New Google Antitrust Offer A “Significant Improvement” Says EU

Google Europe After Google's competitors loudly complained about the company's antitrust settlement proposal, which displayed three "rival links" to alternative' search results, European Competition Commissioner Joaquin Almunia said it would take new "concessions" for Google to successfully settle its antitrust case with Europe. Google has now reportedly made those concessions. Almunia characterized Google's updated settlement offer, submitted last month, as a "significant improvement." According to a Reuters report, "Almunia told lawmakers in the European Parliament he believed the new offer made i [...]


Google Celebrates 15th Birthday With #GoogleBirthday Piñata Logo & Game

balloons-featured The world's most popular search engine turns 15 years old today. Started in 1998 by Stanford PhD students Larry Page and Sergey Brin, Google has grown to be the leader in search, owning more than 70 percent of the worldwide desktop search market share. To celebrate its 15th birthday, today's Google logo is an interactive piñata game. By clicking the arrow on the birthday cake in the middle of the logo, users are instructed to hit their space bar to start the game. With 10 swipes at a star-shaped piñata, players collect points based on the number of candies they can make drop while a music [...]


New Concessions From Google Seek To Avoid EU Antitrust Penalties

google-eu-featured According to Reuters the European Commission (EC) says Google has submitted a new settlement proposal with "further concessions" in its bid to end the antitrust inquiry against the company. If the parties fail to reach agreement the EC has the ability to fine Google a percentage of its global revenues. That penalty could be as high as $5 billion potentially. No details of the new proposal were provided by Reuters or the EC. The updated proposal will likely be revealed in short order. The EC concluded its original antitrust investigation of Google with a report detailing "four areas of [...]


Majority Of Mobile Ad Spend To Go To Search — Forecast

Google Enhanced Campaigns In an updated digital and mobile advertising forecast, eMarketer has projected that mobile search will be worth more than $15 billion in the US by 2017. Accordingly, it will lead all other types of mobile advertising, similar to its current position online. Display advertising will follow with $14.5 billion by the end of the forecast period. Here's the full breakdown by ad format: Mobile ad spending in the US was reported by the IAB to be $3.4 billion in 2012. It's possible that the number will reach $8.5 billion this year, as the eMarketer forecast indicates; however, that figure ma [...]


Google Responds To #GoogleGate: AdWords Account Manager’s Accidental Voice Mail Recording

google-adwords-square-logo Earlier this week, Martin MacDonald, inbound marketing director at Expedia EAN, in a post on his website titled "#GoogleGate - Can you Trust Google?," embedded a voice mail recording a Google AdWords account manager unknowingly left for a client. Presumably thinking he'd hung up, the account representative is heard cursing the fact that the client upgraded to enhanced campaigns without first speaking to him and that he'll then have to "pitch call extensions and sitelinks" instead. He goes on to say he doesn't care about  "those bridge pages or parked domains" the client apparently is usi [...]


With Amazing Chutzpah Google Claims It Can’t Be Sued In UK Courts

Google legal Last year Google was embroiled in controversy over its circumvention of the Safari browser's cookie-privacy settings (on the iPhone and beyond). As a result the company paid a $22.5 million fine to settle the case with the US FTC approximately a year ago. The FTC summarizes the facts that lead to the settlement: [F]or several months in 2011 and 2012, Google placed a certain advertising tracking cookie on the computers of Safari users who visited sites within Google’s DoubleClick advertising network, although Google had previously told these users they would automatically be opted out of [...]


German Publishers Opt-In To Google News — For The Moment

Google legal Following the enactment of a controversial copyright law in Germany, Google said that it would require publishers to formally "opt-in" to Google News or be excluded from results. Accordingly major German publishers have decided to do so -- for now. The new law, which went into effect today and gives publishers almost total control over the use of their content, still allows news aggregators and search engines to show “single words” and modest “text excerpts” but creates legal uncertainty and potential liability for those who misinterpret the rules. What qualifies as a "text excer [...]


Google Gets Lowest Score Ever In Customer Satisfaction Survey

google-angry-frustrated-insanity-featured There's a mystery surrounding the latest customer satisfaction numbers released by ForeSee Results (for the American Customer Satisfaction Index [ACSI]). Published late last night, they indicate the lowest levels of consumer satisfaction with search engines (and portals) since 2003. The satisfaction scores for social sites are worse. According to the survey, which ranks sites on a 100 point scale, Google received its worst score (77) since the inception of the survey more than a decade ago. Google's score last year was 82. This year Bing and Yahoo both received scores of 76, which are lo [...]


4 Days Before Deadline, Google’s Larry Page: 75% Of Active AdWords Campaigns Are Enhanced

google-adwords-mobile-featured On today's quarterly earnings call, Google CEO, Larry Page, addressed Enhanced Campaigns and noted that nearly three quarters of AdWords campaigns have migrated. Page said: "... we want to make advertising super simple for customers. Online advertising had developed in very device specific ways with separate campaigns for desktop and mobile. This made arduous work for advertisers and agencies, and meant mobile opportunities often got missed. It's why we launched Enhanced Campaigns. Advertisers have upgraded 6 million campaigns, that's almost 75% of all their active campaigns. " That me [...]


Google Delays Second Campus Construction, Buys More Space Near GooglePlex

google-g-logo Two stories out this week are drawing attention to Google's future office expansion plans. Days ago, we reported on our partner site at Marketing Land that the construction of Google's new Bay View campus has been delayed temporarily. Today, there is news that Google has purchased nearly 15-acres in Palo Alto, a portion of which is just over two miles from the Googleplex headquarters in Mountain View. More details about the Bay View campus construction delay and Google's latest 15-acre real estate purchase can be found on our Marketing Land site at: Google Slows Down Bay View Campus C [...]


