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	<title>searchengineland.com &#187; Sponsor Messages</title>
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	<link>http://searchengineland.com</link>
	<description>Search Engine Land: Must Read News About Search Marketing &#38; Search Engines</description>
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		<title>SPONSOR MESSAGE: When Social Goes Viral &#8211; Using Analytics and SEM to Spark Viral Campaigns</title>
		<link>http://searchengineland.com/sponsor-message-when-social-goes-viral-using-analytics-and-sem-to-spark-viral-campaigns-38464</link>
		<comments>http://searchengineland.com/sponsor-message-when-social-goes-viral-using-analytics-and-sem-to-spark-viral-campaigns-38464#comments</comments>
		<pubDate>Fri, 19 Mar 2010 00:44:19 +0000</pubDate>
		<dc:creator>Search Engine Land</dc:creator>
				<category><![CDATA[Sponsor Messages]]></category>

		<guid isPermaLink="false">http://searchengineland.com/?p=38464</guid>
		<description><![CDATA[This webinar and guide covers:

 Use SEM campaign data to develop social marketing programs
 Measure the value of viral campaigns
 Work with your peers to develop integrated campaign

Download this guide here.
]]></description>
			<content:encoded><![CDATA[<p>This <a href="http://www.omniture.com/go/27808">webinar and guide</a> covers:</p>
<ul>
<li> Use SEM campaign data to develop social marketing programs</li>
<li> Measure the value of viral campaigns</li>
<li> Work with your peers to develop integrated campaign</li>
</ul>
<p><a href="http://www.omniture.com/go/27808">Download this guide here</a>.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SPONSOR MESSAGE: Start Ranking Higher in Search Results with the Free Yield SEO Analyzer</title>
		<link>http://searchengineland.com/sponsor-message-start-ranking-higher-in-search-results-with-the-free-yield-seo-analyzer-2-38300</link>
		<comments>http://searchengineland.com/sponsor-message-start-ranking-higher-in-search-results-with-the-free-yield-seo-analyzer-2-38300#comments</comments>
		<pubDate>Wed, 17 Mar 2010 03:07:02 +0000</pubDate>
		<dc:creator>Search Engine Land</dc:creator>
				<category><![CDATA[Sponsor Messages]]></category>

		<guid isPermaLink="false">http://searchengineland.com/?p=38300</guid>
		<description><![CDATA[Instantly see how well your website&#8217;s pages are optimized. The free Yield SEO Analyzer is a great place to start.  It thoroughly evaluates your pages and provides easy-to-understand advice about what you can do to rank higher in search results pages. It&#8217;s a great first step toward a better optimized website.  Get started [...]]]></description>
			<content:encoded><![CDATA[<p>Instantly see how well your website&#8217;s pages are optimized. The <strong>free</strong> <a href="http://www.yieldsoftware.com/sel-analyzer" rel="nofollow">Yield SEO Analyzer</a> is a great place to start.  It thoroughly evaluates your pages and provides easy-to-understand advice about what you can do to rank higher in search results pages. It&#8217;s a great first step toward a better optimized website.  <a href="http://www.yieldsoftware.com/sel-analyzer" rel="nofollow">Get started today</a>!</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SPONSOR MESSAGE: Are You Serving the Same Web Content to Everyone? Using Segmentation to Retain and Attract Different Audiences</title>
		<link>http://searchengineland.com/sponsor-message-are-you-serving-the-same-web-content-to-everyone-using-segmentation-to-retain-and-attract-different-audiences-2-37898</link>
		<comments>http://searchengineland.com/sponsor-message-are-you-serving-the-same-web-content-to-everyone-using-segmentation-to-retain-and-attract-different-audiences-2-37898#comments</comments>
		<pubDate>Fri, 12 Mar 2010 02:55:13 +0000</pubDate>
		<dc:creator>Search Engine Land</dc:creator>
				<category><![CDATA[Sponsor Messages]]></category>

		<guid isPermaLink="false">http://searchengineland.com/?p=37898</guid>
		<description><![CDATA[This webinar and guide covers:

 A formula for Web site conversion
 The four main psychographics to use to begin segmentation
 How Digg appeals differently to segments to keep visitors coming back to their site

Download Now
]]></description>
			<content:encoded><![CDATA[<p>This <a href="http://www.omniture.com/go/27443" rel="nofollow">webinar and guide</a> covers:</p>
<ul>
<li> A formula for Web site conversion</li>
<li> The four main psychographics to use to begin segmentation</li>
<li> How Digg appeals differently to segments to keep visitors coming back to their site</li>
</ul>
<p style="text-align: center;"><a href="http://www.omniture.com/go/27443" rel="nofollow">Download Now</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SPONSOR MESSAGE: Drive more traffic with Bing</title>
		<link>http://searchengineland.com/sponsor-message-drive-more-traffic-with-bing-2-37618</link>
		<comments>http://searchengineland.com/sponsor-message-drive-more-traffic-with-bing-2-37618#comments</comments>
		<pubDate>Tue, 09 Mar 2010 01:04:46 +0000</pubDate>
		<dc:creator>Search Engine Land</dc:creator>
				<category><![CDATA[Sponsor Messages]]></category>

