<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Search Engine Land &#187; Yahoo: Pipes</title>
	<atom:link href="http://searchengineland.com/library/yahoo/yahoo-pipes/feed" rel="self" type="application/rss+xml" />
	<link>http://searchengineland.com</link>
	<description>Search Engine Land: News On Search Engines, Search Engine Optimization (SEO) &#38; Search Engine Marketing (SEM)</description>
	<lastBuildDate>Fri, 25 May 2012 23:34:25 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
<xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" />
		<item>
		<title>8 Products That Might Be On Yahoo&#8217;s Chopping Block</title>
		<link>http://searchengineland.com/8-products-that-might-be-on-yahoos-chopping-block-118934</link>
		<comments>http://searchengineland.com/8-products-that-might-be-on-yahoos-chopping-block-118934#comments</comments>
		<pubDate>Wed, 18 Apr 2012 20:47:21 +0000</pubDate>
		<dc:creator>Matt McGee</dc:creator>
				<category><![CDATA[Top News]]></category>
		<category><![CDATA[Yahoo: Answers]]></category>
		<category><![CDATA[Yahoo: Business Issues]]></category>
		<category><![CDATA[Yahoo: Flickr]]></category>
		<category><![CDATA[Yahoo: Pipes]]></category>
		<category><![CDATA[Yahoo: Translation]]></category>

		<guid isPermaLink="false">http://searchengineland.com/?p=118934</guid>
		<description><![CDATA[Yahoo&#8217;s product teams are officially on notice. Shortly after announcing Q1 earnings yesterday, new Yahoo CEO Scott Thompson dropped a bomb during the analysts&#8217; call when he said the company will be &#8220;shutting down or transitioning roughly 50 properties that don&#8217;t contribute meaningfully to engagement or revenue.&#8221; He went on to say that Yahoo&#8217;s focus [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://searchengineland.com/figz/wp-content/seloads/2012/04/yahoo-y-logo.png" alt="yahoo-y-logo" title="yahoo-y-logo" width="210" height="125" class="alignright size-full wp-image-117858" />Yahoo&#8217;s product teams are officially on notice.</p>
<p>Shortly after <a href="http://searchengineland.com/yahoo-q1-revenue-beats-expectations-search-up-8-percent-118804">announcing Q1 earnings</a> yesterday, new Yahoo CEO Scott Thompson dropped a bomb during the <a href="http://seekingalpha.com/article/505191-yahoo-s-ceo-discusses-q1-2012-results-earnings-call-transcript">analysts&#8217; call</a> when he said the company will be &#8220;shutting down or transitioning roughly 50 properties that don&#8217;t contribute meaningfully to engagement or revenue.&#8221; </p>
<p>He went on to say that Yahoo&#8217;s focus will be on its &#8220;core media connections and commerce businesses,&#8221; such as Yahoo News, Yahoo Sports, Yahoo Mail and a few other successful Yahoo properties.</p>
<p>But what about the 50 properties that are destined to be shut down or transitioned soon? Let&#8217;s take a look at what might and might not be on Thompson&#8217;s list.</p>
<h2>Flickr?</h2>
<p><img src="http://searchengineland.com/figz/wp-content/seloads/2012/04/flickr-logo.png" alt="flickr-logo" title="flickr-logo" width="220" height="80" class="alignright size-full wp-image-118935" />Would Yahoo shut down one of its most beloved properties? As a user since 2004, I shudder at the thought. <a href="http://www.flickr.com/">Flickr</a> is still one of the most popular photo-sharing sites on the web &#8212; it had almost <a href="http://ycorpblog.com/2012/03/30/flickr-friday-mar2012/">three million photo uploads per day in March</a>, according to Yahoo&#8217;s own figures.</p>
