SEO: Domains & URLs
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The Ultimate Guide To Bing Webmaster Tools
Contributor John E Lincoln has put together this comprehensive guide to getting started with Bing Webmaster...
Used Car Sales & SEO: Two Tales Of Woe
Columnist Chris Liversidge walks through some major SEO problems plaguing two well-known second-hand car...
SEO Strategy During A Website Redesign Or Migration
Launching a new version of your website? If so, check out columnist Thomas Stern's basic guide to preserving your SEO equity in the...
Auditing Hreflang Annotations: The Most Common Issues & How To Avoid Them
It can be challenging to implement the hreflang attribute correctly on multilingual and multinational websites. Columnist Aleyda Solis...
Adidas, Nike & Auditing hreflangs For Explosive SEO Results
These fierce competitors make for a compelling study of differing approaches to internationalizing your website, says contributor Chris...
Meet The SEOs: Up Close @SMX West 2015
What's the latest on how top SEOs are handling the challenges of the business? Contributor Janet Driscoll Miller recaps a key panel discussion...
10 WordPress SEO Questions That Took Me 10 Years To Answer!
Looking to implement WordPress for your website or blog? Let columnist Trond Lyngbø give you the run-down on the SEO implications with these...
A Marketer’s Guide To Using Regular Expressions In SEO
Regular expressions (regex) are one of the most powerful tools we have in our SEO arsenal, but they’re incredibly intimidating! Here are...
Google’s Matt Cutts: How To Avoid Buying A Domain Name Previously Ruined By Spammers
In his latest video, Google head of web spam (and, today, Boston Marathon runner) Matt Cutts offers a few quick tips to avoid purchasing a...
Hiding From That Google Penalty? It May Find You At Your New Home
Did you know that even if you try to run away from your Google penalty, it might end up finding you anyway? In a recent Google Webmaster...
How To Rebrand Without Losing Your Hard-Earned Rankings
As an SEO, I’ve worked with many clients during rebranding initiatives to ensure that their sites retain rankings — and, over the...
Bing: Don’t Be Held Hostage Over The Perfect Domain Name
Duane Forrester, Bing’s Senior Product Manager, posted on the Bing Webmaster Blog that you should not be too crazed over picking an...
Single Page Websites & SEO
Single page websites are quite popular right now; I see more and more each week on sites like The Latest and Product Hunt. No doubt they look...
Google’s Matt Cutts Explains That Older Sites Won’t Always Keep Their Current Rankings
Google’s head of search spam, Matt Cutts, posted a video yesterday answering why some old sites may not have their rankings in Google last...
2014 SEO Playbook: On-Page Factors
Welcome to part 2 of my annual SEO playbook. (Click here for part 1.) I have to thank Danny Sullivan and the Search Engine Land team for giving...
Turn Domain Bias In Search Results To Your Advantage
There’s been valid debate over how influential keyword and exact match domains are in search engine optimization. Whether or not the...
Removing URLs From The Index In Bulk
Need to remove URLs from the index? For a small number of URLs, this can be a relatively straightforward process — when you are dealing...
The Ultimate Guide to Multilingual and Multiregional SEO
When you begin to get into multilingual and multiregional SEO, you know that you have taken a step forward as an SEO expert. Why? Well, because...
The Hitchhiker’s Guide To Internal Linking Strategy
It’s not the first thing you think of when you hear “link building.” It’s definitely not the sexiest aspect of link building....
Study: Many Searchers Choose Google Over Bing Even When Google’s Name Is On Bing’s Results
In a recent study by SurveyMonkey examining SEO assumptions, respondents were given two search result pages, one with a page header labeled...