Jill Whalen, one of the first major personalities in the SEO industry, who has been practicing SEO for nearly 20 years, has announced she is moving on from SEO.
The reason why, may shock some of you.
One of the reasons is that she feels that she no longer needs to be the voice "reason in the industry." Why? Because Google now works. The tricks to beat and spam Google, Whalen said, no longer work as well. Since Google released Panda and Penguin algorithms, as Jill said, the voice of reason is now found virtually on all SEO blogs, forums and at events and conferences.
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