Feb 6, 2013 at 9:43am ET by Greg Sterling

Since roughly 2006 Naver has been the leading search site in South Korea. Consistently Google has been unable to break through and -- according to various traffic estimates -- has less than 5 percent of the market there. That's as recently as Q4 of last year according to data I've seen. Mysteriously, however, StatCounter is now showing Google soundly defeating Naver, and having done so since February of last year. I'm not in the habit of checking the status of the Korean search market often so this is the first time I've seen the StatCounter chart. Everything I've seen and read shows [...]

What Google’s Webmaster Tools Tells Us About CTR In European Markets

Nov 13, 2012 at 9:46am ET by Andy Atkins-Krüger

Last time, I was talking about the analysis of click through rates by position based on data from Google's Webmaster Tools and I promised we'd look at a wider range of countries. The chart below shows you exactly that data extracted from a wide range of webmaster data to give some relatively consistent averages. The data covers many tens of thousands of clicks. At first sight, you can see a fairly regular pattern (something we found across most European nations) and since the results are presented in largely similar ways by Google wherever you are, there's a certain inevitability to that. [...]

Google Trounces Other Local Search Providers In UK — Study

Aug 17, 2012 at 5:40pm ET by Greg Sterling

Google has the most complete and accurate local search database in the UK, according to data and analytics firm Implied Intelligence. Previously we've published comparable US reports by the company: Yellow Pages Sites Beat Google In Local Data Accuracy Test Bing Ties Yellow Pages Sites For Most Accurate Local Data In these earlier US tests, yellow pages sites (i.e., Superpages) and Bing beat Google for completeness and data quality. However in the UK Google comes out on top. To conduct the test (performed in May) the firm created a sample of 1,400 local business records. Each of th [...]

The Latest On Google’s Hreflang Tag & Other Learnings From International Search Summit @SMX Advanced

Jun 12, 2012 at 9:14am ET by Andy Atkins-Krüger

Google has been moving lots of goal posts for us all recently and the "Hreflang" tag is a case in point. A succession of Google speakers has presented the latest "Hreflang" thinking at International Search Summits @SMX throughout 2012. On each occasion, the presentation and explanation was different from the one before. The bad news is that keeping up with the changes has been tough, but the good news is that Google has actually been listening to the multinational market place for once! But Don't Canonicals & Hreflang Tags Belong Together? Susan Moskwa presented first when Google was [...]

New Search Engine Attrakt Focuses On Curated Content

Apr 24, 2012 at 9:20am ET by Sean Carlos

Ever amassed a collection of Web bookmarks on a particular subject and then wanted to search through their contents? Delicious users will be familiar with link curating and sharing, but there's no ability to actually search the contents of the bookmarked pages and sites. A few Florentines, mostly former colleagues from the Italian internet company Dada, set out in April 2011 to develop a new search engine, Attrakt, which would focus specifically on hosting specialized search engines curated by the Web community. Attrakt's Index Relies On Curator Contributions As such, Attrakt isn't a [...]

Does Booming International Search Mask A Google Decline?

Apr 17, 2012 at 10:16am ET by Andy Atkins-Krüger

Google's recent quarterly financial statements sounded pretty rosy overall. Many have much to celebrate in the figures. Stockbrokers and city analysts were much more worried about Google's cunning share split. I haven't seen a single commentator consider the US versus the rest of the world. Well, here it is! Let's take the raw sales performance first. Below is a chart which looks at the rate of growth of the US, UK and then the rest of the world. You can see that the dramatic peak of two quarters ago (mainly from the international markets) has disappeared and things have returned to steady [...]

Is Apple Is About To Launch A New Global Search Engine?

Mar 20, 2012 at 9:57am ET by Andy Atkins-Krüger

Did the headline catch your eye? I really wanted a teaser headline for this post which would entice people to read and discover the details of a new global search engine -- but for that message, a teaser alone just wasn't credible. But when I added the word "Apple" to the headline, it completely changed its dynamics -- just like Apple does every time it enters a new business area. So, I must be talking about Siri right? Wrong. I agree actually that Siri is a really important development, but Apple has much more up its sleeve than just Siri. What Does Apple Have Up Its Sleeve? On the 23 [...]

Volunia, A Social Search Engine, Says The Web Has Come Alive

Feb 7, 2012 at 2:20pm ET by Sean Carlos

Google might be synonymous with the word search in most of the world, but that hasn't dissuaded others from bringing new search engines to the market, usually aiming to innovate in an area where Google has somehow let up its guard. Volunia, launched this week, promises to help searchers with three distinguishing features: High level site previews in search results A multimedia search within a site function A social layer which, among other things, allows Volunia users to share information and connect to one another My sense is that it is the social layer which will be most apprecia [...]

International SEM: Important Lessons In Understanding The True Nature Of Keywords

Nov 29, 2011 at 11:33am ET by Andy Atkins-Krüger

Mindboggling. That's the only word I can use to describe the fact that still today there are agencies and professionals who think that the right approach to generating keywords for international search marketing campaigns is to translate them. I have wasted so much of my time on this planet saying "Do Not Translate Your Keywords" and still every day I see or hear of examples of international SEM or SEO campaigns where doing that has been part of sowing the seeds of failure of that campaign. A Case Study In "Localizing" Keywords That word "Localizing" has become especially dangerous since [...]

Fastest Growth For Baidu, Second Place For Yandex & Google Is The Runner Up?

