About a month ago, Microsoft informed us the Bing API would no longer be free and today is the day they migrated the Bing Search API to the paid platform. Microsoft said for the time being, the Bing API will still be free - to try out. But those with over 5,000 queries per month will have to start paying after the free trial is over. The pricing structure is posted here and currently reads: 2,500,000 queries for $5,000.00 2,000,000 queries for $4,000.00 1,500,000 queries for $3,000.00 1,000,000 queries for $2,000.00 500,000 queries for $1,000.00 250,000 queries for $500.00 100, [...]

Related Topics: Channel: Other | Microsoft: APIs | Microsoft: Bing

Microsoft announced on the Bing Developer Blog that they are transitioning the Bing Search API over to the Windows Azure Marketplace over the next few months, leading to no longer offering a free version of the Bing Search API. API usage costs for the Bing Search API will cost $40 for up to 20,000 queries each month and the prices will go up from there. Microsoft said this change is being made in order to provide fresher results and improved relevancy, while opening up additional opportunities to monetize the data. When will this happen? Well, Microsoft said it won't start for "s [...]

Related Topics: Channel: Other | Microsoft: APIs | Microsoft: Bing

Microsoft adCenter is making changes to its location targeting functionality that will bring it into line with the industry standard Google AdWords. Now, the "market" (distribution channel) will no longer be available as a targeting option. It will be replaced by "language" and "target location" as individual targeting options. Advertisers will be able to target to people physically located in the target location, or who express (via search query) interest in doing business in the target location area. Location options include all countries that speak the selected language, groups of [...]

Related Topics: Channel: SEM | Google: AdWords | Microsoft: APIs | Microsoft: Bing | Microsoft: Bing Ads

Over the last few months, Microsoft has been tweaking the daily budget capabilities in its API in an effort to make its system simpler and easier to use. As of earlier this month, any new or edited campaigns included the Daily Budget with Monthly Maximum option, which calculates a monthly maximum based on advertisers' daily budget. Now, AdCenter will begin calculating the monthly maximum for all campaigns, as of June 1. The calculated monthly maximum equals the daily budget value multiplied by the average number of days in a month. If advertisers prefer to manage their budgets on a monthly [...]

Related Topics: Channel: SEM | Microsoft: APIs | Microsoft: Bing Ads

Google is retiring its Base API and replacing it with two shopping-centric APIs, requiring developers to modify applications that manage and search product data.  Google Base will be shuttered permanently as of June 1, 2011. The Content API for Shopping will be used for uploading data, and the Search API for Shopping for accessing product data. The Content API can be used to add, delete, query or modify any item individually or with a batch protocol. The Search API is aimed at helping Google Affiliate Network publishers and Google Commerce Search customers. Both of the new APIs use the [...]

Related Topics: Channel: SEO | Google: APIs | Google: Base | Google: Product Search | Microsoft: APIs | Microsoft: Bing Ads

Microsoft announced today that app developers can now download the Bing Map App SDK and start building applications to submit to the Bing Map App Gallery. Developers can download the maps SDK at connect.microsoft.com/bingmapapps. Then once you start developing your apps, you can test the app in the new maps developer sandbox. Make sure to check out the Bing Maps Gallery to get new ideas and start building your own mashups. Of course, Bing is not the only one with map APIs. Google has a Google Maps API, Yahoo has a Yahoo Maps API and so does MapQuest. [...]

Related Topics: Channel: Local | Microsoft: APIs | Microsoft: Bing Maps & Local

Danny and I had an opportunity to talk with Microsoft SVP Yusuf Mehdi and Yahoo EVP Hilary Schneider earlier this morning. Both were instrumental in the deal and will be deeply involved going forward. They characterized the parties' search integration as a long-term partnership, which implies ongoing cooperation and a high degree of collaboration. We had a limited time to get a range of questions out but we were able to get a bit more clarity than we had from just the conference call and press release this morning. Yahoo is going to be doing "premium search" sales. What is "premium searc [...]

Related Topics: Channel: SEM | Microsoft & Yahoo Search Deal | Microsoft: APIs | Microsoft: Bing | Microsoft: Bing Ads | Microsoft: Business Issues | Top News | Yahoo: Partnerships | Yahoo: Search | Yahoo: Search Ads

Microsoft today released version 2.0 of its Live Search API, also called "Silk Road," that offers support for multiple data exchange protocols, access to more search resources and the ability for developers to pull in ads to help monetize search applications they build. The previous version of the Live Search API only supported SOAP as a way to pull search information into a site or application. The new version supports JSON, RSS and XML. The types of search data that can be retrieved and used have been expanded. In addition to things like web search results, spelling suggestio [...]

Related Topics: Channel: Other | Microsoft: APIs

The Live Search Blog announced that the Live Search SOAP API is now out of beta. In addition, they added some new features including more languages, increased search results, enhanced search tags, more local options, improved phone results and more coding samples. [...]

Related Topics: Channel: Other | Microsoft: APIs | Microsoft: Bing