX West last week Google's Matt Cutts said that he "wouldn't be surprised" if mobile search exceeded desktop queries this year. A similar comment was made by a Google speaker informally during a roundtable discussion at the International Franchising Association conference in New Orleans earlier this year. We asked Google for an official statement and the company declined to provide one. Google doesn't want to oppose mobile and PC search. Rather it wants to emphasize cross-platform marketing and experiences. The comments above refer to global query volumes not in the US [...]


Up-Close @ SMX West: Experts Weigh In On Mobile SEO Best Practices

mobile-seo-featured What's your best mobile SEO solution? Responsive design? A mobile dedicated site? An app? Four mobile SEO pros gave their expert insights on how to create successful mobile SEO strategies during the  "Best Practices in Mobile SEO" panel yesterday at SMX West. Moderated by Search Engine Land's contributing editor Greg Sterling, the session included presentations by Covario's senior SEO manager Michael Martin, Resolution Media's director of SEO strategy Bryson Meunier, MobileMoxy CEO Cindy Krum, and Google senior developer programs engineer Maile Ohye. While each of the presenters offered [...]


Yahoo Search App Gets iOS 7 Design Upgrade & More

yahoo-search-app Yahoo has pushed out a new update to their iOS Yahoo Search app in the Apple App Store. The new update is version 3.0 and touts a new minimalistic design to match the iOS 7 design themes. Yahoo said in the release notes: New minimalist design puts the focus on your results so you can get the information you need in a snap. The app let's you search over SSL, which Yahoo switched to on their web search back in January. Here are some screen shots of the new design: [...]


Google Sees Deeper App Content As Key To Mobile Usage

smartphone-tablet-featured Google is the dominant mobile search engine with nearly 90 percent of the market in the US and an even greater share internationally. The problem is that search engines aren't used as often in mobile. Large volumes of content are consumed in apps. Google is trying to address that challenge by indexing more app-based content, including deep links according to an article appearing in the Wall Street Journal. Since last October Google has been indexing deep links for Android apps, though not iOS. Mobile search and app discovery platform Quixey announced a deep linking initiative last mon [...]


New Video Shows Microsoft “Assistant” Cortana In Action

Cortana screen shot Microsoft will be introducing its Siri and Google Now/Voice competitor Cortana with Windows 8.1 in April. The new "intelligent assistant" will eventually be available cross-platform, although launching on Lumia Phones. The name Cortana comes from a character in the game Halo. It was originally thought that Cortana would look like her character in the game (see image right). However it now appears "she" won't have a face or a body. Cortana is intended to help users discover and search for information as well as providing Google Now like personalization and "predictive search" capabilities [...]


Quixey Offering Deeper Search Results Inside Mobile Apps

Screen Shot 2014-02-25 at 6.25.08 AM Quixey, which describes itself as a search engine for apps rather than an alternative app store, has announced deeper "functional search" within apps. Previously, Quixey allowed app discovery by keyword or category, delivering users to the "front door" of relevant apps. Now, Quixey will surface information that "lives inside of apps." Quixey offers web-based app search across platforms, an Android app (no iOS app today) and powers app search for a range of partners including Ask, Skyfire, Dolphin Browser, DuckDuckGo, StarHub, Sprint and others. The company's CEO Tomer Kagan told me there [...]


Bing Updates iPhone App With New Search Widget, Bookmarks Manager & Shake Feature

Bing Logo Within a week of releasing three new Windows phone apps, Bing announced a series of updates for its iPhone app, including a search widget to help with navigation, new image tiles, and a shake feature to see what stories are trending. According to the announcement, the new Bing iPhone app search widget has four buttons, allowing users to: return to the homepage, do a voice search, perform a text search, or view recent searches. Bing's iPhone app also now lets users do multiple searches, and manage recent searches from the "Recent" page: Swipe a tile off the screen if it's no longer r [...]


AdGooroo Adds Mobile Paid Search Spend Insights, Releases List Of Top Mobile Search Advertisers

adgooroo-logo Search marketing intelligence firm, AdGooroo announced it is the first to provide insights into search advertising spend on mobile devices. The new mobile search data is now included in the company's SEM Insights Tool, starting with data from the U.S., U.K. and Australia. Additional mobile insights now available include ad copy, impressions and clicks, click-through rates, costs-per-click at the campaign and keyword level. AdGooroo has also released a list of the top 20 advertisers in mobile search by impressions in January 2014. The list is based on impressions from the top 50,000 keywo [...]


Expect Labs Offers Free API: Google Now In A Box

Expect Labs Expect Labs, which is behind the MindMeld consumer application, has announced a new developer API. The new API brings the company's "anticipatory computing" platform to third parties in the cloud. Use of the API is free. Expect Labs is trying to get it "out there" and see how developers deploy the company's technology on their applications. As a practical matter what Expect Labs is offering could be likened to "Google Now in a Box." Developers and publishers will thus be able offer predictive or contextual search and more sophisticated recommendations and content discovery to users. [...]


Bing Adds Three New Apps For Windows Phones: Travel, Food & Drink and Health & Fitness

bing-2013-logo-featured Bing announced they have added three new Bing apps for the Windows Phone and refreshed several of their other apps. The new apps are Travel, Food & Drink and Health & Fitness. Bing Travel App The Bing Travel App helps you discover places to visit by providing destination guides, rich photos, expert reviews and more. You can pin your flights within the app, in order to track your flight status. You can search for hotels with sorting by price, class, proximity, or popularity and read reviews and book a room. You can view current weather conditions and currency conversion rates for your [...]


Aviate Is Yahoo’s Answer To Google Now (And More)

yahoo-aviate-600 Yahoo has bought nearly 30 companies since Marissa Mayer took over as CEO. A large number of those were talent acquisitions -- though not all of them. Among the product or technology acquisitions, Aviate could turn out to be one of the most strategic and important. Emphasis on the word "could." Aviate presents itself as an "intelligent homescreen." It's an Android launcher that organizes and customizes the presentation of your apps. Though not fully mature, Aviate offers a number of different, intriguing opportunities for Yahoo. Aviate can potentially help Yahoo come back in mobile [...]


Google Maps App Now Continually Searching For Faster Route

google-maps-app Google quietly pushed out an update to the iOS version of the Google Maps app that now checks for faster routes to a destination as you drive. The new iOS version of the Google Maps app and the Android app will notify you if there’s a faster route available while you are in transit. Here is what the notification looks like while you are using the Google Maps app: This feature is available on both iPhone and Android where Google Maps navigation is available. [...]


Where Yahoo Might Again Compete In Search: Mobile

yahoo-mobile-phone-featured Kara Swisher on Friday broke the news that Yahoo was working on two internal (no longer) secret initiatives to get Yahoo back into organic and potentially paid search and thereby separate from Microsoft. Yahoo CEO Marissa Mayer has been critical of the Search Alliance with Bing and its impact on her company. The Search Alliance deal, negotiated by Mayer's predecessor Carol Bartz -- Scott Thompson is like the William Henry Harrison of Yahoo -- is pretty much a failure for Yahoo. It has benefited Microsoft and helped Bing to grow share, but mostly at Yahoo's expense. Google has essentially be [...]


Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

 


 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide