Bing, Yahoo Now Neck & Neck In US Search Market Share

Bing's slow growth in US search market share continues, and Microsoft's two-and-a-half-year-old search engine is now practically neck-and-neck with Yahoo. Both, however, remain far behind Google. The latest comScore numbers show Bing increasing its market share in November to an even 15 percent, while Yahoo's dropped to 15.1 percent. Google holds 65.4 percent of the market, a small drop from October. This is comScore's "explicit" search measurement, which doesn't include things like slideshows and certain Google Instant Search queries. It also doesn't reflect mobile search queries. [...]


Google Zeitgeist 2011: Rebecca Black, Lego Alien & Steve Jobs

Google released the Google Zeitgeist 2011 today. Google made several lists this year and even broke them down by country. You can play with the interactive lists at googlezeitgeist.com. Those in the picture above are included in the "fastest rising searches" category, including Rebecca Black, Google+, Ryan Dunn, Casey Anthony, Battlefield 3, iPhone 5, Adele, 東京 電力, Steve Jobs and iPad 2. Google summed up the year also in this video: Here is a partial text based list: Fastest-Rising Toys 1. Lego Alien Conquest 2. Unova Pokedex 3. Fluttershy Fastest-Rising Costu [...]


Survey Says SEO The Single Most Important Marketing Channel For SMBs

SEO: one channel to rule them all? A new "merchant confidence survey" from lead-gen company MerchantCircle/Reply.com, among 2,500 US small businesses, finds that search engine optimization is the marketing channel they would choose if they could choose only one. The question asked was: "If you had to put all your marketing time and budget into only one channel, what would it be?" The list of choices included SEO, paid search, mobile, social and traditional media. As you can see below SEO beats everything else by a mile. What's also interesting is how high "traditional media" ranked. [...]


YouTube Passes 20 Billion Video Views In One Month

Online video viewership reached record levels in October, with YouTube passing the 20 billion views mark for the first time. That number represents a little less than 50% of all videos watched in the U.S., according to the latest statistics shared by comScore. U.S. Internet users watched an all-time high of 42.6 billion videos during October, with YouTube accounting for 20.9 billion of those views -- 49.1% of the total. ComScore credits YouTube/Google with an audience of just under 161 million unique viewers, almost triple the reach of Facebook, which was second with a little less than 60 m [...]


Hitwise: Bing-powered Search Share Inches Up; One-Word Queries Also Rising

Bing-powered search made small gains in U.S. market share during October, according to the latest Hitwise numbers. Bing gained 3% between September and October, going from 12.8% market share to 13.23%, while Yahoo also rose slightly from 15.27% to 15.39%. Combined, that boosted Bing-powered share among major search engines to 28.62% … still a far cry from Google's estimated 65.38% of the US search market. Meanwhile, more interesting to me is Hitwise's take on search query lengths. In the same news release today, Hitwise estimates that 27.23% of searches were one word long in Octob [...]


Search Engine Market Share Remains Steady In October, comScore Says

There wasn't much change in U.S. search engine market share during October based on the latest numbers that comScore is reporting for the major/general search engines. The figures haven't been posted on comScore's website yet, but they have been distributed to industry analysts already. (Update: They've been posted now.) Here's a look: Google: market share in October was 65.6%, down 0.7% from October 2010, but up from 65.3% in September. Yahoo: 15.2% in October, down from 15.5% in September Bing: 14.8% in October, up from 14.7% in September So, comScore pegs the Bing-Yahoo combi [...]


Infographic: The Top Three US Search Engines

How big is Google compared to competitors Bing and Yahoo -- and can they catch it? One metric is the number of searches each search engine handles in a given month. Search Engine Journal created a nice infographic charting these figures over the past few years. It highlights Bing's climb, mostly at Yahoo's expense: Want the infographic for yourself? You'll find it here: Comparison Of The Top Three Search Engines: Bing+Yahoo > Google? Remember, it's possible for a search engine to see its share of searches drop while the actual number of searches -- the search volume -- rises. Also, [...]


Report: Tablets Replacing PC News Consumption For Many

A new report on tablet ownership and usage, from the Pew Research Center's Project for Excellence in Journalism, finds that 11 percent of US adults own tablets (mostly iPads) and 77 percent use them daily. Beyond this 53 percent of tablet owners consume news on these devices on a daily basis. The report focuses primarily on news consumption on tablets. However we know from numerous other studies that tablet owners are also highly engaged shoppers as well. Tablet owners are more educated, affluent and employed than the general US population. And they're using tablets to access news instea [...]


Larry Page Ousts Mark Zuckerberg As Most Popular On Google+

It looks like adding a suggested user list to Google+ has finally paid off in solving its "Mark Zuckerberg problem." Facebook's CEO is no longer the most popular person on Google+, having just now been passed by Google CEO Larry Page. Zuckerberg has been the most followed user since the first week that Google+ launched. That's despite never once having posted to Google Plus. Suggested User List Launched On September 3, Google launched a Google+ suggested user list, encouraging Google+ users to "follow public posts from interesting and famous people," as you can see below: You'll find [...]


Why You Can’t Compare Google+ User Figures To Facebook & Twitter

Google announced that Google+ has 40 million users today. Woo-hoo! That's nearly half what Twitter claims, right? And while it's below Facebook's 800 million, Google's getting there, right? Wrong. The number simply can't be compared to Facebook and Twitter. Active Users Vs. Sign-Ups Let's start with Facebook. At various points, Facebook has given out a count of how many users it has. Currently, on its stats page, Facebook claims 800 million active users. Active users are key here. By active, Facebook means people who have logged into Facebook at least once per month. Facebook has many mor [...]


