Yahoo Neighbors Adds Community Conversation To Local Search

Sep 5, 2009 at 2:53am ET by Matt McGee

After a trial run in four markets, Yahoo has just launched Neighbors nationwide. Neighbors is an interesting and potentially very strong addition to Yahoo Local's offerings. It's been around since November 2007, when it debuted in two California markets. More recently, it's been available in the San Francisco area, New York, Chicago, and Dallas. There's no formal announcement of the service yet, just a lone tweet posted earlier tonight from the Yahoo Real Estate account. But don't let that distract you from what could become a successful local effort, particularly in larger cities with a large [...]

Filed in: Features: Analysis, Top News, Yahoo: Maps & Local

What Micro-Hoo Might Mean For Local Search

Jul 31, 2009 at 1:19pm ET by Matt McGee

As the dust begins to settle on the Microsoft-Yahoo search deal, we're finding that this week's announcement raised as many questions as it answered. The companies told Danny and Greg that the agreement covers "web, image, and video search." But what about the many search verticals that Yahoo and Microsoft are involved in? These are areas that, if not technically covered by the "web, image, and video search" label, are certainly highly connected to those products. And they're likely to feel the impact of Micro-Hoo's plans in some way, at some point. One of those verticals is the Local/Maps [...]

Filed in: Microsoft: Bing Maps & Local, Microsoft: Business Issues, Top News, Yahoo: Business Issues, Yahoo: Maps & Local

Yahoo Improves Local Search Results With More Business Info

Jul 30, 2009 at 2:01pm ET by Matt McGee

Yahoo has announced a nice change to the way it shows local search results for businesses. The Local Shortcut, which has always indicated things like how many reviews/ratings a business has, is now expanded to include the actual text of those reviews and other information like photos and driving directions. All of this is available right inside the shortcut. As you see above, the new options appear as tabs below the business entry. Clicking any tab opens up a new layer of content so users can see the photos, read the reviews, or get driving directions with no extra clicks needed. [...]

Filed in: Yahoo: Maps & Local, Yahoo: Search

Yahoo Improves EU Mapping, Does It Still See Maps As Strategic?

Jun 12, 2009 at 10:18am ET by Greg Sterling

These days it's hard to remember that at one time Yahoo was the pioneer in dynamic mapping. It introduced enhanced local search features and capabilities into the map before Google, Microsoft and MapQuest. At a certain point, however, Yahoo opted out of the map feature wars that erupted between Google and Microsoft (StreetView, 3D, aerial, UGC). Since that time there have been a range of incremental improvements for Yahoo Maps. Accordingly the company said that it has given Yahoo Maps a "face lift" in the UK, and in France. There are a range of improvements discussed. While these ongoing im [...]

Filed in: Features: Analysis, Yahoo: Business Issues, Yahoo: Employees, Yahoo: Maps & Local

Yahoo Launches Placemaker, Adding “Whereness” To Unstructured Internet Data

May 20, 2009 at 2:56pm ET by Greg Sterling

Yesterday Yahoo spoke about taking search much more into the real world by turning "web pages" into "web objects." Today there were a couple of announcements at the Where 2.0 conference related to identifying unstructured data online and linking it according to places and locations -- in other words made geo-relevant. Tyler Bell of Yahoo gave the talk at Where about a "geo-enriched location-aware internet." Where is a very developer-focused event. Bell's talk was essentially about building the location "infrastructure" that will help support the vision articulated at the Yahoo Search event [...]

Filed in: Yahoo: APIs, Yahoo: Maps & Local, Yahoo: Search

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