Local Search News: BooRah, Oodle and Rao

Mar 21, 2007 at 9:43am ET by Greg Sterling

Here’s a quick roundup of some local search news. Restaurant reviews aggregator BooRah announced a partnership with local newspaper publisher Embarcadero Publishing. BooRah will power the restaurant and related community section of Embacadero’s sites. Classifieds aggregator Oodle announced an $11 million round of funding for its next stage of growth. Classifieds continue to be one of the hot areas of local. And an integral member of the Google Local/Maps team, Shailesh Rao, was appointed as Managing Director, Sales and Operations for Google India.

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Greg Sterling is a Contributing Editor at Search Engine Land, and writes a personal blog Screenwerk, examining the broader world of media and advertising. He also posts at Internet2Go, which is focused on the mobile Internet.

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