Yandex Q2 Revs Up 32 Percent, Queries, Paid Clicks Up Too

Yandex HQ Russia's deteriorating relations with Europe and the US don't appear (so far) to have impacted its leading search engine Yandex, which announced second quarter results this morning. Yandex reported revenues of RUR 12.2 billion ($361.5 million), up 32 percent over last year. Income was RUR 3.6 billion ($1.08 billion), representing a 13 percent increase over Q2 2013. However net income was down 18 percent vs. 2013. Text-based ad revenue (search and network) accounted for 93 percent of Yandex's total revenue in Q2. Display revenue contributed 6 percent of total revenue, which was down 6 [...]

Yandex Introduces Cityguide Apps For Russian Market

Yandex City for iOS Combining maps, business listings, reviews and other content aggregated from 70 partners, Yandex has introduced a cityguide app for iOS and Android. There's also a PC site as well. Called Yandex City, it's a straight-up map-centric local search site. It's only available for Russia currently but will likely expand to other geographies that Yandex serves: Ukraine, Kazakhstan, Belarus and Turkey. Yandex stock has suffered since the Putin crackdown and the crisis in Ukraine. But there are signs that things may be easing as the Ukraine crisis potentially heads for a peaceful resolution. [...]

Russian Search Engine Yandex Now 100% “Not Provided,” Blocks Referrer Data

inside-yandex-featured Yandex announced (in Russian) today that they have now went 100% secure, encrypting all search queries, resulting in a huge jump in the [not provided] count. This was first reported by Anna Oshkalo who shared a screen shot of her analytics detailed the bulk of her Yandex keyword data now shows [not set] or [not provided]. Yandex wrote, and I am using Google Translate: In December last year we started an experiment to encrypt text query in the Referrer, which gradually expanded. By February, the share encrypted data has reached 30% of user requests. Time that has passed since the ann [...]

Yandex Reports 62% Share Of Russian Search Market With Q1 2014 Revenue Up 36%

yandex_eng_logo-360 (1) Yandex 2014 first-quarter earnings release shows the Russian search engine's revenue was up 36 percent year-over-year since the first quarter of 2013, totaling RUR 10.9 billion ($305 million). The site's share of the Russian search market averaged 61.9 percent, with search queries growing 21 percent from the first quarter of last year. Yandex net income for the first quarter of the year was RUR 2.6 billion ($71.5 million), up six percent from Q1 2013. "We enjoyed growth in the number of advertisers, enhanced Yandex.Direct functionality for domestic and international clients and made seve [...]

Strong Start: Paid Search Grew 25 Percent In Q1, Mobile Shot Up 135 Percent YoY [Covario]

Mobile Paid Search Growth Global 2014 Covario released its Global Paid Search Spend Analysis for the first quarter of 2014 today. Its client set -- made up of enterprise technology, consumer electronics, and retail advertisers --increased paid search spend on mobile devices by 135 percent year-over-year and 35 percent over the previous quarter. Mobile now accounts for 25 percent of paid search spending, with 60 percent of that spend going to tablets, 40 percent to smartphones. Cost-per-click (CPC) on smartphones rose 9 percent compared to the previous quarter, while tablet CPCs remained flat. Surprisingly, however, Covario h [...]

Yandex Buys Israeli Geo-Location Platform KitLocate

inside-yandex-featured Yandex announced this morning that it has acquired Israeli startup KitLocate. According to third-party sources, the deal was worth “several million euros." Yandex will gain and maintain a presence in Tel Aviv though the acquisition. The chief virtue of KitLocate is that it can provide location to apps without using much power unlike GPS or triangulation, which can drain mobile batteries. KitLocate also has both iOS and Android SDKs. There's also a "social location" capability that can detect and notify app users when they're in proximity to one another. Yandex will incorporate KitLoca [...]

