American Association Of Advertising Agencies Backs Microsoft-Yahoo Search Deal

Oct 19, 2009 at 2:50pm ET by Greg Sterling

One of the factors behind the US Justice Department's (DOJ's) objection to the now-defunct Google-Yahoo search ads deal, which was far less sweeping than the pending Yahoo-Bing/Microsoft deal, was the objection of the powerful advertising trade organization the Association of National Advertisers. Now, another advertising trade organization, the "4As," or American Association of Advertising Agencies, has formally announced its support for the Yahoo-Microsoft search deal. Below is the full text of the letter, which was signed by 4As President and CEO Nancy Hill, along with the heads of the f [...]

Filed in: Google: Legal, Microsoft: Partnerships, Yahoo: Partnerships

Brin Defends Book Search Settlement; Google & Plaintiffs Get One Month To Revise It

Oct 9, 2009 at 2:29pm ET by Matt McGee

The clock is ticking: Google and the parties involved in the Book Search lawsuit settlement have one month from today -- until November 9 -- to revise the settlement and satisfy the recent objections from the US Justice Department and others. That may seem like an ambitious timeframe given the amount of objections the settlement has received. It also suggests that Google and the parties involved involved don't think dramatic changes are needed to make everyone happy. In a New York Times article this week, Paul Aiken of the Authors Guild -- one of the parties that originally sued Google -- s [...]

Filed in: Google: Book Search, Google: Legal, Top News

Google Drops The Pirate Bay’s Home Page: Was It A Fake DMCA Request?

Oct 2, 2009 at 2:41pm ET by Barry Schwartz

If you search for thepiratebay in Google and scroll to the bottom of the search results, you may notice that Google has said they removed search results from the page due to a complaint they received "under the US Digital Millennium Copyright Act." The result they removed included the Pirate Bay's home page. Here is a screen shot that shows Wikipedia coming up as the number one result for a search on the name of the web site. The second result is the main site, which I assume was not under a DMCA complaint? As I explained, just scroll to the bottom of the page and you will see this [...]

Filed in: Google: Legal, Google: SEO, Google: Web Search

Google Execs Looking At Potential Jail Time If Convicted In Italian Privacy Case

Oct 1, 2009 at 10:07am ET by Greg Sterling

Right now there's a court case in Italy that involves Google executives, who are being tried for violating Italian privacy laws. The case illustrates international conflicts of law issues and challenges for companies doing business (via the internet) in multiple nations with differing cultures and corresponding legal rules. In a less serious way Google has encountered this type of thing before with its Street View product on Maps in trying to comply with different privacy rules in the US, Canada and Europe. But this is the first time (to my knowledge) that jail time is at stake. What happen [...]

Filed in: Google: Legal, Google: Outside US

Report: Most People Don’t Want Online Tracking Even If It Means Relevant Ads Or Savings

Sep 30, 2009 at 8:10am ET by Greg Sterling

Get ready marketers: a credible new report with sweeping implications from the University of Pennsylvania and UC Berkeley is likely to be the nail in the coffin of self regulation of online advertising. Specifically I'm talking about behavioral targeting, which largely concerns online display advertising but does marginally touch search at Yahoo and Google. The NY Times discussed the report, released today: The study’s authors hired a survey company to conduct interviews with 1,000 adult Internet users. The interview, which lasted about 20 minutes, included questions like “Please tell [...]

Filed in: Google: Legal, Google: Web History & Search History, Legal: General, Legal: Privacy, Search Ads: Behavioral Targeting, Yahoo: Legal

Become a Premium Member and see all articles in our Google: Legal archives!

Premium Members get unrestricted access to all archives - and more! Premium membership details below...

Become A Search Engine Land Premium Member

Gain insider access to the industry's leading online publication, covering the latest search engine news, in-depth features and analysis of products, technologies and search trends.

Subscribe as a premium member today and you'll get:

  • Unlimited access to news & How To articles.
  • Exclusive videos & webinars with search experts.
  • Expanded community profile & posting privileges.
  • Discounts to SMX Conferences & Events.
  • 30 Day money back guarantee.

Learn More

FREE DAILY SEARCH NEWS RECAP!

Stay on top of all the search news with our daily summary, the SearchCap newsletter. View a sample ›

STAY CURRENT THROUGHOUT THE DAY

RSS Feeds

The Search Engine Land feed keeps you informed as news happens. SEE ALL FEEDS »

Upcoming Search Engine Land Conferences

Advertise With Us »

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.


SMX Web Site » | SMX Difference » | SMX News »


Join us at an upcoming SMX event:

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:


See more webcast topics »

TRACK US SOCIALLY
En Espanol|Contact|Members Info|RSS Feeds|Email Subscriptions|Privacy|Advertise
Add to GoogleAdd to My Yahoo!Add to BloglinesAdd to NetvibesAdd to Windows Live