Nov 1, 2011 at 9:37am ET by Andy Atkins-Krüger

Last time, I was analysing the financial performance for the quarter of Google and demonstrated that internationally -- excluding the UK -- Google's growth rate over last year was around 44%. We have now seen the same quarter's figures from other major international search engines and we can conclude that Baidu's growth rate in China tops the lot, followed by Yandex in Russia. Even though Google's rate of growth outside the US and UK exceeds the US by some 20%, it still seems significantly behind both the Chinese performance of Baidu at 85% growth over the same quarter in 2010 or Yandex's [...]

Russian Search Engine Yandex Leads $30 Million Investment In Blekko

Sep 29, 2011 at 11:07am ET by Greg Sterling

Blekko is the either the fourth US search engine or the third if you no longer consider Yahoo a search engine. And the company has been able to maintain visibility and stir the pot with its persistent criticism of Google search results being spam-filled. Now Blekko has secured $30 million in new funding from a range of earlier investors and new investors. Most notable among the second group is Russian search engine Yandex. The Russian search engine is making a strategic investment in Blekko and Yandex CEO Arkady Volozh will join the blekko board. Yandex operates in its native Russia, Ukr [...]

Related Topics: Blekko | Channel: Consumer | Search Engines: Outside USA

How To Maximise SERP CTRs With Google Sitemaps & Schemas

Jul 19, 2011 at 9:07am ET by Chris Liversidge

Resolving indexing or duplication issues are usually top of the list when working with a new domain, but how can you achieve the same level of performance once the obvious SEO wins are in place?

Yandex: Not Copying But Searching For Google’s Underbelly

Apr 5, 2011 at 8:30am ET by Andy Atkins-Krüger

How does Yandex compare to Google? Can a regional search engine success really survive in the longer term? Ilya Segalovich thinks Yandex can and reveals that Yandex has greater international aspirations. But to expand, Yandex really has to win the Russian market — compare the statistics coming out of Russia and decide what the future might hold! There are lessons here for search marketers everywhere!

Should Korean Search Engine Naver Worry About Local Competitors Or Google?

Feb 22, 2011 at 1:09pm ET by Andy Atkins-Krüger

For just about the last decade, Naver has been the dominant player in the south Korean search market holding a share of some 70%. However, this doesn't mean that Naver is not worried about competition -- including from global players such as Google. How many other industries do you know where the principal worry is not about the second or third player or even smaller competitors -- but about the also ran which only has a two percent share in the market -- namely Google? In September of last year, the CEO from Naver's parent company NHN Communications, Kin Sang-hun, said that Naver has i [...]

Are You Ready For The Indian Internet Explosion?

Feb 15, 2011 at 11:29am ET by Bill Hunt

I just returned from a few weeks in the major cities of India doing seminars, meeting with various emerging technology companies and my development team for some yet to be disclosed tools. I was constantly amazed with how fast the Internet, online business and broadband connectivity is growing. I have been to India a number of times previously and even since my visit last year for the SEMPO Asia Roadshow stop in Mumbai, Internet usage in India has been growing exponentially. The Digital Divide I had the opportunity to sit on a roundtable of India’s leading digital experts all giving their [...]

10 Alternate Search Engines To Look At Internationally

Feb 8, 2011 at 11:33am ET by Andy Atkins-Krüger

If you’re building a search marketing campaign globally, you want to know what your options are. What are the alternatives to Google? Are there still any alternative or do we just log on to Google and go?

Yandex & Seznam: Local Powers That Be In Europe

Feb 1, 2011 at 9:15am ET by Bas van den Beld

A few weeks ago, the Czech online industry suddenly was in an uproar. The search engine Seznam was seemingly outranked by Google in market share. With almost the entire of Europe being dominated by Google, the Czech Republic, together with the Russian Federation, held an exceptional position. In these countries, Google isn't the most dominant force in search. Instead, local search engines take the leading positions there. The shift in dominance from Seznam to Google was disputed by Seznam, and it seems they have a valid point in their criticism. The numbers provided by web measurement se [...]

Seznam.cz Disputes Google’s No. 1 Ranking In Czech Republic

Jan 17, 2011 at 2:05pm ET by Matt McGee

Czech search engine Seznam.cz disagrees with recent reports that Google has overtaken it as the number one search engine in the Czech Republic. In a blog post with an accompanying English-language translation, Seznam calls last week's news reports "misleading" and says they were based on "a rather unobjective interpretation of Toplist statistics." The news, which we reported here was also published and discussed in numerous Czech media outlets. According to numbers published last week by Toplist, a web measurement service, Google had surpassed Seznam by a couple percentage points in the [...]

Google Now #1 Search Engine In Czech Republic; 5 Countries To Go For Global Domination

Jan 13, 2011 at 2:27pm ET by Matt McGee

Google has just become the number one search engine in the Czech Republic, leaving only five countries on earth where it's not the most popular site for searching the web. According to Toplist, a web measurement service, Google's aggregate share inside the Czech Republic was 47.2% between January 4 and January 12 (yesterday). That's a combination of searches done on Google.cz, Google.sk, and other Google engines used inside the country. It beats the aggregate share of Seznam.cz and two other Seznam sites, which had 45.5% share during the same week. (chart source and Google translatio [...]

Yandex Adds Image, Video Search To Global Search Engine

Sep 20, 2010 at 2:35pm ET by Matt McGee

Yandex, the Russian search engine that received strong reviews earlier this year when it went global, has expanded its worldwide search engine to include image and video search. The new options are available as tabs/links on Yandex.com. (The Russia-only search engine is at Yandex.ru.) When Yandex announced its global site in May, the company specifically said it was more of a playground for testing search algorithms, and "not a service for the audience." But the new image and video search engines are both very user-friendly and have features that are similar to what international searc [...]

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