Microsoft-Yahoo Ad Transition Wrapping Up In UK, Ireland & France

Yahoo search users in the UK, Ireland and France will start to see ads from Microsoft's adCenter next week, as the two companies wrap up the transition that began in 2009 with the MSFT-Yahoo search alliance. As part of the transition, search advertisers that are still on Yahoo's platform in those countries will need to migrate to adCenter because Yahoo Search Marketing accounts will shift to read-only status. But, in a blog post today about the pending change, Microsoft suggests monitoring both accounts during the transition: As Yahoo! ad serving moves to adCenter, and your clicks and im [...]


Under Threat Of Being Blocked Google, Facebook Comply With India’s New Internet Censorship Rules

After China and the US, India is the third largest internet market in the world. But India has philosophically aligned itself more with China in pursuing a policy of censorship toward publication of content deemed “offensive” or “objectionable” by individuals, groups or the government. A recently enacted law seeks to remove all such content from the internet in India. Facebook, Google, Yahoo and Microsoft were sued under the law and had been arguing in Indian court that it was all but impossible for them to comply as a practical matter. The law makes online publishers potentially li [...]


Bing Out Of “Betaphase” In Germany, Claims 10 Million Users

Bing is reportedly now out of betaphase in Deutschland. According to Microsoft, Bing has 10 million users or 20 percent of active internet users in Germany: Mittlerweile benutzen fast 10 Millionen Nutzer in Deutschland regelmäßig Bing, das sind 20 Prozent der aktiven Internetnutzer hierzulande. According to several third-party sources, Bing's market share is smaller than the 20 percent figure cited above. For example, the following is StatCounter's search engine data for Germany: Source: StatCounter NetMarketshare generally agrees, showing Bing's PC search share at just ove [...]


Powered By Nokia, The New Yahoo Maps Goes Live

Former Yahoo CEO Carol Bartz will be remembered mainly as a cost cutter who outsourced numerous functions to third parties. A partial list of those includes outsourcing Search to Microsoft, Shopping to PriceGrabber, Real Estate to Zillow and Maps to Nokia/Navteq. And now, the new Nokia-powered Yahoo Maps (NokiHoo) have just gone live in the US and Canada: maps.yahoo.com; espanol.maps.yahoo.com; ca.maps.yahoo.com and qc.maps.yahoo.com. NokiHoo maps are also available in other places around the world, such as Europe, but Yahoo doesn't have the data or has incomplete data outside of the ar [...]


Yahoo Search Data Retention Goes From 90 Days To 18 Months

As the privacy screws tighten in the US and Europe, Yahoo is doing something surprising: extending the time it holds on to personal search records. In 2008 Yahoo decided to retain search records for only three months. Yahoo thus became the most "progressive" of the major search sites with its compressed data-retention policy. Now Yahoo is reversing itself. The Europeans had been demanding search/IP data retention of less than six months. And last January Microsoft agreed to comply with that standard. Google, however, refused to retain search records for less than 18 months. The company c [...]


Become a PRO member and see all articles in our Yahoo: Outside US archives!

PRO Members get unrestricted access to all archives - and more!

Get Our News, Everywhere!

 
  • Advertise With Us
 

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!


Click to watch SMX conference video

Join us at an upcoming SMX event:

North America

EMEA

APAC

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.

SMX Site » | SMX Difference » | SMX News »



 

Search Engine Land Periodic Table of SEO Ranking Factors

Get Your Copy
Read The Full SEO Guide