Yandex Begins Purging Links From Its Rankings For Some Moscow Verticals

yandex_eng_logo-360 (1) Yandex chose the Bynet Week conference in the city of Minsk in Belarus to announce that they have "Started to remove links gradually" from the Yandex MatrixNet algorithm for commercial queries in just the Moscow region. Alexander Sadovsky, Head of Web Search at Yandex, made the announcement yesterday following on from his original explanation in December. Alexander Sadovsky explained to me when I interviewed him last year that Yandex has seen an increasingly diminished value in the signal derived from inbound links to the point where it was not adding to the quality of Yandex results. This [...]

Yandex Reports Revenue Up 37% In Q4, Ad Network Revenue Nearly Doubles

yandex-logo-200px Russian search giant Yandex reported a strong Q4 2013 today, with overall revenue up 37 percent from Q4 2012 and continued growth in text-based advertising. Take away revenue from its payment platform, Yandex.Money, and the Y-o-Y revenue growth would be 40 percent. The company says it now has more than 270,000 advertisers, a 30 percent gain year-over-year and up 10 percent from Q3 of 2013. Yandex saw substantial growth in text-based ads on its ad network. That was up 94 percent from Q4 2012, and Yandex attributes the growth to its agreement to power paid search results on Ad net [...]

Facebook Gives Yandex Access To Its Firehose In Return For Improved Presentation Of Its Own Content

yandex_eng_logo-360 (1) Yandex has announced that it has signed a deal with Facebook which will give the leading search engine in Russia access to the Facebook firehose for “public” content published in Russia, Ukraine, Belarus, other CIS countries and Turkey, where Yandex also operates. Content will be available for indexing by Yandex as soon as it has published. Yandex already has full access to the Twitter firehose – but the deal is interesting because vKontakte, rather than Facebook is the leading social media site in Russia. This arrangement is designed to give Facebook a much more prominent Russian and [...]

The Global SEO & Content Marketing Landscape

Worldwide Internet Audience Search unifies people across the globe, and search engines are the catalyst for making that connection. For global brands, optimizing for different search engines and different cultures increases awareness, visibility, traffic and conversions. Global SEO and content marketing are more important than ever! The 2013 year saw search engine heroes and underdogs fight for their share of market across the globe. Here in the U.S., Google continued to dominate the U.S. search market, and Yahoo saw a steady decline while Bing consistently grew. Globally, Google reigned in terms of overall reach, [...]

Yandex Does What Google Can’t: Provides Bitcoin Exchange Rates

bitcoin_dollars_—_Яндекс__нашёлся_1_млн_ответов-4 How much is one US dollar in UK pounds? Google will give you a direct answer to that and many other currencies with the conversion tool that's built into its search results. But when it comes to Bitcoin, Russian-based Yandex seems to have won the honor of being first to support conversion of that currency. The new feature, which digital currency news site Coindesk spotted, only seems to work on Yandex in Russia, as opposed to Entering a search like "bitcoin dollar" brings up the exchange rate and a currency calculator: Google has long had a similar feature for major world cur [...]

Yandex To Stop Counting Links As A Ranking Factor For Commercial Queries In Moscow

inside-yandex-featured Leading Russian search engine Yandex is to cease attributing any ranking factor value to links for commercial queries in its Moscow regional results, it announced yesterday to an audience in Moscow thus opening the door to a world after links. Alexander Sadovsky, who is the Head of Web Search at Yandex, announced the change at the Internet Business Conference in Moscow. Speaking to Alexander this morning he explained that this change applies only to commercial queries representing some 10% of the queries Yandex sees. “There is a lot of noise around the links signal particularly for commer [...]

Yandex Posts Q3 2013 Revenue Growth Of 40 Percent

Yandex logo 2 Russian search engine Yandex announced third quarter revenues this morning. The company saw strong growth for its overall business as well as for search-based advertising. Yandex said that total revenues grew roughly 40 percent vs. 2012. The vast major of the company's revenue comes from paid-search advertising (92 percent). Display ad revenue was the bulk of the remaining 8 percent. Revenue from ads on Yandex sites grew by 33 percent vs. last year. That represented 69 percent of total revenue. Roughly 23 percent of revenue came from the company's partner network. Those revenues grew by [...]

