Google Video Now Offering “Personalized” Video Recommendations

Jul 17, 2008 at 3:10pm ET by Barry Schwartz

The Google Video Blog announced the launch of personalized video recommendations based on your search history. To see them, make sure you are logged into Google and visit video.google.com. In the middle of the page, you should see, "Recommended videos." Google uses your past search history and your past video viewing history to compile your personalized video recommendation list. You can view up to six recommended videos at any time, and there is a next button to see more. Here are my recommended videos: Notice a couple from Matt Cutts, one on Linux and then a few on Jewish topics. [...]

Filed in: Google: Personalized Search, Google: YouTube & Video, Search Engines: Personalized Search Engines, Search Engines: Video Search Engines

Google Expands Edit My Search Results Feature?

Jul 15, 2008 at 8:28am ET by Barry Schwartz

The Google Like/Don't Like feature, where you can move up results, hide search results, or remove search results, seems to have been expanded to a group of test searchers. We have reports from TechCrunch, Google Operating System, and Justin Hileman, with reports of users seeing this feature in the main search results. Justin does an excellent job taking us through each feature with screen shots. I personally have never seen an implementation of this on any of my searches. But I know Google has been testing this over the course of the year. [...]

Filed in: Google: Labs, Google: Personalized Search, Google: User Interface, Google: Web History & Search History, Google: Web Search, Search Engines: Experimental, Search Engines: Personalized Search Engines, Search Features: Search History & Personalization

FAST Buys Recommendations Engine AgentArts

Jul 5, 2007 at 9:17am ET by Greg Sterling

Enterprise search provider FAST Search & Transfer has acquired personalization platform and recommendations engine AgentArts. The technology will be folded into FAST's various enterprise search offerings, which include a range of site search and monetization options for online publishers. The company also has a mobile search partnership with InfoSpace. FAST has positioned itself as a complete platform to help publishers of all stripes essentially compete with Google and avoid dependence on AdSense and other third-party contextual ad networks. [...]

Filed in: Business Issues: Acquisitions & Investments, Search Ads: Behavioral Targeting, Search Ads: Contextual, Search Engines: Personalized Search Engines, Site & Enterprise Search

Yahoo Travel Adds Personalization, New Maps

May 9, 2007 at 9:18am ET by Greg Sterling

Yahoo Travel has redesigned and added a range of features, including personalization and new mapping tools to the site. It's also seeking to more deeply integrate travel properties FareChase (its fares and rates "meta search" engine) and Trip Planner (its user-generated content site) into Travel. Flickr is also well represented throughout the redesign. I'm not going to be able to capture every nuance or aspect of the upgrade and all the new features, but I'll highlight the main ones. The new home page displays personalized recommendations, as well as more "social features" from Trip Planner. [...]

Filed in: Search Engines: Personalized Search Engines, Search Engines: Travel Search Engines, Search Features: Tagging, Yahoo: Flickr, Yahoo: Maps & Local

The Pros & Cons Of Personalized Search

Mar 9, 2007 at 8:13am ET by Gord Hotchkiss

In the past two weeks I've had the opportunity to talk to both Marissa Mayer and Matt Cutts about the impact of personalization at Google. While the initial storm following Google's announcement seems to be dying down somewhat, the ripple effects can still be felt throughout the SEM industry. In future columns I'll probably be coming back to the personalization angle on a semi-regular basis because I really believe it's fundamentally important to the next evolution of search. But in the next little while I'll probably move on to other topics. Before I do move on, however, I did want to [...]

Filed in: Just Behave, Search Engines: Personalized Search Engines, Search Features: Query Refinement, Stats: Search Behavior

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