Ethical SEO is a popular selling point for agencies and consultants, but what truly constitutes ethical SEO?
Following are some guidelines for performing ethical SEO. By sticking to these guidelines, you'll keep your reputation, your clients, and the search engines happy!
1. Follow The Search Engines' Guidelines
First, the obvious. Search engines have rules of the road. Learn them.
Google Webmaster Guidelines
Bing Webmaster Guidelines
Yahoo Content Quality Guidelines
Webmaster guidelines include:
Descriptions of the types of content search engines want to serve in their res [...]
Related Topics: All Things SEO Column | Channel: SEO | How To | How To: SEO