Russian Search Engine Yandex Gives Mobile App Developers Free Real-Time Analytics Tool

yandex-logo-200px Russia's largest search engine Yandex has released its Yandex Metrica for Apps, a free analytics solution available to mobile developers worldwide. According to the announcement, the new analytics tool has been designed to work on Android, iOS and Windows Phone platforms, providing real-time reports on the search engine's own apps. "We wanted a reliable, as well as quick and easy, way to learn about the audience and usage of each of the 25 apps we've made so far," said Yandex, "None of the analytics solutions could offer us the answers to our questions about our apps stats in real time." [...]

In Memoriam: Ilya Segalovich Of Yandex, Search Engine Pioneer, Leader & Visionary

candles-featured [caption id="attachment_168188" align="alignright" width="200"] Ilya Segalovich. Source:Yandex[/caption] Ilya Segalovich, co-founder of Yandex, Russia's largest search engine, was disconnected from life support on July 27. During routine cancer treatment, he unexpectedly slipped into a coma earlier in the week from which he did not recover. I had the honor of knowing Ilya personally. In addition to being one of the most brilliant search scientists I've ever met, he was also a humble, compassionate, and funny human being. I thought it appropriate to pay tribute on the news of his unfortun [...]

Yandex Q2 2013 Revenue Up 35% From This Time Last Year

yandex-logo-200px Russian search engine giant Yandex released its Q2 2013 financial results today, reporting revenues at RUR 9.2 billion or $281.2 million, a 35 percent increase compared to their Q2 2012 report. According to the statement, Yandex CEO Arkady Volozh claimed, "Yandex delivered strong financial and operating results." He went on to note the release of the mobile version of Yandex.Browser, a new version of Yandex.Mail, and the launch of the search platform Yandex.Island that delivers interactive search results. Another key highlight from the earnings report included Yandex's share of the Russi [...]

Ilya Segalovich, Yandex Co-Founder & CTO, Brain Dead & In Coma

Ilya Segalovich, Co-Founder & CTO of Russian search engine Yandex, has lapsed into a coma and is brain dead. Segalovich, 48, had been responding well to cancer treatment before unexpectedly succumbing to complications early this morning, according to a statement released by the company. Yandex listed him as dead; many news reports initially reported that he died, as did our original story. He's not expected to recover, once life-support machines are turned off. Segalovich co-founded Yandex more than 20 years ago, building the company into one of the world's largest search engines. By [...]

Google No Longer Powering Russian Internet Company Searches As Takes All Queries In-House Russian Internet company Group released an official announcement that they will be handling all queries made by Search users from here on out. According to, Google previously powered 60 percent of the searches performed on Search, after the company split ways with Russian search engine Yandex in August 2010. While says its current share of Russian-language Internet market search queries is less than 9 percent, TheNextWeb reports that Group sites reach approximately 86 percent of Russian Internet users each month. The announcement fro [...]

Yandex Turns Up The Dial On Personalized Search

yandex-logo-200px The Russian search engine Yandex has announced changes to how it presents personalized search results, saying that personalization is now based on what's happening within a single search session. When the company launched personalized results late last year, it was based primarily on looking at a user's search history within the previous few weeks/months. Now, the personalization happens within seconds and is based on the current search session. More than half of all searches on Yandex, however, are about something that interests the searcher at the very moment of searching and stops int [...]

Yandex Announces “Interactive Snippets” & SERP Redesign At Moscow Conference

yandex-logo-200px Yandex has presented what it claims is a new concept in search engine results pages to a Russian audience at an online industry conference in Moscow. They’ve nicknamed the new concept “Islands,” but are describing it functionally as “Interactive Snippets” and the next step on from rich snippets. To be launched in a few weeks in Turkey, followed by Russia, the new interactive snippets enable webmasters and publishers to coordinate their own on-SERPS interactions with users which are fully controlled by their own sites. [caption id="attachment_159950" align="aligncenter" width="5 [...]

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