Search Market Share: Yahoo Hits New Low About To Slip Into Single-Digits

us-map-bing-google-yahoo-featured On the heels of Yahoo's Q1 2014 earnings in which its search business showed signs of life, comScore released new monthly search market share figures for the US market. They show Yahoo with 10.1 percent of the market -- a new low for the company. It would appear that Yahoo is continuing its long, slow, market-share decline and about to slip into single-digits for the first time. In absolute numbers, however, Yahoo search query volumes were up. So were Yahoo's rivals. By comparison, Google was flat and Bing was up 0.2 points. It appears that Bing continued to siphon off Yahoo's usage. [...]


Yahoo Search App Gets iOS 7 Design Upgrade & More

yahoo-search-app Yahoo has pushed out a new update to their iOS Yahoo Search app in the Apple App Store. The new update is version 3.0 and touts a new minimalistic design to match the iOS 7 design themes. Yahoo said in the release notes: New minimalist design puts the focus on your results so you can get the information you need in a snap. The app let's you search over SSL, which Yahoo switched to on their web search back in January. Here are some screen shots of the new design: [...]


Yahoo Rolling Out Indoor Maps (via Nokia)

Yahoo indoor maps Yahoo has started to integrate indoor maps into its newly upgraded mapping product. Even though Yahoo CEO Marissa Mayer didn't want to go head to head with Google in "local" (read: maps), Yahoo has been improving its mapping and local search user experiences of late. The inclusion of venue maps comes courtesy of Nokia's Here division. Yahoo isn't creating these maps itself; Nokia has been collecting and mapping venues in different categories for a number of years and now has coverage in 45 countries, with more than 1,000 venues being added monthly according to the company. Nonetheless, i [...]


Yahoo Gives $10 Million To Help Develop Next-Gen Siri And Better “Contextual Search”

yahoo-featured Several years ago, Yahoo CEO Marissa Mayer, as a then Google employee, spoke about the perfect search engine that could anticipate your needs and which wouldn't require any keywords to deliver results. We're rapidly moving toward searchless content discovery with Siri, Google Now, IBM's Watson, Nuance's Nina, Expect Labs and other "intelligent assistants." Artificial intelligence-powered intelligent assistants (or personal virtual assistants, if you prefer) don't entirely replace keywords in query boxes. However, they represent a successor technology and way to accomplish many of the thin [...]


Aviate Is Yahoo’s Answer To Google Now (And More)

yahoo-aviate-600 Yahoo has bought nearly 30 companies since Marissa Mayer took over as CEO. A large number of those were talent acquisitions -- though not all of them. Among the product or technology acquisitions, Aviate could turn out to be one of the most strategic and important. Emphasis on the word "could." Aviate presents itself as an "intelligent homescreen." It's an Android launcher that organizes and customizes the presentation of your apps. Though not fully mature, Aviate offers a number of different, intriguing opportunities for Yahoo. Aviate can potentially help Yahoo come back in mobile [...]


Yahoo Turns To Yelp To Beef Up Local Search

Yahoo-Yelp deal According to a report appearing today in the Wall Street Journal (WSJ), Yahoo will be incorporating local content and listings from Yelp into its main search results. As the article points out, Yelp has a similar deal with Microsoft-Bing and, of course, with Apple (maps). Yelp has an API that permits third parties to use a portion of its reviews and local listings content. The Bing deal, announced in June of last year, is a more elaborate version of that with a deeper integration. Below is a screenshot of how Yelp content is shown in Bing search results today: Yahoo has recently sta [...]


Where Yahoo Might Again Compete In Search: Mobile

yahoo-mobile-phone-featured Kara Swisher on Friday broke the news that Yahoo was working on two internal (no longer) secret initiatives to get Yahoo back into organic and potentially paid search and thereby separate from Microsoft. Yahoo CEO Marissa Mayer has been critical of the Search Alliance with Bing and its impact on her company. The Search Alliance deal, negotiated by Mayer's predecessor Carol Bartz -- Scott Thompson is like the William Henry Harrison of Yahoo -- is pretty much a failure for Yahoo. It has benefited Microsoft and helped Bing to grow share, but mostly at Yahoo's expense. Google has essentially be [...]


