SPONSOR MESSAGE: Organic Links from Page One Power – The Link Builders You’ve Been Looking For

Page One Power is a link building firm dedicated to relevancy and transparency. Though our mission is to catapult you to the top of the SERPs, we're more than just links. We're real people. Our professional writers and researchers create high quality content for humans-- not just for robots and web spiders. We're the link builders you've been looking for. [...]

Welcome Lauren Litwinka, New Community Editor & Congrats Monica Wright, New Director Of Audience Engagement

lauren and monica Search Engine Land keeps growing our staff! Today, we're happy to announce that Lauren Litwinka is coming on as our new Community Editor while Monica Wright moves up into a new Director Of Audience Engagement position. Lauren will be directly interacting with our audience on Twitter, Facebook, Google+, LinkedIn, Pinterest, Tumblr and many other places where Search Engine Land maintains a social media presence. She'll also watch over our comments and interact with our community in other ways. Lauren is known to many in the search and social spaces from her time previously with aimCl [...]

SEO Community Joins Together To Honor Parents Of SEO Consultant Michael Cottam

renae and lola cottam In a horrific sequence of events, Oregon SEO consultant Michael Cottam lost both of his parents on the evening of June 16, 2013 near Myrtle Point, Oregon when Renae and Lola Cottam were murdered in their home before their house was set on fire by the suspected killer. Instead of sending flowers and gifts, Michael asked donations be made to the Myrtle Point Public Library Foundation in the name of Renae and Lola Cottam. According to Michael, his parents had often commented that if they ever won the lottery, they would make sure Myrtle Point got a new library. In response to Michael's requ [...]

Bing For Schools Offers Ad-Free Search Experience, SafeSearch Filtered Content & Lesson Plans

bing-school-chalkboard-featured Bing announced Bing For Schools today, a new program designed for K-12 US schools, scheduled to launch later this year. In an effort to help schools teach digital literacy skills, Bing For Schools will offer an ad-free search experience with SafeSearch settings to filter adult content and lesson plans attached to homepage images. The Bing For Schools program will be free to any school that wishes to participate. Once a school opts-in, Bing will enable the specialized search features across all Bing.com searches from within the school's network. Bing says schools that use the program will [...]

5 Free Deep Reputation Management Checking Tools

Remember back in the day when search results were just ten blue text links on a page? Back then, the search results were so simple that reputation management was pretty straightforward. You could clearly see if those blue links connected to positive content -- if so, your reputation was great. Unfortunately, things aren't so easy now. Universal search, complaint websites, social media, wikis, forums and other platforms have increased those ORM touch points from 1 to an increasingly large number. Ultimately, monitoring all of these different sites for the purpose of protecting your image [...]

Google’s Father’s Day Logo

t-google-fathers-day-2013-1532005-hp-1371387736 Happy Father's Day, everyone! Google has a special Google logo, aka Doodle, for the day. It is an interactive slot-machine type of Doodle that matches up the diverse set of fathers around the world. Here is a video of the logo: Here is a static image of the logo: [...]

Google Doodles Where The Wild Things Are For Maurice Sendak’s 85th Birthday

google-maurice-sendaks-logo-1370866475 Beloved children's book author and illustrator Maurice Sendak is being celebrated today on Google's home page with an animated Doodle showcasing the author's work. Users can click the play icon to view an animated wheel of Sendak's characters. Born June 10, 1928 in Brooklyn, New York, Sendak would have been 85 years old today. He passed just over a year ago from a stroke in Danbury, Connecticut. Here is a video of the Doodle: The last screen of the Google logo today celebrates the 85th birthday with many of the characters all standing together for the celebration. The New [...]

SPONSOR MESSAGE: 2013 Digital Marketing Optimization Survey Results

This survey shows: 45% of marketers don’t have a mobile optimized site Testing is usually only performed on top entry pages 87% of those surveyed say less than half of visitors get targeted content Download now » [...]

6 Evolutionary Phases Of The Online Marketer

We online marketers can get a little full of ourselves. Those of us who strive to educate others about our craft can get preachy about the "right way" to bring traffic to websites and optimize that traffic for conversions. However, like those we are educating, we ourselves have evolved (and are still evolving) throughout our online marketing journey. What works for us now only works because we endured this evolutionary process and were able to learn from experience. We often forget those years we spent growing -- we want our readers to simply jump to a new level after reading our brillia [...]

