• Trevor B

    This was a very insightful article in regards to link building. Where I’m stuck is, once you identify a target community for links what do you do then? Do you still approach each member within that community and ask for a link? Or do you simply promote your website within that community, via ads for example, in hopes that your content is compelling enough that others will naturally link to it?

  • http://www.seoperks.com/ Nate Dame

    Well you may have to wait for my next column =). I plan to go that exact direction next. There are a lot of possibilities after you have the target community in your sight. Ego bait, aligned with your content and outreach strategy, can be super powerful. A solid content calendar (and even paid content promotion) is also important… There are a lot of answers to that question. In the mean time I recorded a webinar called Game-Changing Link Building a few months back that might be helpful.

  • http://www.aldissandmore.com/ Tim Aldiss

    Great read, and thanks for sharing some positive thoughts in all the negative SEO gloom!

  • http://www.rankagility.com/ Nick Davison

    Solid info Nate,

    Though I agree that you can utilize the same strategy across groups I do think that personalizing each outreach remains important. There is nothing worse than a dear {webmaster name} email. Even something as seemingly insignificant as mentioning a recent post on the recipients blog can make all the difference.

  • http://www.seoperks.com/ Nate Dame

    Thanks Nick, couldn’t agree more.

  • http://www.yepi9x.com/ Yepi Games

    I’m also not clearly understood by quality link
    but anyway thank your sharing