I have glimpsed the future of search, and it is not keyword-driven. While I have long been an advocate of using keywords as an indicator of a searcher’s intent, I am about to eat my words.
The truth is that search is heading in a direction that most of us could not have foreseen… a technically complex and varied amalgamation of platforms, devices, and inputs.
What I mean by this is that as the search engines become more focused on discovering user intent based on various elements that can be measured before a user even types anything -- location, search history, mobility, circles, et [...]
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