Google has introduced its first monetization effort for its social networking platform, Google+. Rather than running ads directly within the platform, Google has announced a new ad unit called +Post ads, which allow brands to turn their Google+ content into expandable display ads. Those ads can then run across the Google Display Network.
Brands can re-purpose pictures, videos, Hangouts and turn them into display ads within the Google+ interface. The ads are distributed on the Google Display Network, which claims over 2 million web sites
Below is an example of a +Post ad from Toyota, an e [...]
Related Topics: Channel: Display | Google | Google: Google+ | Top News