With Holidays Near, Yahoo Upgrades Its Shopping & Recipe Search Results

yahoo logo Yahoo is rolling out a couple new search experiences that are aimed squarely at holiday searchers: recipes and shopping. Prior to tonight's new display, a search for "apple recipes" would include the standard algorithmic results (i.e., 10 blue links) along with a small shortcut at the top of the search results pointing searchers to recipes on shine.yahoo.com, Yahoo's lifestyle content site for women. Now, the Yahoo.com search results offer a much richer experience. The new content includes (1) a slider with top-rated recipes from AllRecipes.com and other sources; (2) a Filter by [...]


The End of Yahoo Shopping? Company Substantially Outsourcing To PriceGrabber

Relatively quietly Yahoo has decided to outsource most of Yahoo Shopping to PriceGrabber. This is analogous to what Yahoo is doing with Microsoft-Bing in search -- just not with Microsoft. Merchant listings will now come from PriceGrabber and e-commerce sellers will only be able to get into Yahoo Shopping via PriceGrabber or Yahoo Search (Bing). This is interesting on many levels. It could signal the arrival of a "vertical outsourcing" strategy that moves to other verticals: autos, real estate, travel, local . . . It also seems to represent something a loss for Microsoft. While PriceGrabber [...]


Yahoo MapMixer & Shop By Color

Yahoo has released two products that have come out of its Hack Days: Shop By Color which lets you use Yahoo Shopping to find products matching colors, and MapMixer, which allows you to layer your own maps over Yahoo Maps. You'll find Shop By Color at Yahoo Shopping. Do a search, such as for ties, then use the new color box in the left-hand column to a particular color. Here, now you've got orange ties. Excuse me, "coral" ties. Interesting feature, though Yahoo's not the pioneer here. ShopWiki rolled out shop by color back in June 2006. Yahoo MapMixer allows you to blend your o [...]


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