Lowest Rate for SMX Advanced Seattle Expires This Week
Mar 15, 2010 at 12:32pm ET by Search Engine Land
The pre-agenda rate for Search Marketing Expo – SMX Advanced Seattle expires at the end of day Saturday, March 20th. Get your ticket to the conference exclusively for search marketing experts…and save $200. Register today!
Join us June 8-9 at Seattle’s Bell Harbor International Conference Center for an engaging and intimate conference. SMX Advanced is filled with opportunities to share tactics, exchange ideas and network with many of the world’s most talented and successful search marketers.
All sessions on the multi-track program are fast-paced, Q&A-packed and don’t slow down [...]
Filed in: 1, SEM Industry: Community, SMX & SMN Alerts
Meet The 25-Year-Old Who Saved “SEO” From Being Trademarked
Mar 15, 2010 at 10:43am ET by Barry Schwartz
Back in April 2008, Jason Gambert began his attempt to trademark SEO. But last week, Gambert's claim was formally blocked. That wasn't due to a big company or industry group fighting it. It came down to a few individuals in the SEO industry, with ultimately one woman -- Rhea Drysdale -- who fought to the end using her own money and time to beat it.
The challenge began when SEOmoz filed the first opposition to the trademark in 2008. However, the company never pursued this further due to their legal spat with Ripoff Report. Jonathan Hochman of Hochman Consultants's complaint with the USPTO [...]
Filed in: Features: General, Legal: Trademarks, SEM Industry: Community, SEM Industry: General, Top News
SEMPO Elects 2010 Board Members
Mar 8, 2010 at 4:16pm ET by Danny Sullivan
SEMPO -- the Search Engine Marketing Professional Organization -- has announced its 2010-2012 Board Of Directors. Officers will be elected from the board later this month. The board takes office as of March 18 and includes:
Chris Boggs, Director, Search Engine Optimization, ROSETTA
Massimo Burgio, Founder, Chief Strategist, Global Search Interactive
Bruce Clay, President, Bruce Clay, Inc.
Dave Fall, SVP Product and Operations, Clickable, Inc.
Rob Garner, Strategy Director, iCrossing
Mike Grehan, VP and Global Content Director, Incisive Media
Motoko Hunt, President, Japanese S [...]
Filed in: SEM Industry: Community
Another Person No One’s Heard Of Tries To Trademark SEO
Jan 21, 2010 at 1:55pm ET by Barry Schwartz
HuoMah Blog discovered that yet another person is trying to claim a trademark on the term SEO, search engine optimization. Clinton Cimring of a company called "Search Engine Partner" filed a trademark application with United States Patent and Trademark Office on January 5, 2009. The filing claims first use SEO as a trademark was on September 23, 1996 and first use in commerce was on September 24, 1999.
This is the second time in about two years that someone with no general stature, reputation or well-known and documented history has tried to claim a trademark on SEO. In 2008, Jason Gambert [...]
Filed in: Legal: Trademarks, SEM Industry: Community, SEM Industry: General, SEO: General, Top News
Take The Google Webmaster Quiz
Jan 20, 2010 at 10:17am ET by Barry Schwartz
The Google Webmaster Central blog announced they posted a "fun and educational" quiz for all to take over here.
The quiz must be taken by Wednesday, January 27 at 5PM PST. And there are no prizes for winning, it is just for fun.
I took the quiz yesterday and it was pretty useful to see all the common questions posted in the Google Webmaster Forums. Google said they would follow up with the correct answers after the quiz results have been tallied.
Postscript: Google has posted that they have all the answers for the quiz online now. You can see the answers over here. Only three p [...]
Filed in: Google: Webmaster Central, SEM Industry: Community
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