Yahoo-Microsoft Search Tensions On Public Display In Court Ruling

Microsoft has essentially had to sue Yahoo to get the company to fully comply with the terms of their 2010 "Search Alliance" agreement. Yahoo under Marissa Mayer had sought to delay rollouts of Bing search results in Taiwan and Hong Kong, awaiting a new Microsoft CEO. Microsoft CEO Steve Ballmer resigned ahead of schedule under board pressure because of a growing sense that Microsoft's core businesses were increasingly under siege and the company wasn't making sufficient headway. Former Nokia CEO Stephen Elop is arguably the leading candidate to succeed Ballmer. Regarding the Bing rollou [...]


Yahoo Releases New Search Experience For iOS Devices

yahoo-new-logo-240px Yahoo rolled out a newly designed search experience for iOS users today. According to the company, the new design mirrors the PC search update Yahoo launched earlier this year. Now, instead of the previous Yahoo Search tabs, users on iOS mobile devices will see a navigation bar that disappears when a they begin to scroll. Yahoo says that links on the search page have been optimized so that they are easier to tap, and product images have been enlarged for easier viewing, with new sorting, filtering and viewing options to improve the shopping experience. Other updates include a justified l [...]


Surprise: Yahoo Maps Gets A Facelift, New Features

Screen Shot 2013-09-25 at 2.23.13 PM Shortly after she became Yahoo CEO, Marissa Mayer declared (disappointingly) that she wasn't going to invest in Local. It turns out that what she meant was she wasn't going to go head-to-head with Google in Maps. Her predecessor Carol Bartz had outsourced maps (to Nokia), and she wasn't prepared to make a bunch of new investments in mapping infrastructure. Today, Yahoo made something of a surprise announcement that it had refreshed Yahoo Maps and added a few new features. Those include: Pedestrian and public transit routing New and improved aerial images, real-time traffic and [...]


Yahoo Expands Search-Ads Relationship With Chitika Into Mobile

yahoo logo Yahoo has apparently been working with search-ads network Chitika since 2006. Chitika ads appear on various Yahoo PC sites (e.g., Answers, Local) and Yahoo (Bing) search/text ads are syndicated across Chitika’s network of roughly 250,000 publisher sites. Now that relationship is expanding to mobile. According to the news out this morning: The multi-faceted agreement with Yahoo! includes; off--network search syndication, monetization of Yahoo! owned and operated properties, and mobile ad serving and monetization. This deal allows Chitika to continue to provide world-class monetization sol [...]


Yahoo Buys Mobile Startup With Big Search Chops

yahoo Earlier today Yahoo and Jybe announced that the latter was being acquired by the former. Jybe, which I had not heard of previously, is described by Yahoo as "a personalized recommendation company founded with the vision to help people find the things they love to do based on what’s trending in their social circles." It sounds like a "social search" or "social discovery" app. Indeed, all five Jybe team members are former search people -- and former Yahoo employees: As part of this acquisition, we’re welcoming an extremely talented group of engineers and data scientists who will join Ya [...]


Yahoo Clues, App Search & Other Products To Shut Down April 1

yahoo-chopping-block-featured Marissa Mayer is tightening Yahoo's belt. Since taking over as Yahoo's CEO, she's spoken repeatedly on the need to zero in on being part of its users' "daily habits." Today, the company announced the shut down of seven products that don't fit that "daily habit" mantra. Included in the group are a couple search-related products, including one under-the-radar keyword research tool that we (and others) have written about fondly in the past. Yahoo Clues will be shut down on April 1st. It was poorly named and was primarily positioned as a search trends product, but for SEOs it was an inter [...]


