NearbyNow, which is one of several companies trying to build a local product inventory database, has launched SMS-based mobile search for shopping malls. According to the release, the service “allows consumers to find any product, brand or sale in a shopping mall simply by sending a text message. By typing their request into their mobile phone, consumers can easily find the nearest store that sells ‘skinny jeans’ or ‘men’s shoes on sale.’”

Here’s a ClickZ story on the new offering and a longer, earlier post on NearbyNow more generally.

Related Topics: Search Engines: Mobile Search Engines | Search Engines: Shopping Search Engines

About The Author: Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling. See more articles by Greg Sterling