Releases Search API To Discover Hot Stories & Discussions Logo announced a new set of APIs named Social Data APIs. The new APIs allow you to search for top stories in real time over the URL network. You can quickly see the top URLs and stories for any specific query right now, in real time. The three types of functions include: (1) True Realtime Search: Search for top stories and URLs in real time by query and geographic area. (2) Attention Spikes: This doesn't require you to search by keyword, instead the "bursts API" returns the current phrases that are receiving a burst in attention beyond what we would expect. (3) Meta [...]

Time To Think Carefully About Which Country Hosts Your URL Shortener

In my "how to choose a URL shortener" article last year, I warned that the country domain that a shortener used might be an issue to consider. A year later, that's even more so, as a Libyan .ly domain used for an adult content shortener has been closed. Libyan Registrar Takes Back Domain Earlier this week, -- a domain registrar in Libya that handles Libyans domains -- took back the domain from its American owners, after it was in use for a year. Reason? The owners, Ben Metcalfe and noted sex blogger Violet Blue, were told the domain was violated's terms as it was being [...]

Google URL Shortener Opened To The Public; Comparing To & Twitter

Just what the world needs, another URL shortener, right? Google seems to think so, and it's now making its own service widely available to anyone -- complete with tracking and statistics -- for free. Below, more about the new entry, how it compares to the more established plus a look at Twitter's "wrapping" service. Dashboard To View What You've Shortened Google began offering its own shortening service last December, saying it was something they especially thought Google Toolbar users and those using its Feedburner service would want. Now it's being offered to anyone [...]

Is Twitter Sending You 500% To 1600% More Traffic Than You Might Think?

Earlier I posted that Google Analytics and other JavaScript-based tracking tools might be undercounting visits from Twitter. I've done some more digging, which supports the case. In my test, Twitter seems to have sent 500% to 1600% more traffic than log files or hosted stats packages like Google Analytics might show. How Twitter Might Send Far More Traffic Than You Think is my earlier article that explains how I'd often seen big gaps in how many people apparently clicked on a tweeted link as measured by versus how many page views that Google Analytics was showing. To test th [...]

How Twitter Might Send Far More Traffic Than You Think

Over the past year, I've seen many people report that Twitter can send tons of traffic to a web site. Certainly I've seen first-hand how Twitter has become one of the top non-search referrer sources for Search Engine Land and for some other sites I oversee. But as much as you think Twitter is driving traffic, it might be sending even more that you're unable to measure. One key culprit may be that a large number people view web pages using mobile Twitter applications such as Tweetie. Click on a link from a tweet in some of these applications, and they load web pages using their own br [...]

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