Microsoft Launches Experimental Search Site Tafiti


Built on its new Silverlight application, Microsoft last night released a new, experimental search site dubbed “Tafiti,” which means “do research” in Swahili. You’ll need to download Silverlight to use the engine, which offers a richer “visualization” of Microsoft Live search results.

It offers Web, RSS, image, news and book search presented in a rotating carousel. It also offers the ability to drag and save search results.

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The most provocative (though perhaps impractical) aspect of Tafiti is its “Tree View” that literally indicates search results as leaves on a tree. Don’t see this as a serious search engine competitor, but rather an interesting interface experiment, which is where a great deal of innovation will undoubtedly take place over the next few years.

Postscript From Danny: I mostly thought this was unnecessary eye candy — fun to play with, but nothing particularly intuitive. The ability to drag and drop results into a scratchpad was neat, but you can do this with some services on Live Search already (images, last time I looked). But the news results display was cool — listings were put up as if they were on a newspaper page. Still, there was nothing intuitive about why one story was bigger than another.



Greg Sterling is a Contributing Editor at Search Engine Land, and writes a personal blog Screenwerk, examining the broader world of media and advertising. He also posts at a Local Mobile Search, which is focused on the mobile Internet.

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3 COMMENTS ON Microsoft Launches Experimental Search Site Tafiti

T Campbell,

Oh, my God, I can’t TELL you how long I’ve waited for a search interface that requires me to download yet another Microsoft product.



Omadsense,

Terrible, the minute I read the words “download” I was turned off. I can see that in truth, Microsoft we lag behind google until they change the way they try to do business online.



Sean Carlos,

Silverlight is unavailable for Linux. This seems like unhappy old history being repeated. There is an alternative project, Moonlight [http://www.mono-project.com/Moonlight], but it remains to be seen how viable it will be.

Does the web really need another problematic proprietary plugin from a vendor not known for playing nice with the other kids? I think not.




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