May 23, 2012 at 1:25pm ET by Barry Schwartz

Google has announced a new version of the Google Search iPhone app. The new version is version 2.0 and was completely redesigned focusing on speed, usability, new features and making it beautiful. Here are the main new changes you will find in version 2.0: Complete App Redesign Full Screen Mode Option Faster Search Autocompletion Faster Page & Swipe Load Times Image Search Redesigned Adding Full Screen, High Resolution Images & Save Image Feature Swipe Away Web Pages To Return To Results Search Within Web Pages Faster Switching Between Images, Places, News, Web & Other Vertica [...]

Related Topics: Google: Mobile | Google: Web Search

Smartphone Bot Case Study: The Google Smartphone Bot On Holiday In Australia

May 14, 2012 at 12:59pm ET by Cindy Krum

While Google’s new smartphone bot has been announced, it does not appear to be widely deployed yet; at least that is what I said during a recent presentation in Sydney, where I had the pleasure of meeting Alistair Lattimore (Al). Al does CRO, SEO and agency management for Mantra Group, which is the second largest accommodation provider in Australia with over 100 hotels, retreats and resorts throughout Australia and New Zealand. Al was at the talk in Sydney and let me know that the smartphone bot had visited some of the sites he is responsible for and told me about the initial results. Man [...]

Related Topics: Google: Mobile | Mobile Search

Mobile App Marketers Get New Tools From AdWords

Apr 30, 2012 at 6:11pm ET by Pamela Parker

Those marketing mobile applications via Google AdWords are getting some new weapons in their arsenal this week. Google has announced four new tools: a new Mobile App extension for AdWords, additional information to the click-to-download format, the ability to see Google Play stats in AdWords, and Custom Search Ads for mobile apps. The Mobile App extension -- currently for smartphones only, not tablets -- will help advertisers raise awareness of the fact that they have an app. When users are searching on their smartphones for a brand name or product category, they'll see relevant ads display [...]

Related Topics: 1 | Google: AdWords | Google: Mobile

7 Real Mobile Duplicate Content SEO Issues

Apr 30, 2012 at 12:14pm ET by Bryson Meunier

Ask someone who’s new to mobile SEO about it and they’re almost sure to tell you that mobile sites are duplicate content. The fear is that having the same content on two URLs will do the same thing it does in traditional SEO and split link equity and social shares, making it more difficult for either page to rank. In reality, with Google’s Old Possum/Skip Redirect update in December, user agent redirection is all that’s necessary for mobile sites to rank ahead of desktop sites in smartphone search, even if it’s the same content formatted differently. With canonical tags back to [...]

More (Local) Searches Coming From iOS Than Android — Study

Apr 25, 2012 at 12:58pm ET by Greg Sterling

Ad network Chitika, which regularly publishes findings from activity on its network, has released some data that show owners of iPhones and iPads search more than Android owners. This is a bit counter-intuitive and unexpected, given how prominent search and the search box are on the homescreen of most Android handsets and how deeply integrated Google is into that experience. Chitika "looked at hundreds of millions of impressions between April 8 and 14 and broke down traffic depending on operating system, search traffic, and the type of search query." The company also broke out local searche [...]

Become a PRO member and see all articles in our Google: Mobile archives!

PRO Members get unrestricted access to all archives - and more!

Get Our News, Everywhere!

Follow @sengineland

Got a tip? Tell us here!

Most Likes
Most Tweets
Comments

Our Stories Being Liked on Facebook

Search Engine Land Sponsors

Advertise With Us

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

Click to watch SMX conference video

Join us at an upcoming SMX event:

North America

SMX Advanced - June 5-6, 2012
SMX East - Oct. 2-4, 2012
SMX Social Media Marketing - Dec. 5-6, 2012
SMX Toronto - April 2013

EMEA

SMX Paris - June 7-8 2012
SMX Stockholm - Oct. 15-16, 2012
SMX Munich - Apr. 9-10, 2013
SMX London - May 2013

APAC

SMX Melbourne - Sept. 5-6, 2012
SMX Sydney - May 2013

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.