More Spotting Google’s Related Searches At Bottom Of Page

Last month, we reported how Google was testing related searches at the bottom of search results pages, which Google’s Matt Cutts confirmed in comments on our post. In the past few days, I’ve seen a flood of further posts about related searches as more and more people spot these.

Yes, they do seem to be more noticeable and frequently appearing. I’ve been getting them myself over the past two days. You get a series of eight suggested searches as links, under the heading of "Searches related to:" followed by the original word you searched for.

They come up for things like cars:

Google Related Searches For Cars

and running:

Google Related Searches For Running

and hobbies:

Google Related Searches For Hobbies

and other queries I’ve seen.

Related Topics: Channel: SEO | Google: SEO | Search Features: Query Refinement

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About The Author: is a Founding Editor of Search Engine Land. He’s a widely cited authority on search engines and search marketing issues who has covered the space since 1996. Danny also serves as Chief Content Officer for Third Door Media, which publishes Search Engine Land and produces the SMX: Search Marketing Expo conference series. He has a personal blog called Daggle (and keeps his disclosures page there). He can be found on Facebook, Google + and microblogs on Twitter as @dannysullivan.

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  • http://www.weblogoogle.com/2007/01/15/google-runs-related-searches-tests-on-bottom-of-serps-2/ Thomas William Alden

    Hello. I’ve summarized some info about Google SERPs embedded with links to related searches; if you’re willing to take a look, I’ll really appreciate it.

    Is it possible that Google is showing links to related searches on pages involving a keyword “borrowed” from Google Zeitgeist or is this keyword taken from the daily American English vocabulary? What do you think?

  • http://www.startegy.net S0crates9

    I’va also tried and received results based on “art”, “music”, “tv” and “computer”. At first I thought these results were based on auctionable items, but it seems that these are very different and are similar as popular objects of ambiguity.

    For instance, computers can relate to laptops, desktops, industrial, history, products, etc. just as tv can be the product, shows, online tv, and more.

    Just my 2 cents.

  • http://blog.sli-systems.com ShaunRyan

    Related Searches are good for users. They help usres refine their queries and the net result is they’re more likely to find what they’re looking for. A nice side effect for Google is it also increases revenue. More discussion on this here

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