<p>So that would appear to meet Thompson&#8217;s standard for saving properties with strong engagement. But does Flickr make any money for Yahoo? It sells inexpensive &#8220;pro&#8221; memberships and shows ads to non-Pro account holders, but the income from those is probably minimal. Yahoo reportedly <a href="http://marketingland.com/yahoo-flickr-customer-service-layoffs-4913">fired at least some, and possibly all</a> of Flickr&#8217;s customer service team earlier this year. But the product is still being developed &#8212; witness yesterday&#8217;s <a href="http://blog.flickr.net/en/2012/04/17/upload-more-on-the-go/">Android app upgrade</a> as evidence.</p>
<p>My guess is that Flickr stays alive, at least temporarily. But that may be more of a hope than anything. It may be a stronger sale candidate than most other Yahoo properties mentioned below, especially since <a href="http://marketingland.com/facebook-acquires-instagram-for-a-reported-one-billion-dollars-9637">Instagram was worth a billion dollars</a> to Facebook. </p>
<h2>Yahoo Answers</h2>
<p><img src="http://searchengineland.com/figz/wp-content/seloads/2012/04/yahoo-answers.png" alt="yahoo-answers" title="yahoo-answers" width="130" height="60" class="alignright size-full wp-image-118936" />Like Flickr, <a href="http://answers.yahoo.com/">Yahoo Answers</a> is an extremely popular site that gets high marks for engagement but probably doesn&#8217;t make much money for Yahoo. </p>
<p>It&#8217;s an active product, at least judging by <a href="http://yanswersblog.com/index.php/archives/2012/04/18/limitations-on-level-5-6-and-7-users/">today&#8217;s announcement</a> of changes to its level system (changes that its most active users won&#8217;t like, ironically). </p>
<p>My gut feeling is that Yahoo Answers, despite the high engagement, is a more likely shut down candidate than Flickr. But it&#8217;s not as likely to be chopped as the next eight Yahoo products I&#8217;ll list.</p>
<h2>8 Yahoo Products That Could Be Shut-Down Candidates</h2>
<p><strong>1.) Yahoo Upcoming</strong></p>
<p>Once a popular event guide, <a href="http://upcoming.yahoo.com/">Upcoming</a> seems to be a ghost town these days. The most recent post on the Upcoming News Blog was back on <a href="http://upcoming.yahoo.com/news/archives/2010/12/15/upcoming/">December 15, 2010</a>. It announced a beta version of Upcoming&#8217;s new site design. You can still see the beta design at <a href="http://beta.upcoming.yahoo.com/">beta.upcoming.yahoo.com</a>, but the main site hasn&#8217;t been touched. Knock, knock &#8230; is anyone home?</p>
<p><img src="http://searchengineland.com/figz/wp-content/seloads/2012/04/upcoming.jpg" alt="upcoming" title="upcoming" width="600" height="305" class="alignnone size-full wp-image-118937" /></p>
<p><strong>2.) Yahoo Directory</strong></p>
<p>Once a must-use site for link builders, the <a href="http://dir.yahoo.com/">Yahoo Directory</a> is largely an afterthought now &#8212; including for Yahoo. Some years ago, the company stopped posting a list of daily directory additions. </p>
<p>In 2010, Yahoo <a href="http://searchengineland.com/yahoo-closes-european-directories-us-directory-safe-44610">shut down directories</a> in France, Germany, Italy and Spain; the UK and Ireland directory <a href="http://searchengineland.com/yahoo-uk-ireland-directory-closing-november-8-2010-52405">followed soon after</a>.</p>
<p>At the time, Yahoo said the U.S. directory was safe. That&#8217;s probably not the case now.</p>
<p><img src="http://searchengineland.com/figz/wp-content/seloads/2012/04/yahoo-directory.jpg" alt="yahoo-directory" title="yahoo-directory" width="600" height="370" class="alignnone size-full wp-image-118938" /></p>
<p><strong>3.) Yahoo Pipes</strong></p>