		<guid isPermaLink="false">http://searchengineland.com/?p=37618</guid>
		<description><![CDATA[Want to improve traffic to your site?  It&#8217;s easy! The BingTM Toolbox provides everything you need to get started to optimize your site for increased traffic and an improved user experience.  The all-inclusive set of tools makes it easy to get started.  Learn more in the Bing Toolbox.
]]></description>
			<content:encoded><![CDATA[<p>Want to improve traffic to your site?  It&#8217;s easy! The <a href="http://www.bing.com/toolbox/?WT.mc_id=sel_webmaster" rel="nofollow">Bing<sup>TM</sup> Toolbox</a> provides everything you need to get started to optimize your site for increased traffic and an improved user experience.  The all-inclusive set of tools makes it easy to get started.  <a href="http://www.bing.com/toolbox/?WT.mc_id=sel_webmaster" rel="nofollow">Learn more in the Bing Toolbox</a>.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SPONSOR MESSAGE: Are You Serving the Same Web Content to Everyone? Using Segmentation to Retain and Attract Different Audiences</title>
		<link>http://searchengineland.com/sponsor-message-are-you-serving-the-same-web-content-to-everyone-using-segmentation-to-retain-and-attract-different-audiences-37379</link>
		<comments>http://searchengineland.com/sponsor-message-are-you-serving-the-same-web-content-to-everyone-using-segmentation-to-retain-and-attract-different-audiences-37379#comments</comments>
		<pubDate>Thu, 04 Mar 2010 22:25:41 +0000</pubDate>
		<dc:creator>Search Engine Land</dc:creator>
				<category><![CDATA[Sponsor Messages]]></category>

		<guid isPermaLink="false">http://searchengineland.com/?p=37379</guid>
		<description><![CDATA[
This webinar and guide covers:

 A formula for Web site conversion
 The four main psychographics to use to begin segmentation
 How Digg appeals differently to segments to keep visitors coming back to their site

Download Now
]]></description>
			<content:encoded><![CDATA[
<p>This <a href="http://www.omniture.com/go/27443" rel="nofollow">webinar and guide</a> covers:</p>
<ul>
<li> A formula for Web site conversion</li>
<li> The four main psychographics to use to begin segmentation</li>
<li> How Digg appeals differently to segments to keep visitors coming back to their site</li>
</ul>
<p style="text-align: center;"><a href="http://www.omniture.com/go/27443" rel="nofollow">Download Now</a></p>
]]></content:encoded>
			<wfw:commentRss>http://searchengineland.com/sponsor-message-are-you-serving-the-same-web-content-to-everyone-using-segmentation-to-retain-and-attract-different-audiences-37379/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SPONSOR MESSAGE: The Best and Worst of Paid Search in 2009 &#8211; Why Most Ads Fail the Test</title>
		<link>http://searchengineland.com/sponsor-message-the-best-and-worst-of-paid-search-in-2009-why-most-ads-fail-the-test-2-36949</link>
		<comments>http://searchengineland.com/sponsor-message-the-best-and-worst-of-paid-search-in-2009-why-most-ads-fail-the-test-2-36949#comments</comments>
		<pubDate>Thu, 25 Feb 2010 22:29:04 +0000</pubDate>
		<dc:creator>Search Engine Land</dc:creator>
				<category><![CDATA[Sponsor Messages]]></category>

		<guid isPermaLink="false">http://searchengineland.com/?p=36949</guid>
		<description><![CDATA[This independent report covers:

 Why over 50% of ads reviewed failed
 Industry-specific SEM recommendations
 How to think outside the click

Download Now
]]></description>
			<content:encoded><![CDATA[<p>This <a href="http://www.omniture.com/go/27055" rel="nofollow">independent report</a> covers:</p>
<ul>
<li> Why over 50% of ads reviewed failed</li>
<li> Industry-specific SEM recommendations</li>
<li> How to think outside the click</li>
</ul>
<p><a href="http://www.omniture.com/go/27055" rel="nofollow">Download Now</a></p>
]]></content:encoded>
			<wfw:commentRss>http://searchengineland.com/sponsor-message-the-best-and-worst-of-paid-search-in-2009-why-most-ads-fail-the-test-2-36949/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SPONSOR MESSAGE: Stop Being a Robot</title>
		<link>http://searchengineland.com/sponsor-message-stop-being-a-robot-2-36723</link>
		<comments>http://searchengineland.com/sponsor-message-stop-being-a-robot-2-36723#comments</comments>
		<pubDate>Tue, 23 Feb 2010 01:53:37 +0000</pubDate>
		<dc:creator>Search Engine Land</dc:creator>
				<category><![CDATA[Sponsor Messages]]></category>

