Feb 11, 2013 at 2:16pm ET by Search Engine Land

We've already highlighted the exceptional content and highly qualified presenters at Search Marketing Expo - SMX West. But there’s another aspect of the show that is just as important and valuable - networking. And with well over 1000 companies sending delegates (so far), there are lots of people to network with! Keep reading to learn more about the networking opportunities and then register for your All Access pass to SMX West, March 11-13 in San Jose. SMX Orientation – Optimizing Your Conference Experience Sunday, March 10 – 5:30PM to 6:00PM New to SMX? Don’t miss this quick [...]

SMX Toronto Keynote: Jon Sinden of Maple Leafs Sports & Entertainment

Feb 11, 2013 at 1:13pm ET by Chris Sherman

We're delighted to announce that Jon Sinden, Manager of Digital Content & Social Media for Maple Leafs Sports & Entertainment, will be presenting one of the keynotes at SMX Toronto, on Wednesday, March 20th at the Metro Toronto Convention Centre. Jon has one of the best, but sometimes most challenging jobs any online marketer could dream about. During good times, he gets to engage with some of the most passionate fans and customers in the world. But during not-so-good times, he also has to engage with some of the most passionate fans and customers in the world – and he has to be [...]

Live @ SMX West: How To Enchant Customers With Personas

Feb 7, 2013 at 7:00am ET by Chris Sherman

Enchantment, as defined by bestselling business guru Guy Kawasaki, isn't about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes the skeptics and cynics into the believers and the undecided into the loyal. Enchantment can happen during a retail transaction, a high-level corporate negotiation, or a Facebook update. And when done right, it's more powerful than traditional persuasion, influence, or marketing techniques. And, one of the best ways to enchant is to model the persona of your website vi [...]

10 Reasons You Need to Attend SMX West – March 11-13 in Silicon Valley

Feb 6, 2013 at 10:50am ET by Search Engine Land

Internet marketing success means knowing what works, testing what’s new and measuring everything. Search Engine Land's – SMX West is where professional internet marketers like you go for the latest tactics for increasing traffic, conversions and sales. Here are 10 reasons why you should register and join us March 11-13 in San Jose: 10) Cutting edge tactics. Choose from over 50 sessions on paid search advertising (PPC), search engine optimization (SEO), local and mobile search, social media marketing, semantic SEO and more. Whether you’re a seasoned search vet or just starting out [...]

Live @ SMX West: Forget What You Know About Paid Search

Feb 5, 2013 at 8:00am ET by Chris Sherman

Think you know everything about Google AdWords or Bing Ads? Have all the best practices nailed, are a master of match types, and have encyclopedic knowledge about gaining the upper hand when sparring with the quirky idiosyncrasies of bidding, scheduling and conversion optimization? Think again. As kung fu masters remind us, "the wise always remain humble, grasshopper." During Forget What You Know About Paid Search at SMX West 2013, our panel of experts will skewer accepted wisdom, asking unconventional questions few dare to consider. Such as: does quality score really matter for all adve [...]

Search Engine Land’s SMX West Rates Increase Today – Register Now!

Feb 1, 2013 at 11:13am ET by Search Engine Land

Early Bird rates for Search Engine Land's SMX West end today, February 1. Register now and save! Join us March 11-13 in San Jose for: New sessions on the topics internet marketers want to know about! Attend Meet Facebook Graph Search, Converting the Mobile Customer and The Search Police with Google’s Matt Cutts and Bing’s Duane Forrester. Check out the more than 50 sessions. Thought-provoking keynotes from Grady Burnett, Facebook’s VP of Global Marketing Solutions, and Google search policy specialist Patrick Thomas. More than 100 internet marketing experts sharing their money- [...]

Google’s Matt Cutts & Bing’s Duane Forrester On “Search Police” Panel At SMX West

Jan 31, 2013 at 11:00am ET by Chris Sherman

As an ethical (and effective) search marketer, you spend your time diligently trying to create good content, providing an excellent user experience, and generally striving to delight your current and future customers. But some marketers have succumbed to the dark side, and the black hat tactics they utilize cause major headaches for both search engines and up-and-up marketers alike. That’s why all major search engines have web spam quality control teams. It’s the job of these teams to keep one step ahead of the bad guys, ferreting out dubious or downright egregious content a [...]

