9 Tips For Getting Free Clicks Through Google News

google-news-articles-featured "News is anything that's interesting, that relates to what's happening in the world, what's happening in areas of the culture that would be of interest to your audience." Kurt Loder, American journalist. Consider this: does the above quote describe the content of your website? Does your website publish a continuous flow of fresh content about current events? Perhaps you publish frequent reports of local activities, the goings-on within a niche industry or a specialized area of interest? Do you publish a regularly-updated blog with timely commentary? Developing high-quality news content i [...]


Google News Sources Grow 15% In 2012 & Continue To Climb With Patch.com In The Lead

google-news-logo-square After seeing a 15 percent increase in Google News sources last year, a recent study conducted by SearchMetrics discovered that a majority of the News integrations displayed in Google Universal Search results are coming from AOL-owned Patch.com. Analyzing several hundred thousand keywords, the study found that Patch.com made an appearance in the News integration results 4,352 times, followed by HuffingtonPost.com which made a total of 3,530 appearances. According to the SearchMetrics study, the top ten sites to appear in Google News integrations were: Patch.com HuffingtonPost.com Go. [...]


Only 5% Of News Publishers Use The Google News Keywords Meta Tag

keywords-writing-content-featured Just over three months ago, Google launched the news keyword meta tag designed to let news publishers have a better chance of ranking for words they might not have included in their headlines. Adoption rate so far? Only about 5% of the sources within Google News use the tag, according to new data provided by Blekko. Last month, I'd asked Google how many publishers were using the tag. It declined to answer. But rival search engine Blekko crawls the web and is able to spot what pages have the news keywords tag. Blekko has released a report showing how many pages and sites across the web have [...]


Up Close: Using The “News Keywords” Tag For Google News

news-paper-headlines-featured It's been about two months since Google launched a "news keywords" meta tag for news publishers. How's it going? Why didn't Google the standard meta keywords tag? The company's not saying, but it did shed a little more light on how to use the tag. Google launched the news keywords tag in September, designed as a way for news publishers to work around the fact that often the key terms they want their stories to be found for don't make it into the story headlines. The primary reason for this are two-fold. First, it can sometimes be awkward or make a headline lengthy to ensure the most rele [...]


Back To The Future: Google Announces A Meta Keywords Tag Just For News Articles

meta-keywords-tags-featured Grab your flux capacitor and fire up the Delorean, folks. We're going back to the future: Meta keywords are back. Well, technically, it's not the same meta keywords tag that died years ago for traditional SEO purposes. No, it's a new news_keywords metatag that Google just announced today and only works for news publishers that are sources in Google News. The new metatag essentially gives publishers some freedom to be more creative in their headlines and article copy, and not have to worry about cramming keywords in everything they publish. Here's a quick explanation from Google News P [...]


Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

 


 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide