The Yahoo Search Marketing Blog announced that your search ads will now automatically be displayed on iPhone & Android mobile phones. Yes, Yahoo said, this is an automatic opt in for all advertisers.
Yahoo said, "As of today, your ads should begin appearing immediately on these devices for relevant searches, if they have not already." Yahoo boasted, if you didn't have your ads on mobile devices, then "we’ve done it for you." I assume there is an easy way to opt out, if you specifically do not want to show your ads on these devices?
Here is a picture of the ads:
There are also [...]
Related Topics: Channel: SEM | Yahoo: Mobile & Go | Yahoo: Search Ads