Update Your Google Product Feeds By September 22nd

Google has posted a reminder that the updates to the Google Product search feeds is just around the corner. If you do not update your product feeds with the new guidelines by September 22nd, Google may suspend your account. Google said: As we announced in July, the new Google Product Search Feed Specification and Policies will go into effect on September 22, 2011. After this date, accounts that do not comply with the new requirements may be suspended. For more details on those changes, I recommend you ready our post from July. Related Stories: Google Product Search Changes Feed S [...]


Google Trusted Stores: For Organic Rankings & Search Ads?

Google Operating System Blog discovered a new feature to be released by Google named "Google Trusted Stores." The landing page for this feature will be at google.com/trustedstores but it is currently not live. There was a video that was released today that was just made private. The video was shared on Google Operating System Blog but was then marked as private shortly after. The blog reports that the service "makes it easy for online shoppers to identify stores that provide an excellent online shopping experience." We know Google was likely to incorporate merchant reviews as rankin [...]


Google Product Search Changes Feed Specifications

The Google Merchant Blog announced "important changes to Google Product Search feed specification & policies." These changes go into affect September 22, 2011 and if you are not compliant, you will find your products missing from Google Product Search. To see the changes, you can go to this document and select the country that you target with your content. Then read the documentation the loads beneath it. Here is the overview of changes to U.S. merchants submitting feeds to Google. Availability: Google would like a user to be able to find your products even when they are out of stock. [...]


Google To Replace Base API With Two Shopping APIs

Google is retiring its Base API and replacing it with two shopping-centric APIs, requiring developers to modify applications that manage and search product data.  Google Base will be shuttered permanently as of June 1, 2011. The Content API for Shopping will be used for uploading data, and the Search API for Shopping for accessing product data. The Content API can be used to add, delete, query or modify any item individually or with a batch protocol. The Search API is aimed at helping Google Affiliate Network publishers and Google Commerce Search customers. Both of the new APIs use the [...]


Google Launches Merchant Center For Google Base Users

The Google Base blog announced the launch of the new Google Merchant Center. This is the location for you to "upload your feeds, check on the status of your items, and get information on the performance of your listings." The Merchant Center is replacing Google Base for those who submit products to Google. This new portal is designed around product listings and submitting data for product listings. Transitioning between Google Base and Merchant Center should be very easy, Google said they would automatically show your existing data feeds, items, FTP settings and other data in the new [...]


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