		<guid isPermaLink="false">http://searchengineland.com/?p=36723</guid>
		<description><![CDATA[How much time do you waste every day working tediously on boring, repetitive SEM tasks that would be much better performed by a robot? Put an end to this nonsense and adopt Acquisio SEARCH as your sidekick. Automate the robot work, save time, improve performance and take control of your life. Contact us now to [...]]]></description>
			<content:encoded><![CDATA[<p>How much time do you waste every day working tediously on boring, repetitive SEM tasks that would be much better performed by a robot? Put an end to this nonsense and adopt <a href="http://mkt.acquisio.com/StopBeingaRobotshortnovideo.html?utm_source=Third_Door_Media&#038;utm_medium=Banner_Ads&#038;utm_campaign=leadgen&#038;utm_content=70140000000IEgu" rel="nofollow">Acquisio SEARCH</a> as your sidekick. Automate the robot work, save time, improve performance and take control of your life. Contact us now to find out more or to <a href="http://mkt.acquisio.com/StopBeingaRobotshortnovideo.html?utm_source=Third_Door_Media&#038;utm_medium=Banner_Ads&#038;utm_campaign=leadgen&#038;utm_content=70140000000IEgu" rel="nofollow">get a live demo of Acquisio SEARCH</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://searchengineland.com/sponsor-message-stop-being-a-robot-2-36723/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SMX West Next Week in Silicon Valley &#8211; Register Today!</title>
		<link>http://searchengineland.com/smx-west-next-week-in-silicon-valley-register-today-36660</link>
		<comments>http://searchengineland.com/smx-west-next-week-in-silicon-valley-register-today-36660#comments</comments>
		<pubDate>Mon, 22 Feb 2010 16:25:16 +0000</pubDate>
		<dc:creator>Search Engine Land</dc:creator>
				<category><![CDATA[SEM Industry: Conferences]]></category>
		<category><![CDATA[SEM Industry: Search Marketing Expo - SMX]]></category>
		<category><![CDATA[SMX & SMN Alerts]]></category>
		<category><![CDATA[Sponsor Messages]]></category>
		<category><![CDATA[Top News]]></category>