Live @ SMX West: What Would Google Do?

Jan 31, 2013 at 7:00am ET by Chris Sherman

[...]

The BIG SMX West Preview: Why You Should Attend

Jan 28, 2013 at 12:56pm ET by Chris Sherman

Search Engine Land's SMX West search marketing conference is returning to San Jose on March 11-13, 2013. We've got a revamped, updated agenda, and have already confirmed more than 100 world-class speakers. If you're involved in marketing, PR, social media or any other customer-facing activity, you owe it to yourself (and your company's or client's bottom line) to attend the show. Here's why - then go register for your pass and save off on-site rates. 2013: New Trends, New Opportunities - And New Challenges For Online Marketers To borrow a famous slogan, "the hits just keep on coming." But fo [...]

Search Engine Land’s SMX West Speakers Posted. Register Today & Save!

Jan 22, 2013 at 3:00pm ET by Search Engine Land

Attend SMX West and get expert insights and real-world-proven tactics that yield results instantly. The multi-track agenda, developed by the editorial team of Search Engine Land, includes 100+ speakers and 50+ sessions on SEO, PPC, local/mobile search, social media marketing and more. Register by next Friday, February 1 and save $200 with Early Bird rates! [...]

Want To Speak @ SMX Toronto? Here’s How

Jan 22, 2013 at 1:26pm ET by Chris Sherman

The agenda is live, and we’re now accepting submissions to speak at Search Marketing Expo – SMX Toronto,March 20 & 21, 2013, at the Metro Toronto Convention Centre. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also be very specific about what you intend to cover. Also, if you do not see a particular session listed, this is because there are no openings for that session. Use this form to submit your request. As you might guess, interest i [...]

More Than 100 Search Marketing Experts Speaking At SMX West – Join Them In San Jose, March 11-13

Jan 21, 2013 at 9:02am ET by Search Engine Land

Search Engine Land's SMX West conference faculty features more than 100 of the world’s leading authorities on SEO, paid search, social media and related internet marketing topics. Learn what the experts know! Register today and attend SMX West, March 11-13 in San Jose, CA. SMX West speakers will share tactics and techniques to boost your visibility, traffic, ROI and conversions. You’ll hear from: Brand marketers from the Fortune 500, e-retailers and innovative startups. Learn the latest from Home Depot, Harry & David, Adobe, Salesforce.com and many more. Experts from full-serv [...]

Google’s Matt Cutts & Bing’s Duane Forrester On “Search Police” Panel At SMX West

Jan 16, 2013 at 10:00am ET by Search Engine Land

As an ethical (and effective) search marketer, you spend your time diligently trying to create good content, providing an excellent user experience, and generally striving to delight your current and future customers. But some marketers have succumbed to the dark side, and the black hat tactics they utilize cause major headaches for both search engines and up-and-up marketers alike. That's why all major search engines have Web spam quality control teams. It's the job of these teams to keep one step ahead of the bad guys, ferreting out dubious or downright egregious content and making sure i [...]

What’s New At Search Engine Land’s SMX West 2013

Jan 14, 2013 at 12:57pm ET by Chris Sherman

Most experienced online marketers readily acknowledge that change is probably the one constant in their lives. But how much change can you effectively deal with, yet still have time to achieve your goals? How do you keep up with all of the important new developments (products, services, tools, tactics) and then also know when to let go of practices and techniques that have become stale, or worse, frowned upon by the search engines, or even worse, might be alienating your existing or potential customers? That's one of the major challenges we addressed when programming SMX West 2013, taking p [...]

3 Days, 50+ Tactic-packed Sessions – Customize Your Learning at SMX West

Jan 8, 2013 at 8:55am ET by Search Engine Land

Constant algorithm changes. New ad platforms and options. Mobile apps and voice search. Attend Search Engine Land's conference SMX West, March 11-13 in San Jose, and you’ll get the latest tactics, tips and advice from marketing experts who succeed in – or in spite of – the ever-evolving search marketing space. The SMX West agenda features over 50 sessions on SEO, paid search, local/mobile search, social media marketing and semantic SEO. Programming includes advanced, intermediate and beginner level content, allowing you to customize your learning. Check out our agenda. Build yo [...]

