To learn more about Bing, also see our Search Engine Land’s Guide To Bing page.

New Disconnect Tool Enables Private Searches Without Logging Out Of Online Accounts

Disconnect Logo_Oct2013 Online security software provider Disconnect launched their latest search tool, Disconnect Search this week. According to the announcement, Disconnect Search allows users to perform private searches on sites like Google, Yahoo and Bing via their address bar or omnibox, "without having to change their behavior." Disconnect says their new tool routes search queries through the company's servers, making it appear as if the queries are, "coming from Disconnect instead of a specific user's computer." Disconnect's technology also prevents search engines from passing along keywords to the websites [...]

Bing Slams “Freakonomics” Bing It On Challenge Critique

Bing logo Yesterday, we reported on a study appearing on the "Freakonomics” blog that disputed the "Bing It On" claim that people prefer Bing to Google in a blind comparison of search results. Study author Ian Ayers sought to replicate the Bing It On challenge methodology and argued that Bing's claims were false and its messaging deceptive. Bing pushed back hard yesterday in several ways. There was a lengthy point by point refutation of the Ayers report in comments posted to the story I wrote at Search Engine Land from Matt Wallaert, behavioral scientist at Bing. Wallaert also responded to a s [...]

Study Disputes “Bing It On” Claim That 2:1 Prefer Bing To Google

bing-it-on-featured A new study appearing on the "Freakonomics" blog aggressively disputes the claim that people prefer Bing to Google and especially the statistical contention that they prefer the search engine over Google 2:1. In an article explaining the study, law and economics professor Ian Ayers argues that the Bing television and related media campaigns based on the Bing It On challenge constitute deceptive advertising. Ayers says the 2:1 claim comes from a study of just 1,000 users. Using Mechanical Turk, he sought to replicate it with help from students at Yale Law School where he teaches: [T [...]

Bing(ing) It On At A Seattle Seahawks Football Game [Photos]

bing-seahawks-2 I'm not sure why I was surprised to see a small army of uniformed Bing reps standing around a big booth before the Seattle Seahawks game this past Sunday at CenturyLink Field in Seattle. After all, Bing has been sponsoring the Seahawks for a few years now. The players wear Bing logos on their practice uniforms. Bing signs are visible in the stadium. There's a Bing logo on the microphone when players and coaches do their pre-scheduled media interviews. In other words, Bing has a pretty deep relationship going on with the hometown NFL team. My son and I were walking through "Touchdown City [...]

Bing Ads Gets Extended Validation SSL Certificates & Two-Step Verification Process

bing-ads-featured Bing Ads announced today that it has tightened account security measures by adopting extended validation SSL certificates for its website, and added a two-step verification process for users accessing Bing Ads via a Microsoft account. According to the announcement, Bing Ads began implementing an extended validation certificate a few weeks ago: All communications with Bing Ads began to be protected using an extended validation certificate (EV cert). What this means in practice is that your interaction with Bing Ads is now protected using the highest standard in the Internet security industr [...]

Bing’s Page Zero Offers Deep Links & Shortcuts To Relevant Information Straight From The Search Box

bing-2013-featured Today, Bing released a detailed overview of its Page Zero experience, a new search feature that delivers deep links directly from the search box with shortcuts to relevant information associated with the search term. According to the announcement, the new feature gives "best" auto-completion suggestions for a query, as well as displaying "rich information" related to the search term. Bing says the Satori technology that powers the Page Zero experience delivers relevant search information in the same amount of time it takes to blink, giving users a "Faster way to search" both from the Bin [...]

Bing Updates iPhone App With New Homepage Menu, Improved Sharing & More

bing-logo-2013-200px Bing rolled out an update to its iPhone app late Tuesday night that features a new homepage menu, additional sharing options and improved syncing across platforms. Bing 4.1 for iPhone features a new homepage menu that's accessible from the bottom of the app display. It offers quicker access to Bing Maps Bing Image Search Bing Trends -- featuring the top seven trending searches each day Bing Weather The updated app also includes new sharing options for Facebook and Twitter, and the ability to save images -- whether from Bing Image Search or the daily Bing homepage image -- to yo [...]

