Oct 8, 2010 at 2:40pm ET by Matt McGee

Yahoo CEO Carol Bartz says Facebook has a "creepy" amount of personal information about its users, and could become Yahoo's number one competitor because of the value of that data. Her comments came about 10 days ago at the USA Today CEO Forum in Atlanta, and have just been published today on the paper's website. When the conversation focused on social media, Bartz had this exchange with USA Today's David Lieberman: Q: Who's your biggest single competitor? A: Facebook — not today, but they could be. If they keep going, they will have the vault of information on everybody in the worl [...]

Yahoo News Testing Related Search Results On News Stories

Aug 9, 2010 at 8:04am ET by Matt McGee

Yahoo has shared a sneak preview of a new content module that some users will see below individual stories on Yahoo News. The module shows related Yahoo content -- news articles, photos, and videos -- and also includes a handful of related search query links. The module is currently only being shown to a "fraction" of Yahoo News users, but the company says it's working well already: In its first week, our internal data indicates that user engagement with this related search information in Yahoo! News is nearly twice the amount we see with similar features. We will be rolling this out [...]

Related Topics: Yahoo: News | Yahoo: Search

Yahoo Using Search To Help Determine News Coverage

Jul 5, 2010 at 11:00am ET by Greg Sterling

Yahoo has been investing in news, including original content development. Consistent with its content strategy the company paid roughly $100 million for "content farm" Associated Content just a few months ago. And, according to the New York Times, Yahoo is now planning to use search and search query volume to help drive editorial coverage. Yahoo is going to more systematically pay attention to search queries to help its editorial staff decide what to write about on a forthcoming news blog called "The Upshot." According to the Times: Yahoo software continuously tracks common words, phrases [...]

Related Topics: Top News | Yahoo: News | Yahoo: Search | Yahoo: SEO

Google, Yahoo & Portals Are Top Online News Sources: Study

Mar 15, 2010 at 1:26am ET by Matt McGee

Major news portals -- like Yahoo News, Google News, AOL, and Topix -- are the most commonly used online news sources, beating out the web sites of major news outlets like CNN, CBS, and the New York Times. That's according to the the State of the Media report issued tonight by the Pew Research Center's Project for Excellence in Journalism. The study surveyed more than 2,200 online news consumers between December 28, 2009, and January 19, 2010, and found that more than half of online news readers use a major news portal on a typical day, and among younger news consumers (aged 18-29), more tha [...]

Yahoo Top News Site, Google Second; People Spending More Time With Fewer Sites

Dec 24, 2009 at 11:22am ET by Greg Sterling

According to November comScore data (published by TechCrunch) Google News is the second largest online news property in the world in terms of traffic. Yahoo ranks as the top global news site. Here's the partial comScore list: Yahoo News Google News New York Times sites CNN China’s QQ.com BBC MSN In the US Yahoo still ranks as number one but Google News reportedly falls down the list below the traditional news domains, such as NY Times and CNN. However, over at Nielsen (via Editor & Publisher) the numbers appear to be quite different than the comScore data above -- espe [...]

Become a PRO member and see all articles in our Yahoo: News archives!

PRO Members get unrestricted access to all archives - and more!

Get Our News, Everywhere!

Follow @sengineland

Got a tip? Tell us here!

Most Likes
Most Tweets
Comments

Our Stories Being Liked on Facebook

Search Engine Land Sponsors

Advertise With Us

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

Click to watch SMX conference video

Join us at an upcoming SMX event:

North America

SMX Advanced - June 5-6, 2012
SMX East - Oct. 2-4, 2012
SMX Social Media Marketing - Dec. 5-6, 2012
SMX Toronto - April 2013

EMEA

SMX Paris - June 7-8 2012
SMX Stockholm - Oct. 15-16, 2012
SMX Munich - Apr. 9-10, 2013
SMX London - May 2013

APAC

SMX Melbourne - Sept. 5-6, 2012
SMX Sydney - May 2013

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.