Yahoo Launches Mobile-App Search (For PCs) In The UK

Over the weekend there was coverage of a seemingly new feature on Yahoo search: mobile-app search. However that actually launched in the US in the middle of last year. The recent coverage was triggered by the launch of the app-search capability in the UK, which is new. The UI has been improved somewhat since I last looked at it. As an app search tool it's quite nice. Neither Google nor Bing offer anything comparable in their main search engines. Of course users can search directly for Android apps in the Android Market. Somewhat ironically one of the mobile apps that Yahoo discontinu [...]


It’s Official: PayPal President Scott Thompson The New Yahoo CEO

Screen shot 2012-01-04 at 5.23.55 AM AllThingsD reported late yesterday that PayPal president Scott Thompson would likely be named CEO of Yahoo. It's now official; Yahoo just put out its formal press release announcing Thompson's appointment. In appointing Thompson, Yahoo is choosing a leader with a deeper technology and product background than prior CEO Carol Bartz who was abruptly terminated last September. In the interim Yahoo CFO Tim Morse has been serving as CEO. Not going to sell itself now There had been an expectation that Yahoo was going to sell itself or a significant minority stake to a private equity buyer or ano [...]


Yahoo Product Runway: Livestand And IntoNow

Yahoo held its second now annual "Product Runway" event, mc'd by product chief Blake Irving. Irving was assisted by some younger executives from companies that Yahoo had acquired in the recent past. There were four announcements, lead by the formal unveiling of Livestand, Yahoo's long-promised tablet news reader application. It competes with Flipboard, CNN's Zite, AOL Editions, Taptu, Pulse and others. Here is a quick summary of the four announcements: Livestand: Described as a "personalized living magazine," it's a mix of Yahoo's own content and third party content. There will b [...]


Yahoo Builds App Search For PC, AppSpot For iPhone, Android

Screen shot 2011-06-15 at 8.44.58 PM Shashi Seth, SVP of Search & Marketplaces at Yahoo believes that mobile apps are like websites in the early days of the internet and will only continue to multiply just as websites have done -- seemingly exponentially. Regardless of whether the analogy is 100 percent accurate everyone agrees that app discovery has become a big problem. Among other things, it has given rise to an Amazon app store and several independent app-discovery sites like Chomp. Mobile (and increasingly desktop) apps are are an important new content category that Seth believes must be addressed by search. According [...]


Big Mobile Data Dive From SMX West

I moderated the three mobile sessions on mobile at SMX West earlier this month: Mobile Search Ads, Location Services: The New Local Search? and Mobile Apps. A ton of great advice, stats and data came out of these sessions; you had to be fast to get it all. For those who weren't fast enough or weren't there I've pulled a few of what I think are the salient mobile data points and slides from these sessions. However this is only a partial summary. During two sessions, Microsoft shared these data points: 53% of queries have a local intent (previously discussed on this blog) 46% of quer [...]


Yahoo Local Expands Its Beta To Mobile

Yahoo is making a big push today for its new local search (edit: see below) interface, which offers a somewhat dramatic change both in the content it includes and how it's presented. Greg Sterling actually covered most of this a couple weeks ago here on SEL, but here's a quick recap: The new desktop beta offers a stream-like display of local news, deals, events, and other content that comes from Yahoo editors, local websites and blogs, and community members contributing directly to Yahoo Local. A lot of that content is new to Yahoo Local; some of it expands on Yahoo's recent focus on De [...]


Yahoo Experiments With New UI, Content For Local

It has been quite some time since Yahoo updated its pioneering and once-dominant local destination, Yahoo Local. Now the company is testing a simplified UI that streamlines the user experience and offers new content (including deals) in a number of cities. Below are screens showing the current and new Local UIs. First the existing site and then the new beta site for Local: Overall the new site is less cluttered and more attractive visually. However it is also "missing" some features that are present today. The first thing you notice about the new Local UI is that it's essentia [...]


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