<p><a href="http://pipes.yahoo.com/pipes/">Pipes</a> seems to be a fairly popular site in some circles, and offers some interesting tools for collecting and curating web content. But it may not meet Thompson&#8217;s credo of focusing on high engagement and high revenue services, and it&#8217;s not at all consumer-facing.</p>
<p><img src="http://searchengineland.com/figz/wp-content/seloads/2012/04/yahoo-pipes.jpg" alt="yahoo-pipes" title="yahoo-pipes" width="600" height="201" class="alignnone size-full wp-image-118939" /></p>
<p><strong>4.) Yahoo Groups</strong></p>
<p><a href="http://groups.yahoo.com/">Yahoo Groups</a> is almost in the same place that Flickr and Yahoo Answers is. It has a huge userbase, but it&#8217;s probably not making the company enough money to justify keeping it alive. Yahoo Groups hasn&#8217;t seen any significant development in years &#8212; at least nothing&#8217;s that plainly visible to its users.</p>
<p><img src="http://searchengineland.com/figz/wp-content/seloads/2012/04/yahoo-groups.jpg" alt="yahoo-groups" title="yahoo-groups" width="600" height="286" class="alignnone size-full wp-image-118940" /></p>
<p><strong>5.) Yahoo Clues</strong></p>
<p>This is a pretty cool service that <a href="http://searchengineland.com/yahoo-clues-relaunches-more-data-wider-keyword-coverage-83743">reveals search trends</a> and also serves as something of a keyword research tool. But with Yahoo already having <a href="http://searchengineland.com/yahoo-site-explorer-closing-down-monday-november-21st-101779">shut down Yahoo Site Explorer</a>, we have to wonder how committed the company is to products like this that are perhaps geared more toward online marketers than Yahoo&#8217;s general consumer audience. </p>
<p><img src="http://searchengineland.com/figz/wp-content/seloads/2012/04/yahoo-clues.jpg" alt="yahoo-clues" title="yahoo-clues" width="600" height="200" class="alignnone size-full wp-image-118941" /></p>
<p><strong>6.) Yahoo Fire Eagle</strong></p>
<p>Yahoo&#8217;s location sharing service never seemed to catch on, at least to me. It stores your location so that other sites and services can use it. But the <a href="fireeagle.yahoo.net/gallery/">app gallery</a> isn&#8217;t exactly a who&#8217;s who of social/local/mobile networking.</p>
<p><img src="http://searchengineland.com/figz/wp-content/seloads/2012/04/yahoo-fire-eagle.jpg" alt="yahoo-fire-eagle" title="yahoo-fire-eagle" width="600" height="268" class="alignnone size-full wp-image-118942" /></p>
<p><strong>7.) Yahoo Babel Fish</strong></p>
<p>Google Translate seems to own this niche, and <a href="http://babelfish.yahoo.com/">Babel Fish</a> probably doesn&#8217;t have enough user engagement to justify its existence at this point. (It also looks like Yahoo hasn&#8217;t touched its design in years, for whatever that&#8217;s worth.)</p>
<p><img src="http://searchengineland.com/figz/wp-content/seloads/2012/04/yahoo-babel-fish.jpg" alt="yahoo-babel-fish" title="yahoo-babel-fish" width="600" height="238" class="alignnone size-full wp-image-118943" /></p>
<p><strong>8.) Yahoo Koprol</strong></p>
<p><a href="http://www.koprol.com/">Koprol</a> is an Indonesian site that&#8217;s similar to Foursquare. Yahoo <a href="http://searchengineland.com/yahoo-acquires-the-foursquare-like-koprol-42850">acquired it in 2010</a>, and there were recent reports that its <a href="http://thenextweb.com/asia/2012/04/06/uncertain-future-for-yahoos-location-based-service-koprol-as-entire-developer-team-is-laid-off/">entire developer team was fired</a>. So long, Koprol.</p>
<p><img src="http://searchengineland.com/figz/wp-content/seloads/2012/04/yahoo-koprol.jpg" alt="yahoo-koprol" title="yahoo-koprol" width="600" height="256" class="alignnone size-full wp-image-118944" /></p>
