Meet Project Glass: Google’s Siri For Your Eyes

We’ve heard rumors that Google was working on “augmented reality” eyeglasses that would display information relevant to wearers as they go through their daily routine. Now Google itself has confirmed this as Project Glass, complete with a video of what they might be able to do.

The video is pretty cool. You see someone starting their day, getting information about subway closures, walking directions with heads-up display of turns to take, speaking to the glasses to make a reminder to buy concert tickets, speaking to take a picture, taking a phone call with video and more.

Watch it yourself below:

YouTube Preview Image

The reality is, well, we don’t know. The video is not showing the actual glasses in action but rather a concept of what they might be able to do. Even the pictures of people on the Google+ page that serves as a home for Project Glass aren’t showing the real glasses but rather “design photos.”

From the page:

A group of us from Google[x] started Project Glass to build this kind of technology, one that helps you explore and share your world, putting you back in the moment. We’re sharing this information now because we want to start a conversation and learn from your valuable input. So we took a few design photos to show what this technology could look like and created a video to demonstrate what it might enable you to do.

So those glasses, perhaps they’re prototypes or perhaps the actual functioning glasses are much more bulky.

Nick Bilton from the New York Times reports there are several different prototypes actually being used and has spoken to some who have worn them. One person talks about taking a picture with them, but by using a button, not by speaking.

From the pictures, perhaps one of the biggest questions will be, if they do ever get sold, do you want them in black or white? I see both colors in the design models:

Want to test them yourself? Calm down. There’s no formal testing program that was announced, nor anything confirming earlier rumors they’d go on sale later this year. In fact, Steven Levy over at Wired reports Google indicates that any sale by the end of this year is extremely unlikely.

Rather, Project Glass is asking for feedback, so follow it on Google+ here, if you’re interested.

Postscript: See Google Cofounder Sergey Brin Spotted Wearing The “Google Glasses”

Related Topics: Channel: Mobile | Google: Android | Google: Glass | Google: Mobile | Top News


About The Author: is a Founding Editor of Search Engine Land. He’s a widely cited authority on search engines and search marketing issues who has covered the space since 1996. Danny also serves as Chief Content Officer for Third Door Media, which publishes Search Engine Land and produces the SMX: Search Marketing Expo conference series. He has a personal blog called Daggle (and keeps his disclosures page there). He can be found on Facebook, Google + and microblogs on Twitter as @dannysullivan.

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  • Joe Youngblood

    cool except no one uses google plus….

  • Diane Webb


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  • Leo Shim

    If you’ve seen or read any of Dr. Michio Kaku’s works, you would have more faith in this project.

  • Christopher

    How come Paul wasn’t wearing them? 

  • Marty Mowdy

    This would be a wonderful idea, if they ever got them to work like the concept…which most things don’t.  I’m not going to get too excited about these until someone proves that they work well…

  • Denver SEO

    Reminds me of Geordi La Forge from star treck:

  • lilgame_0007

    say goodbye to phones pads all that. wounder how much these go out for. send free text messages at

  • Ryan Bozeman

    I definitely think something like this is the future. There are many search applications that I could see being useful being delivered in a better or different format. 

  • robdwoods

    Nothing like putting a permanently, continuously connected wireless device an inch from your brain. Augmented reality is great but not great enough to offset the brain tumor it’s going to give you.

  • Kiran Adimatyam

     I love Dr. Michio Kaku’s works. At the same time, the Daniel Suarez extensively used this type of glasses in his book “Daemon”.  Yes…we are getting there. Lucky to be born in this century. :)

  • Marine Adamyan

    Awe yeah! Love Google and love every single product by Google!
    Have you seen another leaked video on Project Glass?
    See here;

  • weirdisland

    Yeah, because nothing’s going to go wrong when you’re checking out chicks on the bus.

  • Philip Squire

    ‘Cause he knows his way round town, he listens to the news on the radio so he knew about the strike and he’s waiting for the next version which will have an x-ray option and light sensitive tint…

  • Philip Squire

    Sadly they remind me of those cheesy bluetooth headsets in appearance.

  • Dan Thies

    How desperate is Google to drive “Plus” – rather than share this stuff on an open site, the “Project Glass” content is all behind a Google+ login.  Shows what happens when you take a bunch of people who used to just have to make awesome things, now bending their big brains to figure out how to juke the stats for Larry Page.

    If they ever actually ship this as a product, I’ll be shocked.

  • Ruth O’Leary

    I hate to mention something so mundane, but battery life, anyone?  The Layar AR app drains the battery on my iPhone like the plug’s been pulled out, so I’d be interested to know how long these things would be useable for before the battery failed.

    Plus, I wear glasses already – are they planning anything suitable for the millions of people like me with mild visual impairments, or are we just expected to lump it, like with 3D movies?

    (and it put me in mind of ‘Daemon’ too – great book if you haven’t read it!)

  • Afeef Veetil

    Google is famous for their April Fool Pranks !!!

  • samuel francis

    Well if this gadget really comes its gonna make me lazy

  • Amy Xiong

    I imagine a world where people do more things like the link I attached. From a cognitive perspective, people shouldn’t even be driving!

  • Lyena Solomon

     Exactly what I was thinking! There would be a lot of people talking to themselves in the street. And you thought bluetooth was bad. Note to IRL friends – if you “check out” to “check in” at a coffee truck, I will unfriend you.

  • Nathan_Safran

    The capabilities, as shown in the video, are simply mind blowing.  The implications for every day life are far reaching and could be life changing–provided–and this is a big if–they work as advertised.

    John Gruber of Daring Fireball fame pointed out that Google has become the next Microsoft in the sense that MSFT also released a beautiful concept video that conceptualized what could be in a new virtual reality/Microsoft Office world.  His point, however, was that both companies have invested what is surely a substantial amount of time/effort and resources into producing a beautiful concept video rather than focusing the time and effort into producing an actual beautiful product (like some other companies that start with, *ahem*, ‘Ap’ and end in ‘ple’.)

    Put another way, the biggest reason I’m shorting the Google Glass stock is because I cant get a voice activated product (siri) to text my wife while walking down the street without it turning into a jumbled mess of nonesense, and opening the CNN app while on ATT in NYC results in an infinite wait.  So until industry demonstrates they have solved the foundational issues that would be required to support a product such as Google Glass, I’m squarely in the ‘vaporware’ camp.

  • Manoj Pallai

    Great, Projects Glass may be Google Plus :)

  • Steve Hatzidakis

     Battery vest it looks chic’ and you will never be allowed in any airport ever again no matter how much you beg, but the lithium battery cells that make you look like the next Federal building bomber will last all day, and if you buy now you will get your solar powered hat FREE. This will connect directly to your vest and recharge it*

    *Water proof solar powered hat sold separately 

    buy now while supplies last. ;-)

  • Max Soni

    This is soooooooooooo sick!

  • Aiden Moor

    May this will work out for Google to get a lot of pluses…

  • Adam Ahmed

    Great content! Please keep it up. 

  • Mike Roy

    Check my video, which help you to get Google Glasses for one month for FREE.

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