Twitter has reached critical mass. Oprah's recent announcement that she'd joined Twitter, and her near-instantaneous recruitment of over 1,000,000 followers, has signaled a tipping point—tweeting is no longer a pastime exclusively for the technorati and uber-geeks. In fact, it seems like elitist spinsters are the only demographic not to embrace it yet at some level (anticipating protests from Maureen Dowd devotees—no, this is not her actual Twitter account).
Unsurprisingly, the Brits are way ahead of us in terms of Twitter adoption, having been much faster to incorporate mob [...]
Related Topics: Channel: Social | Small Is Beautiful | Social Media Marketing | Twitter