Live Search Discusses Good & Bad Links

Dec 5, 2008 at 9:15am ET by Barry Schwartz

Jeremiah Andrick from the Microsoft Live Search team has written a detailed blog post named Getting the right kind of links. In this blog post, Jeremiah explains the issues Microsoft sees with link exchanges and then gives tips on how to get “the right kind of links.”

Those tips include to be the “subject matter expert” in your field, give stuff away as a “free service,” work closely with “industry or professional associations” to get links from their pages, and leverage Social Media. If you are in a linking drought, check out that post and also read through our past link week column.

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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