Hitwise: Google Back Above 66% US Market Share

Google has inched back above the 66% market share threshold in the latest numbers from Experian Hitwise. And both Bing and Yahoo saw slight drops during the month of September. Hitwise explains that this is pretty normal: Google's market share has risen for five of the past six Septembers, while Yahoo's has declined in each of the past five Septembers. It was just six months ago that Hitwise credited Bing-powered search -- i.e., Bing and Yahoo together -- with slightly more than 30% market share. [...]


Compete.com: Google Slowly Losing Market Share, Bing Slowly Gaining

Compete.com has weighed in with its US search engine market share statistics, and the results mirror what others have been reporting in recent months: small, slow losses in Google's market share, and correspondingly slow gains for Bing. According to Compete's research, Google-powered search (which includes both Google and AOL) had 68.3% of the US market in August, down from 69% in July. Bing-powered search -- Bing and Yahoo combined -- held 31.7% of the market in August, up from 31% in July. Compete's chart also shows continued rises in search activity, with overall query volume up 1 [...]


One Year Later, Bing-Powered Search Takes 4% Market Share From Google – Hitwise

It's been a year since Bing began powering the natural search results on Yahoo and the combination has gained a little more than 4% market share in the U.S. since then. Google has dropped more than six percentage points in the same time period. All of that is according to the latest Experian Hitwise report, which covers US search activity in August. Hitwise says Bing-powered search accounted for 28.99% of all searches last month, up from 28.05% the previous month. But in the bigger picture, Bing-powered search has upped its market share by about 4% since Yahoo began using Bing's sear [...]


Twitter Hits 100 Million ‘Active’ Users

Started just 5 years ago, Twitter announced today at the "State of the Union" that they have officially reached their 100 millionth 'active' user.  Of the active users, 55% use Twitter on their mobile devices.  Each month over 400 million unique visitors use Twitter.com alone.  Today Twitter is posting a billion tweets every five days, about 8,900 per second. Out of these 100 Million users, more than half log in to Twitter daily to use the service. Also, while  many people use the service, not all actually tweet.  40% of all of the active users simply use Twitter to follow others. [...]


Pew: 65% Of Online Adults Now Use Social Networks

It comes as no surprise that social networking is one of the top online activities, exceeded only by email and search according the Pew Internet Project. The most noteworthy finding of a new Pew report on social networking is that its growth is most pronounced among older Americans: The frequency of social networking site usage among young adult internet users under age 30 was stable over the last year – 61% of online Americans in that age cohort now use social networking sites on a typical day, compared with 60% one year ago. However, among the Boomer-aged segment of internet users ages 50 [...]


Yahoo Gains In Latest Hitwise Market Share Report; Google, Bing Down

Google and Bing both saw slight declines in search market share last month, while Yahoo gained a bit to rise back above 15%. That's according to the Experian Hitwise report for July, 2011. These numbers are somewhat similar to what comScore shared yesterday, with Yahoo also on the rise last month. [...]


Yahoo Up, Google Down, Bing Flat: comScore

It's that time of month. The financial analysts are publishing the comScore search market share data again, just ahead of comScore's own press release. Last night Business Insider had the numbers up first, which I then confirmed with comScore directly. Below are the July market share figures, as well as those for the past two months. In July Google appears to be off somewhat, while Yahoo has gained a fraction. AOL also added a tenth of a percent. Ask and Bing were flat. The combined "search alliance" share now stands at 30.5 percent. Even though many people will try and wring some dr [...]


Top Internet Activities? Search & Email, Once Again

What's the most popular internet activity? It's a tie between those perennial winners, search and email. A new survey finds both are done by 92% of online adults in the United States. Most Popular Activities The stats come from a Pew Internet survey from May 2011, out today. Here's the trend chart from the survey: You can see from the chart that both email and search have been the most popular internet activities since Pew has run these type of surveys back in 2002. Typically, email has been just slightly more popular than search, but the two are tied at being conducted by 92% of interne [...]


Bing Users Are From Internet Explorer; Google Users From Firefox, Chrome & Safari

While almost 75% of Bing visitors in North America use Internet Explorer, only about 40% of Google's search visitors use the web's most popular browser. Instead, Google deals with Firefox, Apple's Safari and Google's own Chrome browser cause those to combine and outdistance IE usage. Internet Explorer Is Big On Bing The figures come from a new report by Chitika, which analyzed a week's worth of traffic across its ad network sites from July 20 to 26, 2011, for North America. Chitika says almost 75% of all Bing search traffic comes from IE users: Our internal stats here at Search Engin [...]


Bing Gains In Customer Satisfaction, Facebook “Near The Bottom” — Report

The 2011 American Customer Satisfaction Index (ACSI) "e-business report is out. Google, Bing and the entire "Internet Search Engines & Portals" category seems to have done well. In particular Bing and Ask improved significantly over last year. Facebook's report card, on the other hand, is not as likely to make mom and dad happy. The social network actually gained three points in this year's survey. However, according to Foresee Results which maintains the report, it's nothing to celebrate: Facebook continues to register as one of the lowest-scoring companies measured by the ACSI. To pu [...]


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