Yahoo: Partnerships
Get the best search news, tips and resources, delivered each day.
Official: Yahoo’s Results Now Come From Bing
Yahoo just announced the transition from Yahoo Search powered results to Bing powered organic Yahoo search results is now complete. The search...
MSFT Will Challenge Google-Yahoo Japan Deal
In a move that should surprise no one, Microsoft says it will try to block the recently announced Google-Yahoo Japan partnership. In our story...
Yahoo Japan Switches To Google, Microsoft Calls It ‘Anti-Competitive’
AllThingsD reported that the Softbank majority owned Yahoo Japan has decided to replace Yahoo Search (soon Yahoo-Bing) with Google. Yahoo owns a...
Optimizing Yourself For The Yahoo! Microsoft Search Alliance
David Roth is Director Of Search Marketing for Yahoo, as well as being a very large Yahoo advertiser. Offering an insider's perspective, Dave...
Yahoo Begins Testing Bing Powered Results This Month
Yahoo sent out an email discussing some of the organic Yahoo-to-Bing transition topics that are on the mind of their advertisers. The email goes...
With Deeper Facebook Integration, Is This Yahoo’s ‘Tom Jones Moment’?
First the news, which has already been widely reported: Yahoo is more deeply integrating Facebook on its homepage and across many of its...
The Yahoo-Nokia Deal: Some Details & Perspective
Yahoo and Nokia made their anticipated partnership announcement this morning in New York. The public elements of the deal include the following:...
Yahoo Buys Associated Content, Makes An SEO Play
It seems like a match made in SEO heaven: An old, trusted, powerful domain like Yahoo.com and a content factory like Associated Content. That...
Yahoo, Samsung Announce Expanded Mobile Partnership
Yahoo announced this morning that its services will be pre-loaded on millions of Samsung phones worldwide. The new deal expands a relationship...
Following Shopping, Yahoo Partly Outsources Health Vertical To Healthline
The Yahoo strategy of outsourcing content and technology continues. According to a press release, Healthline will support and augment the...
Yahoo Gains AT&T, Loses T-Mobile Search Deal
Earlier this week, we discovered that Yahoo would be the default search engine on AT&T’s first Android handset, the Motorola Backflip....
Yahoo To Broadly Integrate Twitter Across Properties
Earlier this evening Yahoo announced that it had deepened its relationship with Twitter and would be integrating Twitter’s feeds and...
Yahoo Sells “Non-Core” Asset HotJobs For $225 Million
The HotJobs for sale rumor has been around for some time. Yesterday a deal with Monster was finally announced. It is being widely hailed as a...
Yahoo Gains “Default” Search Deal With Ubuntu
One small search victory for Yahoo: a new default search deal with Ubuntu, the free Linux-based operating system. According to Ars Technica:...
The End of Yahoo Shopping? Company Substantially Outsourcing To PriceGrabber
Relatively quietly Yahoo has decided to outsource most of Yahoo Shopping to PriceGrabber. This is analogous to what Yahoo is doing with...
Yahoo Readying For Bing Integration By “Identifying” Engineers Who Will Become Part Of Microsoft
According to a report on Wednesday, Yahoo is in the process of identifying as many as 400 engineers who may be headed to Microsoft after US...
Bartz: Yahoo’s Search Decline Due To Dead Toolbar Deals
Yahoo CEO Carol Bartz says the company’s recent search market share declines are due, in part, to the loss of toolbar deals with HP and...
Yahoo, Microsoft Close Search Deal
It’s somewhat ceremonial, but also an important milestone: Yahoo and Microsoft have announced the finalization and execution of the search...
Canada, Australia Give OK To Microsoft-Yahoo Deal
The governments of Canada and Australia have given their okay to the proposed Microsoft-Yahoo Search Deal. The Australian Competition and...
Microsoft-Yahoo Search Deal On Track For Completion
According to AllThingsD the MicroHoo search deal is nearing completion and “definitive agreement” status. Speculation that the deal...