		<guid isPermaLink="false">http://searchengineland.com/?p=36660</guid>
		<description><![CDATA[There’s still time, but not much. Register now for Search Marketing Expo – SMX West and you’ll save $200 off on site rate!
SMX West happens March 2-4 at the Santa Clara Convention Center. Here’s what’s in store:
Exceptional Content: More than 50 sessions for search marketers of every skill level will be presented. Sessions will cover [...]]]></description>
			<content:encoded><![CDATA[<p>There’s still time, but not much. Register now for Search Marketing Expo – <a href="http://searchmarketingexpo.com/west?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-home">SMX West</a> and you’ll save $200 off on site rate!</p>
<p>SMX West happens March 2-4 at the Santa Clara Convention Center. Here’s what’s in store:</p>
<p><strong>Exceptional Content:</strong> More than 50 sessions for search marketers of every skill level will be presented. Sessions will cover all of the search topics: paid search advertising (PPC), natural search optimization (SEO), local/mobile search, social media, real-time search and much more. See the <a href="http://searchmarketingexpo.com/west/2010/agenda-at-a-glance?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-ataglance">agenda</a> for further information.</p>
<p><strong>Keynotes &amp; Presenters</strong>: You’ll be treated to three outstanding keynote presentations – Microsoft CEO Steve Ballmer, Google’s Director of Research Peter Norvig, and The State of the Search Union panel of search experts. They will be joined by over 125 of the best minds in search marketing who will share their tactics and experiences. Take a look at <a href="http://searchmarketingexpo.com/west/2010/speakers?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-speakers">who&#8217;s speaking</a>!</p>
<p><strong>Connections</strong>: Meeting others at SMX who share your interests isn’t left to chance. Network before the show with SMX Connect, the official online social networking tool of the conference. On site, participate in the &#8220;Meet &amp; Greet&#8221; kickoff reception, SMX Expo Hall Reception sponsored by Ask.com, and Birds-of-a-Feather topic lunch tables. And you won&#8217;t want to miss SMX West After Dark, sponsored by Bing.</p>
<p><strong>Conveniences</strong>: We provide the extras that make conference attendance a little easier: Wifi, hot lunches, all-day snacks, online pre-show scheduling and networking, and much more!</p>
<p><a href="http://searchmarketingexpo.com/west/2010/register?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-reg">Register now</a> to secure your spot. All Access passes are an incredible value at just $1395. Other passes are also available, including free Expo Hall passes for those who pre-register. Click here for <a href="http://searchmarketingexpo.com/west/2010/benefits?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-passben">descriptions</a>.</p>
<p>SMX West is programmed by the editors of Search Engine Land, who have been reporting on and analyzing the search industry since its inception. You’ll be satisfied with the SMX West experience; we <a href="http://searchmarketingexpo.com/west/2010/guarantee?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-guarantee">guarantee</a> it!</p>
<p><a href="http://searchmarketingexpo.com/west/2010/register?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-reg"><strong>Register today online</strong></a> or call (877) 242-5242. Become a more effective, innovative and inspired search marketing by attending SMX West!</p>
<p>PS: Interested in sending your team? You’ll save 20-35% when you register 3 or more people. Check out our attractive <a href="http://searchmarketingexpo.com/west/2010/group-registration?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-groupreg">group rates</a>!</p>
<p>SMX West is designed for you! Check out these topic-specific conference previews:</p>
<ul>
<li><a href="http://searchmarketingexpo.com/blog/20100203-095442.php?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-seodream">Advanced SEOs</a> by Bruce Clay</li>
<li><a href="http://searchmarketingexpo.com/blog/20100201-084615.php?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-ppcdream">PPC Professionals</a> by Matt Van Wagner</li>
<li><a href="http://searchmarketingexpo.com/blog/20100118-145212.php?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-begdream">Search Marketing Beginners</a> by Disa Johnson</li>
<li><a href="http://searchmarketingexpo.com/blog/20100217-131411.php?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-inhousedream">In-house Marketers</a> by Jessica Bowman</li>
<li><a href="http://searchmarketingexpo.com/blog/20100216-151827.php?utm_source=tdm&amp;utm_medium=sel&amp;utm_campaign=1week-analyticsdream">Analytics Practitioners</a> by Feras Alhlou</li>
</ul>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SPONSOR MESSAGE: Online Testing 101: Over 20 Tips to Run Effective Online Tests</title>
		<link>http://searchengineland.com/sponsor-message-online-testing-101-over-20-tips-to-run-effective-online-tests-36500</link>
		<comments>http://searchengineland.com/sponsor-message-online-testing-101-over-20-tips-to-run-effective-online-tests-36500#comments</comments>
		<pubDate>Fri, 19 Feb 2010 01:34:10 +0000</pubDate>
		<dc:creator>Search Engine Land</dc:creator>
				<category><![CDATA[Sponsor Messages]]></category>

		<guid isPermaLink="false">http://searchengineland.com/?p=36500</guid>
		<description><![CDATA[This webinar and guide covers:

 Which test variables produce the highest ROI
 Why test preparation is critical for success
 Test execution best practices

Download Now
]]></description>
			<content:encoded><![CDATA[<p>This <a href="http://www.omniture.com/go/26796" rel="nofollow">webinar and guide</a> covers:</p>
<ul>
<li> Which test variables produce the highest ROI</li>
<li> Why test preparation is critical for success</li>
<li> Test execution best practices</li>
</ul>
<p><a href="http://www.omniture.com/go/26796" rel="nofollow">Download Now</a></p>
]]></content:encoded>
			<wfw:commentRss>http://searchengineland.com/sponsor-message-online-testing-101-over-20-tips-to-run-effective-online-tests-36500/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SPONSOR MESSAGE: Are You Serving the Same Web Content to Everyone?</title>
		<link>http://searchengineland.com/sponsor-message-are-you-serving-the-same-web-content-to-everyone-36043</link>
		<comments>http://searchengineland.com/sponsor-message-are-you-serving-the-same-web-content-to-everyone-36043#comments</comments>
		<pubDate>Fri, 12 Feb 2010 02:51:29 +0000</pubDate>
		<dc:creator>Search Engine Land</dc:creator>
				<category><![CDATA[Sponsor Messages]]></category>

		<guid isPermaLink="false">http://searchengineland.com/?p=36043</guid>
		<description><![CDATA[Using Segmentation to Retain and Attract Different Audiences
This webinar and guide covers:  

 A formula for Web site conversion
 The four main psychographics to use to begin segmentation
 How Digg appeals differently to segments to keep visitors coming back to their site

Download Now
]]></description>
			<content:encoded><![CDATA[<p>Using Segmentation to Retain and Attract Different Audiences</p>
<p>This <a href="http://www.omniture.com/go/26762" rel="nofollow">webinar and guide</a> covers:  </p>
<ul>
<li> A formula for Web site conversion</li>
<li> The four main psychographics to use to begin segmentation</li>
<li> How Digg appeals differently to segments to keep visitors coming back to their site</li>
</ul>
<p><a href="http://www.omniture.com/go/26762" rel="nofollow">Download Now</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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