It Will Take “Act Of God” For Relcy To Win In Mobile Search

mobile-apps-search-featured Last week TechCrunch profiled a "stealth" startup called Relcy, which is seeking to build a "native" search engine for mobile. The post mentions the company has raised $9 million in funding so far. In an interview with the site, founder Rohit Satapathy says his company is developing a "PageRank" style approach to mobile search but fully indexing in-app content. Apparently it goes beyond app-based content and will also provide additional relevant results from a knowledge-graph style index of "entities." Satapathy told the TechCrunch writer that Relcy will offer a mobile search experience "th [...]


Google Goes All-In With “OK, Google” Hands-Free Search

google-conversational-search-featured The evolution of voice-controlled search into a virtual personal assistant took another step forward with Google's announcement that all Android-powered devices (KitKat or above) will now respond to the "hotword" OK, Google. Users can initiate a search or control and carry out any function on the device simply by saying "OK, Google" first and then asking the question or stating the command: "Call XYZ . . . open my email": Starting today, you can say “Ok Google” on your Android device whenever the screen is on or your device is charging. If you’re reading your email, browsing the web [...]


Android TV Shows Knowledge Graph Search Results

Search via Android TV Google's just announced Android TV is a significant improvement over the original Google TV. It doesn't require a game controller or bulky remote to work (though a game controller can be used for Google Play Games). And you can search for content with your voice. The UI is simple and much more intuitive than Google TV. It's controlled by an app for Android phones. Voice search works by using the Android handset rather than a mic on the TV. Smartwatches running Android will also be able to act as a remote (as I understand it) for Android TV. Beyond the onstage demo during the Google I/ [...]


Google Bringing App Indexing To All Android Apps

mobile-apps-search-featured Among the numerous announcements at the Google I/O developer conference this morning, Google said it was expanding its app indexing program to all Android apps and developers. App indexing allows for deep linking of app content from mobile web search results. Previously, Google had only been indexing selected apps, although the program has been steadily growing and recently expanded into multiple languages. If the user has the app in question installed, say OpenTable, and does, for example, a restaurant search, she can be linked from search results directly to the profile page within the [...]


NEW: Google Links To Apps Not Pages, When Searching For Musicians On Android

music_search_screenshot Google has introduced the ability to search for musicians on Android phones and then have apps with more information about them open up. The new feature is integrated into Google Search and works with the following apps: Google Play YouTube iHeart Radio Spotify TuneIn Rdio The feature only works for musicians. For example, a search for Katy Perry (as shown in the example above) brings up an information box about her, with links to supported music apps. Tapping on an app brings you into the artist's page there. In contrast, a search for Perry's "California Gurls" brin [...]


Report: Google Losing Share Of Mobile Search Ad Market

mobile-ads_products_sm Data aggregator and prognosticator eMarketer is out with a new mobile advertising forecast that shows Google losing share of the mobile search ad market. The company says that apps are taking their toll on Google's mobile ad dominance. The firm says that US mobile advertising in total will be $17.73 billion this year. That would mark huge growth over the $7.1 billion recorded in 2013, according to the IAB. Indeed mobile ad revenues would have to more than double, which is possible but an extremely aggressive scenario. Specifically eMarketer asserts that the US "mobile search" ad market w [...]


Google To Bring Always-On, “Eyes Free” Search To App

OK Google Chrome Extension One of the most interesting and talked about features in the Motorola-made Moto X is always-on voice search. Activated by saying "OK, Google," it permits totally hands-free search. Unfortunately this standout feature didn't sell enough handsets to keep open Moto's much-touted Texas smartphone factory. The "hotword" OK Google also currently works on the Google search app for Android and on Chrome on the desktop. The difference between these examples and the Moto X feature is the "always listening" aspect. On Chrome and Android Google Search there's an "activation" step; search must be opene [...]


Google App Indexing Now Supports Eight New Languages

app-indexing-languages Google announced that their App Indexing protocol, the ability for Google to link search results to your mobile apps direct deep content now supports eight new languages. App Indexing lets developers markup their content so that if a searcher has an Android app installed on their phone, and the search result comes up, it would link them to the app's content and not the web page content. This is now supported in English plus Chinese (Traditional), French, German, Italian, Japanese, Brazilian Portuguese, Russian, and Spanish. With this, Google announced several international Android [...]


How SkyBox Satellite Imagery Might Aid Google’s Offline Conversion Tracking

Skybox imagery There's a report this morning that Google is close to buying satellite imaging company SkyBox. The purchase price is put at roughly $1 billion. The deal has yet to be confirmed. The article conjectures that Google wants the company for two potential reasons: More imagery for consumer maps Data for enterprise use cases I'm sure those are accurate assumptions. I'm sure there are additional use cases that Google has in mind as well -- perhaps more real-world data for its self-driving cars, drones and robots. One has to wonder what precisely Google gets by owning the company com [...]


The Google State Of The Union: Strong Yet Vulnerable

google-bulb-logo-ceiling-1397043754 Earlier today, Google published its annual Founders' Letter. This is a kind of "Google State of the Union" missive that Google has published annually since it went public. Many bloggers picked up on the following remark in the document penned by Google CEO Larry Page: "[I]n many ways, we’re a million miles away from creating the search engine of my dreams, one that gets you just the right information at the exact moment you need it with almost no effort." Some people also commented on the glaring omission of any discussion of privacy -- an issue that has generated numerous problems for [...]


