Google Mobile Search Adds Universal Flavor To Arabic & Hebrew Searchers

The Google Mobile blog announced that Arabic and Hebrew mobile searchers are now able to see universal results directly on their mobile devices. Although not related, this comes soon after Google Translated recently added 9 new languages. I know a bit of Hebrew, so I tried to test out the search results on Google Israel on my iPhone. Unfortunately, I did not see the same mobile friendly results, with universal search, on my iPhone. Maybe it was related to me searching on my iPhone or searching in the states, I don't know. What it should look like is: What I see on my iPhone: [...]

Filed in: Google: Mobile, Google: Outside US, Google: Universal Search


Report: A “Caffeine” Infusion Would Mean Ranking Changes On Google

Search and online marking firm 360i published findings from a small but structured test of how the "Caffeine" search infrastructure changes could affect results and ranking on Google. As Vanessa Fox wrote when Caffeine went public earlier this month, there apparently would be a number of changes in the ordering and content of results. As she observed in that post, "Google Caffeine will cause quite a kerfluffle in the web developer and search engine optimization world and many will dive in to try and figure out the changes." This is precisely what 360i has now tried to do. The company evalua [...]

Filed in: Google: General, Google: Universal Search, SEO: General


The Next Decade: Can Google Stay On Top?

There's a feeling in the air of change -- from one era to another and, more precisely, from one type of media culture to another. The hearings on Capitol Hill yesterday on the "future of journalism" reflect this transition in which traditional media are under intense pressure and fighting for their lives in some cases. These changes are not simply being brought on by the recession but by the pace of technology development and the corresponding tectonic shifts in the consumption of media. Just as Microsoft was and is synonymous with the PC, Google has come to be synonymous with the internet [...]

Filed in: Google: Business Issues, Google: Critics, Google: Employees, Google: General, Google: Mobile, Google: News, Google: Universal Search


Google Confirms & Talks About Expanded Local Results

In a blog post today, Google confirms what we and others reported last week -- they're now showing local results on non-local queries. Google says they're guessing the searcher's location, "in most cases" by using your IP address. As I pointed out last week, this isn't always the most accurate solution. And, as Greg Sterling pointed out, Google will eventually replace IP-targeting with improved triangulation/GPS right in the web browser/device you're using. Meanwhile, Google Software Engineer Jim Muller replied to the questions we emailed last week when I wrote the original article on th [...]

Filed in: Google: Maps & Local, Google: Universal Search, Google: Web Search


Google Showing Local Results On Non-Local Queries

Google is rewriting the local search space. They're now showing local search results -- a map, business listings, and more -- even when searchers use generic terms that don't include a local word. This was spotted in London last week, written about on Saturday by a California florist, and spread widely yesterday when Mike Blumenthal wrote it up on his blog. This has potentially huge implications for searchers, local business owners, big businesses with a local presence, and search marketers, too. As I wrote on my own blog yesterday, Google is changing the game where local search is concerne [...]

Filed in: Features: General, Google: Maps & Local, Google: SEO, Google: Universal Search, Google: Web Search, SEO: Local, Top News


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