Share the Experience: Send Your Team to Search Engine Land’s SMX West Conference

Jan 2, 2013 at 8:00am ET by Search Engine Land

Shared knowledge, experiences, vocabulary… they’re all part of building an effective internet marketing team. And Search Marketing Expo – SMX West is an exceptional opportunity for teams to learn and network. Choose from more than 50 sessions on the SMX West agenda covering topics including search engine optimization (SEO), paid search advertising (PPC), social media marketing, mobile search, semantic SEO and more. Get your team members up to speed with SMX Boot Camp and other “freshman”-level sessions. Is your team experienced? The SMX West program shines with interme [...]

Want To Speak @ SMX West? Here’s How

Dec 26, 2012 at 1:37pm ET by Chris Sherman

The agenda is live, and we’re now accepting submissions to speak at Search Marketing Expo – SMX West, March 11-13, 2013, at the San Jose McEnery Convention Center.. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session. Please also be very specific about what you intend to cover. Also, if you do not see a particular session listed, this is because there are no openings for that session. Use this form to submit your request. As you might guess, interes [...]

SMX West Super Early Bird Rates Expire Tomorrow – Register Now & Save

Dec 20, 2012 at 6:35am ET by Search Engine Land

Time is running out! Search Marketing Expo - SMX West Super Early Bird rates – the lowest offered – expire end of day this Friday. Register now for an All Access pass. Here’s what you get: Exceptional content: 3 days featuring 50+ tactic-packed sessions, keynotes and clinics. Invaluable connections: Meet others like you and the expert speakers pre-show and in-person at our many networking events. Essential conveniences: stay productive and comfortable with hot lunches, all-day snacks, and Wi-Fi in session rooms. Check out the agenda for SMX West, March 11-13 in San Jo [...]

SMX West Agenda Posted – Register by Friday for Lowest Rates!

Dec 17, 2012 at 1:15pm ET by Search Engine Land

Optimize your paid search, SEO and internet marketing campaigns. Attend Search Engine Land's SMX West conference in San Jose, CA March 11-13. Register before Super Early Bird rates expire this Friday, December 21. Build your own program by selecting from any of the 50+ tactical sessions including: Essential SEO Analytics: The Performance Metrics That Truly Count Converting The Mobile Customer Forget What You Know About PPC – Best Practices Debate From Authorship To Authority: Why Claiming Your Identity Matters Supercharging Reach & Engagement On Facebook & Twitter Go [...]

In-Depth Workshops at SMX West – Super Early Bird Rates Expire Next Week

Dec 10, 2012 at 9:49am ET by Search Engine Land

Attend a comprehensive workshop conducted by leading experts in internet and search marketing at Search Engine Land's SMX West conference. Workshops will be held on March 14, immediately following SMX West on March 11-13 in San Jose, CA. Here’s the workshop lineup: Advanced AdWords Training: Boost your PPC campaigns with this full day of AdWords best practices and advanced strategies. We’ll give you step-by-step instructions to increase your Quality Score, learn how to sync your ad copy with both your keywords and buying cycle stages, and plenty more. Bruce Clay SEO Training: Cons [...]

Get Our News, Everywhere!

Follow @sengineland

Got a tip? Tell us here!

Most Likes
Most Tweets
Comments

Our Stories Being Liked on Facebook

Search Engine Land Sponsors

Advertise With Us

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

Click to watch SMX conference video

Join us at an upcoming SMX event:

North America

SMX East - Oct. 1-3, 2013
SMX Social Media Marketing - Nov. 20-21, 2013
SMX West - March 11-13, 2014
SMX Advanced - June 2014

EMEA

SMX Stockholm - Oct. 14-15, 2013
SMX Milan - Nov. 7-8, 2013
SMX Israel - Jan. 2014
SMX Munich - March 25-26, 2014
SMX London - May 2014
SMX Paris - June 2014

APAC

SMX Sydney - April 2014

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.