Google Posts 63 World Cup Logos Since Start Of Tournament – Here Are 10 Worth A Second Look

Google logo world cup 2014 The Google Doodle team outdid itself during this year's World Cup, posting a total of 63 World Cup inspired Google logos from the start of the tournament until yesterday's final game. To kick-off the FIFA 2014 World Cup, Google posted the above image of Rio De Janerio on its global homepage on June 12. The animated illustration included the World Cup host city landscape, along with cable cars traveling up to Sugarloaf Mountain, and Brazil's famous Christ the Redeemer statue. Many of Google's World Cup logos were game-specific like this one posted on June 16 for the United States vers [...]

World Cup 2014 Google Logo: Day 5 Goes To The Fans

World Cup #12 Google logo Today's Google logo is another to celebrate the FIFA 2014 World Cup. It is the fifth in a series of World Cup logos Google has posted since the first one last week to mark the tournament's kick-off. "The football/soccer craze is making waves for...just about everyone," writes Google on its Google Doodle website to explain the animated illustration that includes letters as World Cup fans, all doing the wave, except the "l" in Google. He (or she?) apparently is more  of a book reader. With nearly a month to go until the World Cup's final matches, the Google Doodle team has their work [...]

World Cup 2014 Google Logo Gets Father’s Day Treatment On Day #4

Google Fathers day world cup logo 2014 Today's Google logo continues the site's celebration of the World Cup with a Father's Day themed animated illustration as the tournament enters day four. The Google Doodle team has turned the two "Os" in Google into a father-son pair, each wearing matching green toboggan styled beanies. The father figure is sporting a mustache, while the son carries a soccer ball with his stick legs moving double time to keep up with dad. Google kicked off the World Cup four days ago with the following logo, and has kept the worldwide tournament front and center on its homepage every day since. [...]

Google Apologizes For World Cup Logo With Wrong Flag, Not “Ghana” Happen Again

Before & After Ghana Flag [caption id="attachment_194099" align="aligncenter" width="600"] Google logo showing Ghana flag at top; Cameroon flag on bottom[/caption] Google scored a goal against itself by mixing up the flags of Cameroon and Ghana in a special logo highlighting the Mexico versus Cameroon match happening today in the World Cup. Well, it is Friday the 13th. Google's already fixed the logo and tweeted an apology with a pun: p.s. thanks to followers for calling attention to the graphical error in our Mexico vs Cameroon doodle. We're not Ghana let it happen again. — Google Doodles (@GoogleDoodles) [...]

Google Partners With ESPN To Deliver 2014 World Cup Video Highlights

Google logo world cup 2014 Google has partnered with ESPN to deliver video highlights for World Cup related searches. Those searching for World Cup information may see links to ESPN clips within special informational boxes that now show up at the top of Google's search results, as Google shared today. For example, a search for World Cup brings up a box that in turn leads to a "Mexico versus Cameroon" timeline, where the ESPN clips are displayed: Clips will also be available in a similar format on mobile devices. In addition, ESPN will have links leading to its content showing up if people are searching in an ef [...]

World Cup 2014 Google Logo Day 2 Mirrors Opening Ceremony With Dancing Trees & Drum

Google World Cup logo day 2 Today's Google logo continues the FIFA 2014 World Cup celebrations with a dancing tree and drum-playing letter "e" to mimic Brazil's World Cup opening ceremony. From the Google Doodle homepage: The World Cup opening ceremony was so inspiring–and what an unbeleafable coincidence–our next doodle has a dancing tree person too. Congrats Brazil! Same as yesterday's World Cup Google logo, a share link is included, allowing users to post the World Cup logo on Facebook, Twitter and Google+. Clicking the logo takes users to a search results page for "World Cup 2014" with a tournament sched [...]

Bing Uses Its Predictions Technology To Forecast 2014 World Cup Winners

bing-2013-logo-featured To kick-off today's 2014 FIFA World Cup, Bing has launched a number of features around the tournament, including using its Bing Predictions technology to forecast World Cup winners. "On the heels of our recent foray into predictions, where we forecasted which contestants were most likely to get voted off or win The Voice, Dancing with the Stars and American Idol, we are taking the experiment a step further applying it to the World Cup," said Bing. Basing its predictions on factors like team records, home field advantages, weather conditions, and win-loss probabilities, Bing users can see [...]

World Cup 2014 Google Logo Goes Global

Google logo world cup 2014 Today's Google logo  kicks-off the 2014 FIFA World Cup tournament. The animated logo on Google's homepage begins with an the word "Google" in an alternative font to the logo's usual typography and a soccer ball (or football, if you're from outside the US) bouncing across the screen. The Google letters transition into World Cup players as the background unfolds to reveal Rio De Janerio, the Brazilian capital where this year's tournament is being held. The illustration includes Rio De Janerio's city landscape, with cable cars traveling up to Sugarloaf Mountain, a rotating sun, and the cit [...]

Why You Don’t See “World Cup” Ads On Google

world-cup-soccer-600 [caption id="attachment_193527" align="aligncenter" width="600"] A Google Trends chart shows the huge spikes in search volume for "World Cup" in the years the tournament is held.[/caption] Google is on the cusp of a search volume siege from soccer (aka football) fans as the 2014 FIFA World Cup™ nears. A look at Google Trends data shows we're on the upswing what Google can expect when the tournament starts on June 12, based on the volumes the last two times the World Cup was held, in 2006 and 2010. What may surprise you is the search results from all this "World Cup" interest will be l [...]

Google Adds Street View Tours Of World Cup Stadiums

street-view-world-cup With the World Cup just a week away, Google has expanded its Street View imagery to coincide with the biggest sporting event on earth. Available today is new imagery inside all 12 stadiums that will be used during the tournament. You can do a 360-degree spin from the center of the pitch, or move your view anywhere on the field and even into the lower level of the stands. Google has also added imagery of Brazil's painted streets and other sites across the country. There's also new Street View images in Peru, Chile, Colombia and Mexico. [...]

Create A Winning Paid Search Strategy For The World Cup

shutterstock_178258670-world-cup-soccer-ball For world-class marketing opportunities, few events surpass the World Cup. Given its global reach, a viewership that by some estimates reached nearly half the world's population in 2010, and the feverish devotion of football (aka soccer) fans, the World Cup is marketing gold. Marketers that rise to the occasion can score big. Four years after it first aired, people still talk about and watch Nike's epic three-minute World Cup ad, which featured football superstars Wayne Rooney and Cristiano Ronaldo -- not to mention Homer Simpson. The 2014 World Cup in Brazil, which runs from June 12 t [...]

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