2013 Doodle 4 Google Winner Showcases Heartfelt Reunion Between A Soldier & His Daughter

Doodle 4 Google 2013 winner The 2013 Doodle 4 Google National winner was announced today on Google's Official Blog. Selected out of 130,000 submissions based on the theme, "My Best Day Ever...", the winning drawing by Sabrina Brady of Sparta, Wisconsin tells the story of being reunited with her father after his 18-month deployment as a soldier in Iraq. As this year's National Winner, Sabrina's doodle will be featured tomorrow on Google's homepage, and Sabrina will receive a $30,000 college scholarship, a Chromebook computer and a $50,000 technology grant for her school. Currently a senior at Sparta High School, Sabrin [...]

SPONSOR MESSAGE: A Marketing Analytics Framework for CMOs

This Gartner report provides: Nine measurement areas your CMO needs to understand Metrics your web analyst can use to inform the CMO Ways to align measurement technology with business needs Download now » [...]

SPONSOR MESSAGE: 2013 Digital Marketing Optimization Survey Results

This survey shows: 45% of marketers don’t have a mobile optimized site Testing is usually only performed on top entry pages 87% of those surveyed say less than half of visitors get targeted content Download now » [...]

No SMX Advanced Ticket? Here Are Your Options

SMX Advanced All Access tickets are no longer available, and we apologize to those of you who didn't get one. But there are other opportunities to participate: Workshops@SMX Advanced: Choose from any of the six day-long workshops on Thursday, June 13. Each in-depth workshop is led by renowned experts in their field. Workshops are: In-house SEO Exchange: Trade tactics, share solutions and build relationships with in-house SEO peers at this unique, interactive event. International Search Summit: Arm yourself with the knowledge to boost your global online performance with the latest bes [...]

Webcast: Maximizing the Return From Your Facebook Investment

Digital Marketing Depot Webcast May 16th 1:00EDT/10:PDT Now that your company is using Facebook for marketing, do you know if your efforts are paying off? This webcast will demonstrate how to measure Facebook ROI and where to find optimization opportunities. The webcast will also cover targeting, user experience, and creative design. Speaker: Rebecca Momberg of Marin Software. Register Now » [...]

SPONSOR MESSAGE: A Marketing Analytics Framework for CMOs

This Gartner report provides: Nine measurement areas your CMO needs to understand Metrics your web analyst can use to inform the CMO Ways to align measurement technology with business needs Download now » [...]

Live @ SMX London: Essential New Paid Search Tactics

Anyone who's ever run a paid search campaign knows that the rewards can be instant, huge and provide out-of-the-ballpark ROI when executed properly -- and can just as suddenly become a massive money pit when your competitors respond or when a search engine changes policies or introduces new advertising formats and rules. In the fast-changing game of PPC advertising, it's absolutely crucial to keep up with new developments and constantly modify, improve and enhance your campaigns. We can help: at SMX London we've got two solid days of content devoted to paid search. All of our speakers a [...]

SPONSOR MESSAGE: Top 32 Tips – How To Turn Browsers Into Buyers

This guide discusses: Most impactful targeting tips to give visitors a relevant experience Best testing tips to stay ahead of the competition in 2013 Download now » [...]

Live @ SMX Advanced: Getting Mobile SEO Right

As many pundits predicted, the number of people accessing the internet via mobile devices has exploded. It's not hope or hype any longer: Both both comScore and Nielsen released reports conclusively demonstrating that 2012 was the tipping-point year in which all doubts about the disruptive impact of mobile should have been brushed aside. Comparing PC vs. mobile engagement, they found that mobile now accounts for as much as 40 percent of time spent online. But mobile users are either on the run (of course), or are using a tablet during non-work hours (most likely from the couch). How y [...]

100 SMX Advanced Tickets Left – Register Now!

Join us in Seattle June 11-12 for SMX Advanced. You'll participate in fast-paced sessions featuring the most knowledgeable speakers on the planet. Here are 3 reasons to register now: 1) There are about 100 SMX Advanced tickets left. When they're gone, they're gone. 2) Early Bird rates expire end of the day Friday, May 3. You'll save $200 off your All Access pass. 3) Your next chance to attend SMX Advanced is June 2014. Don't procrastinate and regret it for 13 months! Attend SMX Advanced for expert level sessions, discussions and networking you can't find anywhere else. Regist [...]

Save $200 On SMX Advanced. Early Bird Rates Expire This Friday – Register Now!

Join the most accomplished search marketers in the world at SMX Advanced, June 11-12 in Seattle. Check out the agenda, featuring two days of expert-only sessions, keynotes and the highest-level networking anywhere. Six in-depth workshops offered on June 13. SMX Advanced has sold out since its start in 2007. Secure your spot - register now! [...]

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