Microsoft-Yahoo Search Deal On Track For Completion

According to AllThingsD the MicroHoo search deal is nearing completion and "definitive agreement" status. Speculation that the deal was in trouble started happening when the two companies failed to meet their self-imposed October 27 deadline to finalize the complex agreement. However it appears the circumstances were just as reported in the parties' 8-K filing with the US Securities & Exchange Commission: The Letter Agreement specified that the parties would execute Definitive Agreements by October 27, 2009, but given the complex nature of the transaction, there remain some details to be [...]

Filed in: Legal: General, Microsoft: Bing, Yahoo: General, Yahoo: Partnerships, Yahoo: Search, Yahoo: Search Ads


Yahoo Launches Mobile Site En Español

Yahoo has smartly launched a Spanish Language version of its mobile homepage. The company cites Census data that reflect a population of 46 million Hispanic people in the US. Yahoo also cited comScore data that show tremendous mobile internet growth among Hispanics, which is "outpacing that of all other groups, with 88% of Hispanics consuming content on their mobile phones." Here's the new Spanish language mobile homepage, which mirrors the look and feel of the English-language version: Here's the PC version; note the tile ad en Espanol: The ad below from the Spanish mobile si [...]

Filed in: Yahoo: Display Ads, Yahoo: General, Yahoo: Mobile & Go


Google Plays It Safe With ‘09 Veterans Day Logo

If you visit Google.com today, you will see a special logo for Veterans Day. The logo is less complex when compared to last years, where Google had to fix their Veterans Day logo. Last year, Google placed hats on top of each letter on the Google logo, the hats included Army, Navy, Air Force, and Marines. But they forgot one, the U.S. Coast Guard, which they added later. Google also has a logo on Google.co.uk for Remembrance Day: Bing has a Veterans Day Theme: Yahoo typically skips adding a special logo for today, which is what they have done today. But you can see more [...]

Filed in: AOL: General, Ask: General, Google: Logos, Microsoft: General, SEM Industry: General, Yahoo: General


How Google & Yahoo Make Money Off A Twitter Typo Domain

Like many people, I misspelled a domain name today when I was trying to visit a web site. I typed Twiter.com (with one T) rather than Twitter.com. I wasn't surprised to land on a site with ads, as is common when entering typos. I was surprised that both Google and Yahoo were making money off those ads. Google has a program known as AdSense For Domains, previously known as DomainPark. Got a tasty domain but no content for it? AdSense For Domains will put lucrative ads up on it, for you (really lucrative: see more here and here). The practice is known as domaining. And before some domainer [...]

Filed in: Features: Analysis, Google: AdSense, Search Ads: Domaining, Top News, Yahoo: General


Halloween ‘09 From Google, Yahoo, Bing & Others

Today is Halloween and the search engines have logos up for the special day. Before I post the logos, here are some posts from others in the community on Halloween. Matt Cutts of Google had a holy costume. Google Blogoscoped noticed Google added trick or treat to their robots.txt file. Bing has a special visual search edition for today. Bruce Clay's team dressed up and PPC Heros added some funk. Finally, the logos you see below is reposted from the Search Engine Roundtable. Google has four Doodles: Yahoo (Flash): AOL (Flash): YouTube: Bing: Ask.com: [...]

Filed in: AOL: General, Ask: General, Google: Logos, Microsoft: General, SEM Industry: Community, Top News, Yahoo: General


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