Acquisio, provider of automated tools for search, display and social advertising, has acquired the ClickEquations search marketing platform from Channel Intelligence, and announced a partnership with that firm. Acquisio plans to integrate some of the search-focused functionality currently available on the ClickEquations platform. Acquisio’s existing clients will gain access to the Channel Intelligence Shopping Engines and Channel Intelligence Product Search solutions. ClickEquations clients will now be managed and supported by Acquisio and will have access to all Acquisio services. Mo [...]

Related Topics: Business Issues: Acquisitions & Investments | SEM Industry: Acquisitions

Walmart is at it again with what seems an unusual purchase for the retailer. The company has just purchased social advertising company OneRiot, it's been announced. It will become part of WalmartLabs. From the OneRiot blog post: We’re delighted to announce that OneRiot has been acquired by Walmart. The OneRiot team will now be joining @Walmartlabs - Walmart’s hub for the creation of new technologies and business models integrating social, mobile and retail for the next-generation of e-commerce. And from the WalmartLabs post: A few weeks ago, a small team from @WalmartLabs visited [...]

Related Topics: Search Marketing: General | SEM Industry: Acquisitions | Social Media Marketing

Two well-known online marketing agencies are joining forces. RKG (Rimm-Kaufman Group), based in Charlottesville, Virginia, has announced its acquisition of Bend, Oregon-based AudetteMedia. The acquisition allows RKG to continue expanding its service lineup. Long established as a leader in paid search marketing, RKG has recently added services such as shopping engine management, social media advertising and display advertising. Today's acquisition adds a highly-regarded SEO team to RKG's offerings. You may recognize both company names because their principals are both regular columnists h [...]

Related Topics: SEM Industry: Acquisitions

Marchex announced this morning that it was buying Jingle Networks, operator of free directory assistance service 800-Free-411, for $62 million in cash and stock. Founded in 2004, Jingle Networks also has a pay-per-call mobile ad network. Jingle's 800-Free-411 competed with GOOG-411, which was closed down last year, and Microsoft's Bing-411, which is still operating. However Jingle was the leader in the "free directory assistance" segment. At one point I called free-DA "local-mobile search for the rest of us." That was before the dramatic growth of smartphones, which have continued to ero [...]

Related Topics: Microsoft: Bing 411 | Search Ads: Pay Per Call | Search Engines: Maps & Local Search Engines | Search Marketing: Local Search Marketing | SEM Industry: Acquisitions

The popular questions and answers site, Answers.com has announced they have been acquired by AFCV Holdings, LLC. for $127 million. AFCV Holdings is paying $10.50 per share for the outstanding shares. "This is a great outcome for our shareholders," said Bob Rosenschein, Founder, Chairman and CEO. "After an exciting six years as a public company, we are very pleased to achieve considerable value for our investors. The acquisition price of $10.50 per share represents a significant cash premium of approximately 33% over our 90-day volume-weighted average closing stock price." Mr. Rosenschei [...]

Related Topics: Search Engines: Answer Search Engines | Search Engines: Help Engines | SEM Industry: Acquisitions