Bing Gains New Logo, UI, Page Zero Links, Snapshot & Pole Position Answers

bing-2013-logo-featured This evening, Microsoft announced and has started to roll out a range of new features for Bing -- some cosmetic, some more structural. Prominent among them is a new logo and identity, which is symbolic of Bing's deeper integration across the Microsoft's products and devices. The company has devoted a lengthy blog post to the new "One Microsoft" logo and its meaning. Beyond this there are a range of updates to the Bing user experience. Moreover, the Bing experience will now vary by device. Microsoft says that overall these changes are intended to deliver information more quickly and in [...]

Bing Tests Sub Secondary Level Deep Links In Search Listings

bing-logo Bing is running an experiment with their deep links in the search results. Now Bing is testing displaying sub or secondary level deep links for some search results. That means that under a search listing that has deep links, you may see additional sub-level deep links beneath the main deep links. Here is a picture from @tecnonetblog: Bing recently experimented with deep links in the search box overlay. Related Stories: Bing Tests Deep Links Within Search Box Results Bing Updates Deep Links Management While Google Displays Up To Ten Sitelinks Bing: More Than 50% Of Sea [...]

August Search Market Share Grinds To Standstill, Though Google & Bing Grow In Volume

google-bing-yahoo-logos Today comScore released US search market share figures for August. I'm tempted to say, "Nothing to see here folks, move on." All the numbers are basically flat compared with July. There was almost no movement across sites; everybody's in the same position as last month. A year ago Google's share of the US search market was 66.4 percent. Microsoft controlled 15.9 percent and Yahoo had a 12.8 percent share. Yahoo essentially gave up share to partner Microsoft while Google has grown its share. Overall search volume is down slightly from July. However it's up about 2 billion queries i [...]

Bing Tests Deep Links Within Search Box Results

bing-logo-200 Aaron Wall shared a picture on Twitter of a new experiment Bing is trying out by showing deep links directly in the search box results. When possible, Bing likes to show answers and structured data directly as you type in their search box. But this is the first time I am seeing Bing show "deep links," also known as "sitelinks," in the search box. The picture above shows how the layout of the deep links show in the search box. You can see that it shows the main URL, with the title and description below. It then shows six deep links in boxes below that main result. This is all without [...]

Bing: Here’s 7 Ways Our Image Search Is Better Than Google

bing-images-photos-featured Microsoft's Meenaz Merchant, Senior Program Manager at Bing, posted a behind the scenes look at why Bing is a better image search engine than Google. Here are the seven examples on scenarios on why Bing is better than Google with image search, as described on the Bing blog. (1) Entity Understanding - Bing says while they understand if a search is about a person, place or thing and then show images based on that understanding. Google does not. "Bing is able to understand the primary intent of the search and find relevant images," said Bing. Then they added why Google doesn't work to well, [...]

Shatner’s Tweet Hints That He May Like Bing Just As Much As Bing Likes Captain Kirk

bing-startrek In a brief exchange on Twitter yesterday evening, the original Captain Kirk gave Bing a shout-out, recommending the Microsoft search engine could possibly enlighten a fellow Twitter user. William Shatner responded "I hear Google pr Bing helps with that problem" after @Andypops1 tweeted on Shatner's feed, "I still have no idea what spumoni is." Assuming the "pr" in Shatner's tweet was a typo, it appears Shatner is recommending Google or Bing to find answers online. While it would have been a stronger recommendation without the Google reference, it's worth noting that the man who overcame [...]