Research: 56 Pct. Of “On The Go” Searches Have Local Intent

local-search-map-600 ComScore recently found that 78 percent of local-mobile searches resulted in an offline purchase (usually in a few hours). New consumer data from research firm Ipsos MediaCT (sponsored by Google) echo most of the comScore study data, underscoring the critical nature of local information to mobile users. Ipsos conducted the online survey of 4,500 consumers across nine vertical segments: Auto, CPG, Finance, Local Services, Media & Entertainment, Restaurant, Retail, Tech and Travel. The firm also reviewed and incorporated data from a smartphone shopper diary study involving 653 resp [...]


Google In-Store & Location-Aware Product Reminders Now In Google Now For Android

Google iOS Search App Yesterday, as expected, Google announced on Google+ that the location-aware, in-store product reminders are now built into the latest version of Google Now on your Android Google Search App. Google said "if you’re out and about and near a store that carries those boots, you might see a Google Now card showing you the product and price to remind you that you wanted them." Imagine you search for a specific product on Google and then you are driving or walking past a store on the street that has that product. Imagine Google pops up a Google Now card to tell you the store has it and the pr [...]


Secret Contracts Keep Google In Control Of Mobile Search Argues Lawsuit

google-legal-cash-featured A would be class action lawsuit was filed last week against Google in Federal Court in California. The action seeks to resurrect some of the themes and arguments raised in the now settled FTC antitrust case against the company. While repeating familiar abuse of market power allegations against Google, the new civil case is focused on mobile search and Android devices rather than the desktop. The FTC investigation didn't look at Android. The complaint (embedded below) alleges violations of various antitrust and unfair competition laws. However at its factual core is the argument that Goog [...]


Indoor Maps & Mall Directories Come To Google Now For Android

Google-Maps-icon As we reported last week, similar to the offline Google Now cards, Google has made indoor maps within the Android Search App's Google Now cards live. Google Indoor Maps was introduced in 2011 for select malls and shopping centers. Now, if you are using the latest Google Search App on Android, a Google Now card may appear and show you a searchable card that lets you find the stores in the mall. It may also help you walk directly to the store using Google's indoor maps feature. Google said, "with one tap, you’ll be taken to the indoor map in Google Maps with a pin showing you exactly whe [...]


Google Now Cards Now Work Without An Internet Connection

Google Now As we expected, the Android version of the Google Search App now supports offline mode for Google Now cards. So if you are in a location without internet, such as a subway, somewhere out in a deserted island or just in the middle of Manhattan and you have poor reception (no joke), Google will still show your Google Now cards, even without a connection to the internet. Google announced this late on Friday on Google+ saying: Next time you’re on the subway and want to check on your day’s appointments with Google Now, you won’t have to worry about lack of cell service. Starting today [...]


Rumor: Google To Broadly Expand “OK Google” Voice Actions

OK Google According to Android Police, Google is preparing a broad expansion of voice actions beyond its search app. The report describes this initiative as "OK Google Everywhere." Voice actions would extend to other Google apps (e.g., mail, photos) and would also be contextually specific, taking on Google Now-like capabilities. Currently queries and some app-related commands can be executed by voice but the report suggests a much deeper use of voice together with contextually specific actions: For example, if you were having a conversation with someone in Gmail, the prompt may suggest replying to t [...]


Google App Indexing Adds 24 Android Apps & Expands To All English Content Worldwide

google-apps-featured On October 31st, Google announced they are now supporting a new feature named app indexing, which allows publishers to create links from Google's search results directly into the deep content within their Android apps. So if you search for something on your Android device and happen to see a result from a publisher where you also have their app on your device, clicking on that link will open the app and take you right to the content within the app that is related to your query. In December, the first apps started appearing to support app indexing, including the IMDb Android app. Google a [...]


New Google Search App Feature Creates Radio Station Based On Recently Played Music

Google Search Play Music Last week, Google took to its Google+ page to announce a music-related Search app feature for Android users. Saying "Play some music" after tapping the Google search mic or saying "Ok Google" will prompt the app to create an "I'm feeling lucky" radio station. According to Google, the radio station will play a "surprise mix of music" based on a user's recent music listening history. For the new Search app feature to work, +Google Play Music app must be installed. [...]


Okay Google: Take A Photo/Video Comes To Google Mobile Search

google-voice-search Google announced on Google+ that you can now ask your Android phone to take a photo or a video by saying, "Ok Google," then "take a photo" or "take a video." This will launch the Android camera app in the photo or video mode so you can quickly take a photo. I should note that there are other variations of the "take a photo" that work, such as "shoot a" and "take a picture" and so on. Google Glass has supported this since it launched, so it makes sense to extend this to Android devices. Where this may come in handy for search is in the future, if Google extends Google Search mobile to han [...]


Matt Cutts: Google Mobile Queries May Surpass PC Search This Year

mobile-search-featured Speaking at SMX West last week Google's Matt Cutts said that he "wouldn't be surprised" if mobile search exceeded desktop queries this year. A similar comment was made by a Google speaker informally during a roundtable discussion at the International Franchising Association conference in New Orleans earlier this year. We asked Google for an official statement and the company declined to provide one. Google doesn't want to oppose mobile and PC search. Rather it wants to emphasize cross-platform marketing and experiences. The comments above refer to global query volumes not in the US [...]


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