Last Friday, a New York Times report on Google+ spotlighted Starbucks and The Economist as two brands currently using Google+ to impact search efforts.
Alex Wheeler, Starbuck's vice president of global digital marketing, told The New York Times, "When we think about posting on Google+, we think about how does it relate to our search efforts."
According to the The New York Times report, Starbucks has only three million Google+ followers compared to its Facebook page's 36 million Likes. The New York Times says Starbucks, "Updates its Google+ page for the sake of good search placement, and ta [...]
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