Starting Today Bing For Schools Is Giving More Than 800,000 Students An Ad-Free Search Experience

bing-logo Bing For Schools officially launched today, a program created by Bing to promote digital literacy to students in kindergarten through 12th grade. The  program was initially announced in June, inviting school administrators to register for the free service that gives participating schools ad-free Bing searches, SafeSearch filters to remove adult content from all Bing searches performed within a school's network, and short lesson plans attached to Bing homepage images with an archived list of the lessons saved on the Microsoft Partners in Learning site. According to the announcement, a nu [...]

Bing Asks Users To Submit Photos For Their Hometown Homepage Photo Contest

Bing Photo contest In partnership with Discovery Communications, Bing is honoring World Photography Day with a Hometown Homepage Photo Contest. According to the announcement, Bing wants, "Images that highlight and capture the beauty of your hometown." Starting today through September 3, Bing is asking users to submit photos of their hometown on Bing's Homepage App on Facebook. Ten finalist will be announced September 10 and their images posted on Bing's Facebook page where fans can vote on their favorite photo. The winning photo and photographer will be showcased on Bing's homepage on October 1, and the wi [...]

Over 19 Billion Searches In July, Google And Bing Both Up

google-bing-yahoo-logos Earlier today, comScore released July 2013 US search market share data. The figures reflect modest growth for Google, stasis for Bing and contraction for everyone else. Google bumped up slightly from last month to 67 percent market share, while Bing hovered just below 18 percent. Yahoo lost a tenth of a point, as did both Ask and AOL. Looking at the data from a year ago, Google's share has been largely flat: between 66.8 and 67 percent. Bing is up a little over 2 points, and the remaining trio are all down. Bing's share gains have come at the expense of partner Yahoo and the other t [...]

Bing Testing Favicons In Search Result Snippets

bing-icon Bing is testing displaying favicons in the search results, next to the title of the search snippet. A reader, Joshua Hedlund, emailed us a screen shot of this test. Bing has confirmed this is not a browser extension modifying the search results, but rather one of Bing's many tests to the search results user interface. Here is a screen shot of Bing with favicons in the search results: I am personally unable to replicate this but a Microsoft spokesperson told us: We’re constantly updating and refining the Bing search experience, and before any changes are implemented they und [...]

Bing Reports They Receive Hundreds Of Thousands Of DMCA Complaints Every Month

google-bing-piracy-featured Because of its share of the search market, Google is most frequently targeted by copyright holders filing DMCA complaints, but the search giant is not the only one managing requests to remove unlawful links from search results. TorrentFreak reports Bing not only receives a great number of takedown notices monthly, but Microsoft submits DMCA complaints to its own search engine, as well as others. "Each month, Bing receives DMCA notices from a variety of copyright owners that seek removal of hundreds of thousands of URLs," said a Microsoft spokesperson. According to TorrentFreak, while Micros [...]

Bing Launches News, Sports, Weather & Finance Apps For Windows Phone 8

bing-mobile-featured After releasing a number of new updates for the Windows Phone 8 yesterday, Bing announced today it has launched News, Sports, Weather and Finance apps for the phone as well. Originally released for Windows 8 last October, the mobile versions offer a new collection of apps for Windows Phone 8 users. Bing News App Bing has partnered with a number of national, local and region news sources, including Associated Press, Reuters, Gizmodo and The Guardian, to deliver a customizable news app that lets users track specific story categories, topics or sources. Users can rearrange headline clusters t [...]

Bing Brings Faster Search Results, Infinite Image Scrolling, Snapshot & More To Windows Phone 8

bing-mobile-featured Bing announced a number of new upgrades today for the Windows Phone 8, including search feature design updates, infinite scrolling for images and videos, ten new "Instant Answers" topics, and a new mobile version of Bing's "Snapshot" feature that offers at-a-glance information. With the new updates, tapping the Search feature on a Windows Phone 8 now will display only three result categories: Web, Images and Videos. Microsoft said the Local, Media and Shopping categories have been removed because, "...many people just don't use them." The intention is to reduce confusion by streamlining vie [...]

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!



Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide