Bing Adds Search History To Auto-Suggest
Mar 1, 2010 at 1:43pm ET by Matt McGee
Bing has announced that it's using your search history in its auto-suggest feature. In a post on its Search Blog, Bing says that "44% of non-navigational search sessions last longer than 1 week," meaning the inclusion of previous searches in auto-suggest adds to the convenience factor of searching similar topics/queries over time.
Queries from your search history will appear in purple, while other queries will show in blue. The auto-suggest box offers options like "Manage History" and "History Off" for searchers who don't this feature enabled.
[...]
Filed in: Microsoft: Bing, Search Features: Query Refinement, Search Features: Search History & Personalization, Top News
Google Maps’ Search Suggestions Get Personal
Jan 28, 2010 at 12:34am ET by Matt McGee
Google has announced that it's now personalizing search suggestions that appear on Google Maps. It's an odd announcement to me, because I'm almost sure my maps search suggestions have been personalized for some time now. One thing that I haven't seen before, though, is the explicit notice beneath the suggestions that things have been personalized.
You have to be signed in to your Google account and have Web History enabled for this to work.
Mike Blumenthal raises the good point that having actual personalization in Google Maps would be a bigger improvement. [...]
Filed in: Google: Maps & Local, Search Features: Query Refinement, Search Features: Search History & Personalization
Study Looks At Personalization’s Impact On Search Results
Jan 18, 2010 at 8:15pm ET by Matt McGee
A group of SEOs is testing the impact that personalized search has on a search results page. David Harry, posting today on his blog, has shared some of the preliminary findings while also admitting that the testing is in its early stages and there are "no definitive answers" to be found yet. That said, it still makes for an interesting thought piece for SEO folks.
Harry and friends ran a four-day test using a series of related search queries: "antique lamps," "buy antique lamps," and "buy lamps online." The test looked at each searcher's location, browser, most common Google app used, and u [...]
Filed in: Google: Personalized Search, Search Features: Search History & Personalization
Bing Tweaks Search History, Dings Google
Dec 15, 2009 at 7:45pm ET by Matt McGee
There's a new post on the Bing Search blog that talks at length about Bing's search history features, introduces a couple new features, and seems to ding Google a couple times along the way over its recent privacy-related stumbles.
Bing has added its existing search history controls -- "Clear all," "See all," and "Turn off" -- to the Bing.com home page now. Those options appear when you click the new "History" link.
Those same controls are still available in the left-hand column of a search results page, as they've been since Bing launched in late May/early June.
The other piece o [...]
Filed in: Microsoft: Bing, Search Features: Search History & Personalization, Top News
Google Now Personalizes Everyone’s Search Results
Dec 4, 2009 at 6:18pm ET by Danny Sullivan
Beginning today, Google will now personalize the search results of anyone who uses its search engine, regardless of whether they've opted-in to a previously existing personalization feature. Searchers will have the ability to opt-out completely, and there are various protections designed to safeguard privacy. However, being opt-out rather than opt-in will likely raise some concerns. The company has an announcement here. Below, a deeper look.
How Search Personalization Works
For those unfamiliar with how personalized search works, see my Google Search History Expands, Becomes Web Hi [...]
Filed in: Google: Personalized Search, Search Features: Search History & Personalization, Top News
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