On Twitter, there are many different "conversations" happening simultaneously. There are also particular moments -- TV finales, sporting events, breaking news and more -- where many people have all "tuned in" at once. Both types of conversations are opportunities for marketers, when approached the right way.
I'll be talking more about tapping into these conversations and "now" moments with Richard Alfonsi, Twitter's vice president of global online sales, during a keynote conversation at our SMX East conference in New York City, this coming Oct. 1-3.
We'll cover everything from the n [...]
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