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Now you can share results from the AdWords Ad Preview Tool with clients

Quickly let others see how ads appear in the search...

Ginny Marvin | Aug 17, 2016 at 10:03 am ET

Google adds Export to Report Editor option in AdWords

Users no longer have to generate Report Editor reports from scratch or rely on predefined...

Ginny Marvin | Aug 15, 2016 at 1:12 pm ET

AdWords gains 3 new cross-device attribution reports

Based on AdWords cross-device conversion data, the new reports show device influence through the full conversion...

Ginny Marvin | Jul 28, 2016 at 5:20 pm ET

How to download all of your landing pages from Google Search Console via Analytics Edge — and I mean ALL of them!

Google Search Console provides a wealth of data on landing pages, but unfortunately, that data is limited. Columnist Glenn Gabe shares his...

Glenn Gabe | Jul 28, 2016 at 10:41 am ET

AdWords Editor updated to support expanded text ads

A new section for expanded text ads is among several updates in AdWords Editor...

Ginny Marvin | Jul 27, 2016 at 3:52 pm ET

Domain Level Metrics’ dashboard aggregates metrics from Moz, SpyFu, SEMRush & others

The new product, free during its beta phase, displays everything from the tools’...

Barry Levine | Jul 14, 2016 at 3:19 pm ET

What the heck is going on with Google Keyword Planner?

Technical glitches and close variants (sometimes) come to Keyword...

Ginny Marvin | Jun 30, 2016 at 12:46 pm ET

How to measure the true performance of your content

  We’ve all heard the stats: This year, marketers plan to produce 70 percent more content than they did in 2015. Content marketing has...

Sponsored Content: gShift | Jun 28, 2016 at 7:30 am ET

It’s here: Bing Ads Editor for Mac launches in beta

After years of waiting, Mac users finally get a native desktop editor for Bing Ads with all the features of the PC...

Ginny Marvin | Jun 22, 2016 at 11:30 am ET

Now you can edit text ads and address disapprovals in Bing Ads apps

Make quick fixes and updates to Bing text ads right in the iOS and Android...

Ginny Marvin | Jun 15, 2016 at 4:47 pm ET

Do you have the right local SEO tools for the job?

Planning and executing a local search campaign requires a lot of data and insight, making a good local SEO tool stack invaluable. Columnist and...

Andrew Shotland | Jun 9, 2016 at 10:14 am ET

Is your SEO data steering you wrong?

Accurate data is essential to measuring the success of your current SEO initiatives and informing the actions needed for future ones. Columnist...

Winston Burton | Jun 7, 2016 at 9:18 am ET

Realize your definition of success: an eBook for today’s marketers

No two businesses are alike. Your products, services, goals, perspective and definition of success are undoubtedly unique. Your marketing should...

Sponsored Content: Bing Ads | May 23, 2016 at 7:29 am ET

Bing Ads Editor 11.0 debuts with multiple account management, better search, easier login

The new version takes its cues from AdWords Editor, but it has a few notable differences....

Ginny Marvin | May 17, 2016 at 9:00 am ET

AdWords Editor update: Frequency caps, review extensions, display app install campaigns

Version 11.4 is now available for...

Ginny Marvin | May 4, 2016 at 9:07 am ET

Moz launches comprehensive keyword research tool “Keyword Explorer”

A slick new keyword research tool from Moz gives users the power of customization when curating keyword...

Greg Finn | May 3, 2016 at 3:52 pm ET

Yes, AdWords Report Editor now supports label columns

Labels columns are now supported at all account...

Ginny Marvin | Apr 18, 2016 at 9:23 am ET

How I use my marketing technology stack (SEO edition)

What does your SEO technology stack look like? Columnist Michael Shearer walks through the tools he uses from keyword research to content...

Michael Shearer | Apr 14, 2016 at 9:49 am ET

Searchmetrics now shows where your app appears in App Packs

Also new: rankings for app ads, unique keywords on a page, and the release of the Visibility Guard to protect against errors affecting...

Barry Levine | Apr 7, 2016 at 11:54 am ET

The ins and outs of an SEO audit

How should you perform a site audit? What tools should you use? And how can you best present your findings to attain buy-in? Columnist Janet...

Janet Driscoll Miller | Mar 11, 2016 at 10:40 am ET
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