EU Says More Google “Concessions” Needed Before Antitrust Settlement

google-eu-featured The vigorous lobbying efforts of Google critics FairSearch.org and Foundem's SearchNeutrality.org seem to be paying off. Earlier today EU Competition Commissioner Joaquin Almunia told members of the European Parliament that additional "concessions" would probably be required of Google to settle the antitrust investigation against the company and avoid litigation and potential financial penalties. According to Reuters, Almunia said the following: After [all the settlement proposal feedback is received] we will analyze the responses we have received, we will ask Google, probably, I cannot an [...]


German Court Says Google Must Block Libelous Words Added Via Autocomplete Function

Google Germany In a surprising turn of events, Germany's top civil court overturned two lower court rulings on a case involving Google's autocomplete function. According to the ruling, it is Google's responsibility to block libelous words that appear next to a name via the autocomplete function if Google has been alerted to the defamatory words. The plaintiff in the case was an unidentified nutritional supplements company that filed the lawsuit against Google because the German-language site's autocomplete function was adding the terms "Scientology" and "fraud" to the company's name in search queries. The [...]


Taiwanese Research Firm Claims Patent Law Suit Against Google Search Products

google-legal-law-featured Institute for Information, located in Taipei, Taiwan, has brought a patent lawsuit against Google in the US District Court for the Eastern District of Texas. According to the case, the research institution claims Google Search, Google+ Local and Google Places infringes on the Institute for Information's patented information retrieval system. The patent in question was issued to the Institute for Information in January of 2005. Titled, "Information retrieval system with a neuro-fuzzy structure," under US Patent Number 6,845,354, Law360.com stated the Institute for Information's patent covers [...]


Another One Bites the Dust: Google SMS Search Shuts Down Without Warning

Google mobile app logo After trying to perform searches via Google SMS Search last week, many users discovered that the mobile search service had been discontinued. In the Google Web Search Help forum, a Google spokesperson wrote, "Closing products always involves tough choices, but we do think very hard about each decision and its implications for our users. Streamlining our services enables us to focus on creating beautiful technology that will improve people's lives." Google SMS  Search let users send search queries and receive results via a text to Google. Beginning last week, users received the following no [...]


Even If Yahoo Wants To Leave Microsoft, Here’s Why It Can’t

google-microsoft-yahoo Despite effectively renewing its search deal with Microsoft recently, the Wall Street Journal is reporting that Yahoo wants a way to break that deal. Why didn't Yahoo take the opportunity it just had? I suspect that technically and financially, it couldn't. Yahoo's "Get Out Of Microsoft Free" Card The WSJ story says that Yahoo has been "quietly" trying to find a way out of its deal with Microsoft. There are some very specific reasons why Yahoo could break that ten year deal early. One of them is the failure for Microsoft to help Yahoo to reach promised "revenue per search" or RPS goals. T [...]


EU Goes Public With Google Antitrust Proposals, “Market Test” FAQs

google-eu-featured The EU released documents this morning that detail Google's antitrust settlement proposals and explain the Competition Commission's position on various aspects of the investigation. First here's what the EU says Google has proposed: Google offers for a period of 5 years to: (i) - label promoted links to its own specialised search services so that users can distinguish them from natural web search results, - clearly separate these promoted links from other web search results by clear graphical features (such as a frame), and - display links to three rival specialised search services c [...]


Google Earnings: Q1 Revenue Rises And Paid Clicks Up 20% Though CPC Slips 4% YoY

google-earnings-money-featured Google announced their Q1 2013 earnings today, and as many analysts expected, the company posted revenue gains over the previous year. Revenue rose  31% year-over-year  to $13.97  billion for the quarter, beating expectations. Here are the highlights: Paid Clicks -- Aggregate paid clicks, which include ad clicks on Google sites and Google Content Network sites rose 20% year-over-year and 3% over Q4 2012. Google Sites -- Google-owned sites generated $8.64 billion, an 18% increase year-over-year of $7.31 billion. Revenues were flat quarter-over-quarter. Google Network -- Google partner [...]


Report: Google To Settle “WiSpy” Investigation With Attorneys General For Measly $7 Million

Google Street View Pegman Icon According to AllThingsD, Google is about to settle the so-called "WiSpy" investigation with 30 US state Attorneys Generals. Google will admit no wrongdoing and pay $7 million according to the report. The article says the settlement will be announced next week. In early 2012, the US Federal Communications Commission (FCC) concluded its own WiSpy investigation with no finding of liability against Google, but fined the company $25,000 for not cooperating with its investigation -- a claim that Google aggressively disputed. The WiSpy scandal was global in scope. If you've forgotten, it i [...]


Google Works To Prevent Illegal Download Sites From Having A Credit Source

broken google credit card The Telegraph reports Google is leading an effort to prevent illegal download sites from having a source of credit to be able to buy ads online. Google is in talks specifically with Visa, Mastercard and PayPal to prevent these types of companies from using credit cards or PayPal accounts. This would help prevent these types of companies that are overseas from placing these illegal ads, when court orders cannot. They have taken internal efforts to mass ban AdWords advertisers many times throughout the years. Google is not the first to go this route, supposedly the book publishing, music, [...]


Google Buys Channel Intelligence For $125 Million

google-shopping-featured Google has acquired retail feed management provider Channel Intelligence (not to be confused with Channel Advisor) for $125 million. The company counts major brands and retailers among its clients. Channel Intelligence (CI) offers a range of services built around data management and product feed optimization. It lists Target, Philips, HP, Neiman Marcus and Best Buy among its customers and says it works with 850 retailers on a global basis. The conventional line on this acquisition is that it will better help Google Shopping compete with Amazon and eBay. CI was a launch partner of Goog [...]


Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

 


 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide