How Google & Yahoo Make Money Off A Twitter Typo Domain
Nov 5, 2009 at 2:57pm ET by Danny Sullivan
Like many people, I misspelled a domain name today when I was trying to visit a web site. I typed Twiter.com (with one T) rather than Twitter.com. I wasn't surprised to land on a site with ads, as is common when entering typos. I was surprised that both Google and Yahoo were making money off those ads.
Google has a program known as AdSense For Domains, previously known as DomainPark. Got a tasty domain but no content for it? AdSense For Domains will put lucrative ads up on it, for you (really lucrative: see more here and here).
The practice is known as domaining. And before some domainer [...]
Filed in: Features: Analysis, Google: AdSense, Search Ads: Domaining, Top News, Yahoo: General
Live Blogging Yahoo Investor Day 2009
Oct 28, 2009 at 11:08am ET by Danny Sullivan
It's Yahoo Investor Day, where Yahoo is briefing institutional investors and financial analysts on the company. I'm here for the morning portion, and I'll be live blogging out of it. You can also watch the live web cast here.
Bartz Welcomes
Carol Bartz, CEO, on stage. Saying thing they have great opportunity. Lots to fix. Low return. "Today is the journey back to respect. We're not here to wow you, but we're here to intrigue you and earn your respect."
What happened? Yahoo was the big shining star, then wasn't. Wants to talk of "slice" of Yahoo that's not search or display or clicks o [...]
Filed in: Features: Analysis, Top News, Yahoo: Business Issues
Google Social Search Launches, Gives Results From Your Trusted “Social Circle”
Oct 26, 2009 at 3:38pm ET by Danny Sullivan
Google Social Search is rolling out, a new service from Google that allows you to easily find material written by people you know and trust. It's a pretty cool idea, especially in that it's pretty painless to get started using it. The service will be available through Google Labs Experimental later today. Below, a look at the service.
It's Not Twitter Search; It's Not Real Time Search
Let's first talk about what Social Search is not, to avoid confusion, especially after all the seemingly related news that's come out recently.
Last Wednesday, Bing announced a deal with Twitter to [...]
Filed in: Features: Analysis, Google: Social Search, Top News
Will A Free Google GPS Sink The Navigation Industry?
Oct 26, 2009 at 1:03pm ET by Greg Sterling
Lots of companies make a good living from hardware and software GPS navigation systems. In the US carriers such as Verizon and Sprint and personal navigation device (PND) makers such as TomTom, Garmin, Magellan, among others, earn device and subscription revenues from turn-by-turn routing and directions and points of interest directories.
There are a number of data providers and suppliers that support this mobile industry segment as well. That vendor group includes Networks in Motion and Nokia's NAVTEQ, among others. MapQuest itself also offers a subscription-based navigation product.
Co [...]
Filed in: Features: Analysis, Google: Maps & Local, Google: Mobile, Top News
The Myth Of Great Search Engine Results
Oct 23, 2009 at 6:54pm ET by Danny Sullivan
Too much time is often spent about the new features the various major search engines roll out or the latest deals they cut. Here at Search Engine Land, we can be as guilty of that as anyone. To correct it, I'll be spending more and more time highlighting poor quality search results that I encounter, in hopes of nudging the industry to improve things.
Canaries In The Search Mine
I've spoken and written for years that when it comes to search engines, I think there are two "canaries in the coal mine" that catch a whiff of something bad emanating from the search engines.
The first a [...]
Filed in: Features: Analysis, Stats: Relevancy, Top News
Become a Premium Member and see all articles in our Features: Analysis archives!
Premium Members get unrestricted access to all archives - and more! Premium membership details below...
Become A Search Engine Land Premium Member
Gain insider access to the industry's leading online publication, covering the latest search engine news, in-depth features and analysis of products, technologies and search trends.
Subscribe as a premium member today and you'll get:
- Unlimited access to news & How To articles.
- Exclusive videos & webinars with search experts.
- Expanded community profile & posting privileges.
- Discounts to SMX Conferences & Events.
- 30 Day money back guarantee.
FREE DAILY SEARCH NEWS RECAP!
Stay on top of all the search news with our daily summary, the SearchCap newsletter. View a sample ›
STAY CURRENT THROUGHOUT THE DAY
Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.
SMX Web Site » | SMX Difference » | SMX News »
Join us at an upcoming SMX event:
- SMX West - March 2-4, 2010
- SMX Munich - March 23-24, 2010
- SMX Toronto - April 8-9, 2010
- SMX Sydney - April 22-23, 2010
- SMX Advanced London - May 17-18, 2010
- SMX Advanced Seattle - June 8-9, 2010
- SMX East - October 4-6, 2010
- SMX Stockholm - October, 2010
Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:
- PPC Advertising & Geo-Targeting - November 12, 2009
- Making Online Marketing Relevant and Responsive: Tactics and A Tool for Success - November 17, 2009
- Ask the Search Engines: War Stories from the World Tour - December 1, 2009
TRACK US SOCIALLY
- Wall Street Journal Recommended Reading
- Ad Age Power 150 Blog
- Technorati Top 100 Blog
- Techmeme Leaderboard Source
- Best Search Engine Community/Forum
© 2009 Third Door Media, Inc. All rights reserved. Google, Yahoo & Microsoft logos trademark respective companies and used with permission.