<p>There are literally dozens of other Yahoo products and services that could be on the chopping block &#8212; like <a href="http://www.smushit.com/ysmush.it/">Smush.it</a> and <a href="http://avatars.yahoo.com/welcome.php">Yahoo Avatars</a>, for example. Many are  services you&#8217;ve never used and perhaps haven&#8217;t even heard of. </p>
<p>But what Yahoo products do <em>you</em> think should be on the chopping block? Or what products do you hope survive Yahoo&#8217;s upcoming cuts? Comments are open.</p>
]]></content:encoded>
			<wfw:commentRss>http://searchengineland.com/8-products-that-might-be-on-yahoos-chopping-block-118934/feed</wfw:commentRss>
		<slash:comments>12</slash:comments>
		</item>
		<item>
		<title>Yahoo Pipes: Letting Non-Programmers Make Mashups &amp; More</title>
		<link>http://searchengineland.com/yahoo-pipes-letting-non-programmers-make-mashups-more-10471</link>
		<comments>http://searchengineland.com/yahoo-pipes-letting-non-programmers-make-mashups-more-10471#comments</comments>
		<pubDate>Thu, 08 Feb 2007 13:02:34 +0000</pubDate>
		<dc:creator>Barry Schwartz</dc:creator>
				<category><![CDATA[Yahoo: Pipes]]></category>

		<guid isPermaLink="false">http://searchengineland.com/beta/yahoo-pipes-letting-non-programmers-make-mashups-more-10471.php</guid>
		<description><![CDATA[
]]></description>
			<content:encoded><![CDATA[<p>Yahoo launched <a href="http://pipes.yahoo.com/">Yahoo Pipes</a>, &#8220;an interactive feed aggregator and manipulator&#8221; enabling you to &#8220;create feeds that are more powerful, useful and relevant.&#8221;  It took me a deep read of <a href="http://radar.oreilly.com/archives/2007/02/pipes_and_filte.html">Tim O&#8217;Reilly&#8217;s</a> post to get an idea of what that actually meant.  But since I can&#8217;t play with it myself at the time, because Yahoo Pipes seems to be slow or down right now, I want to quote Tim&#8217;s explanation.</p>
<blockquote>Using the Pipes editor, you can fetch any data source via its RSS, Atom or other XML feed, extract the data you want, combine it with data from another source, apply various built-in filters (sort, unique (with the &#8220;ue&#8221; this time:-), count, truncate, union, join, as well as user-defined filters), and apply simple programming tools like for loops. In short, it&#8217;s a good start on the Unix shell for mashups. It can extract dates and locations and what it considers to be &#8220;text entities.&#8221; You can solicit user input and build URL lines to submit to sites. The drag and drop editor lets you view and construct your pipeline, inspecting the data at each step in the process. And of course, you can view and copy any existing pipes, just like you could with shell scripts and later, web pages.</blockquote>
<p><span id="more-10471"></span>
An example Tim gives is &#8220;you can build a custom mashup to search for traffic along your own routes every morning, or a news aggregator that searches multiple sites for subjects you care about. All you have to do is start with one of the existing modules.&#8221;</p>
<p>Both <a href="http://jeremy.zawodny.com/blog/archives/008513.html">Jeremy Zawodny</A> of Yahoo and <a href="http://www.mattcutts.com/blog/review-yahoo-pipes/">Matt Cutts</a> of Google have their personal thoughts on the new tool.  I also recommend you check out <a href="http://www.techmeme.com/070207/p105#a070207p105">Techmeme</a> for the huge list of discussions and coverage of the release.</p>
]]></content:encoded>
			<wfw:commentRss>http://searchengineland.com/yahoo-pipes-letting-non-programmers-make-mashups-more-10471/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
	</channel>
</rss>

<!-- Dynamic page generated in 0.213 seconds. -->
<!-- Cached page generated by WP-Super-Cache on 2012-05-25 23:52:01 -->
<!-- Compression = gzip -->
